Publer vs. Sprinklr Insights

I would say it's a great all-round social media content management tool for individuals and small businesses, when using any paid plans, although it's possible to start on the free plan with up to 3 social media accounts and use that successfully with limited features if you want to. There is an Enterprise plan too, in addition to two paid plans, but I am not able to comment on that as I don't have experience with that one.

Incentivized

Sprinklr Modern Research offers us a good amount of coverage when we want to search for our chosen keywords or brand mentions across the wider social & news landscape. Certain platforms are of course harder to track than others, while others offer a huge amount of opportunity and Sprinklr does a fantastic job of visualising this. We find that image recognition is one area where there is room for improvement.

Incentivized

• I love the CALENDAR view, I think it looks really clean
• I like how it changes the aspect ratios of the photos between social platforms for me
• I love how I can simply log in with Google, that is a small detail but it helps
• I love how I can "preview" to make sure I got everything right
• I love lamp...

• Product Insight — Being able to add in our products so we can have positive and negative insights.
• Community Insights — We were able to watch out community and see what they were talking about.
• Crisis Monitoring — Being able to have dashboards that would monitor for crises across the internet.

Incentivized

• It would be good to see better integration of the Instagram platform, when it comes to using trending audio, getting template inspiration etc, but this may be limited by the available API.
• Hashtag analysis and suggestion is pretty limited, and this is a feature in the higher paid accounts.

• Include more sources in listening, every time we share listening data with a wider team we also make them aware of listening limitations as our data is very often challenged
• 'Uncategorized' age category in demographics for listening - it's always a majority which doesn't look great
• Overall the main feedback is that there is so much data available but it's very difficult to extract any insights from listening/benchmarking. Some inspiration/advice would be much appreciated.

Incentivized

I love the tool, is simple and useful

Even though we juggle accounts for a bunch of different clients, Publer keeps everything organized and accessible. Need to schedule a month's worth of posts for that trendy new restaurant in Mykonos? No problem! Want to quickly check the analytics for our car rental client's latest campaign? Done!

Sprinklr offers an extremely intuitive platform, which supports the creation of dashboards with an array of your own chosen widgets. This means you can have an extremely simple or complex dashboard, depending on your audience.

Incentivized

The pages do load very quick but in the the iPad form

Every time I have contacted Publer, I get answers right away

We have had some good experiences, especially during renewal periods, but support has suddenly disappeared when the renewal is completed. Also, while we have multiple teams, those deemed more important or more likely to expand their purchase are given more attention. This decision comes from Sprinklr, not internally, so they are prioritizing support for teams which are actually not the teams paying the majority of the money for the service.

Incentivized

The other tools I have tried are either cheaper because they are lacking features, or the interface and user experience is complicated and clunky - or, they are priced to only be affordable by much larger organizations. I don't think Publer is cheap, but for the cost, they are by far the best and most feature-rich user experience. Publer can easily compete with platforms that are pricing themselves for large organizations at a price affordable to a small business.

They are not included in all the things. It is integrated with different AI technologies. I like working with the Sprinklr team and building my own dashboards for new initiatives. The insights presented about the market are unmatched. See what people say about my brand or category like the hashtag research function for Instagram and Twitter. It would even suggest hashtags. Ease of use—from bullion coding/keyword building to analytics dashboarding

Incentivized

I just used the web integration

I think this is well designed product. I really enjoy that I am able to learn it quick, integrate all the socials very easily

• I can on-charge the price of the subscription within my package, so I can charge it out for what I want, allowing me to make some profit
• Every one of my clients has loved using it, so they are more inclined to keep using our social media services
• Publer helps my business to look professional

Incentivized

• It has definitely improved our analytical insights by making the platform flexible enough to be able to deep dive and pull up a report on any metric and drive it.
• Real-time data is the boss of all. It helps us fix things with engagement team before the damage is done.
• User friendly UI has made it easy to operate and increase productivity.

Incentivized