Nielsen Marketing Mix Modeling vs. Piwik PRO
Nielsen Marketing Mix Modeling vs. Piwik PRO
Product | Rating | Most Used By | Product Summary | Starting Price |
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Nielsen Marketing Mix Modeling | N/A | Nielsen Marketing Mix Modeling enables customers to assess the impact of their investments, understand what’s working, and optimize marketing budgets accordingly. It replaces Nielsen Attribution (formerly Visual IQ, acquired by Nielsen in October 2017) , the platform for cross-channel attribution and marketing analytics suite. | N/A | |
Piwik PRO | N/A | Piwik PRO is a privacy-oriented alternative to Google Analytics. Created in 2013, Piwik PRO Analytics Suite allows for tracking web, app, product and intranet behavior of users. The vendor states their platform ensures compliance with strict EU, US, Chinese and Russian data protection laws, including the General Data Protection Regulation (GDPR) and the Health Insurance Portability and Accountability Act (HIPAA). The platform includes customer care from implementation and… | N/A |
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Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
Offerings |
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Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
Nielsen Marketing Mix Modeling | Piwik PRO | |
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Top Pros | No answers on this topic | |
Top Cons |
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Nielsen Marketing Mix Modeling | Piwik PRO | |
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Small Businesses | Firebase Score 8.4 out of 10 | StatCounter Score 9.0 out of 10 |
Medium-sized Companies | Firebase Score 8.4 out of 10 | Siteimprove Score 8.8 out of 10 |
Enterprises | Piano Analytics Score 8.1 out of 10 | Contentsquare Score 8.7 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Nielsen Marketing Mix Modeling | Piwik PRO | |
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Likelihood to Recommend | 1.0 (1 ratings) | 8.2 (7 ratings) |
Support Rating | - (0 ratings) | 10.0 (1 ratings) |
Nielsen Marketing Mix Modeling | Piwik PRO | |
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Likelihood to Recommend | Nielsen | Piwik PRO |
Pros | Nielsen | Piwik PRO |
Cons | Nielsen | Piwik PRO |
Support Rating | Nielsen No answers on this topic | Piwik PRO |
Alternatives Considered | Nielsen | Piwik PRO |
Return on Investment | Nielsen | Piwik PRO |
ScreenShots | Piwik PRO Screenshots |