Visually, by Rock Content vs. Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Visually, by Rock Content
Score 9.0 out of 10
N/A
Visually, by Rock Content acquired in 2019 with ScribbleLive, is a content marketing solution, allowing the user to get visual, video and content creation services, on demand and at scale. Visually is designed to supply the user affordable, premium quality work with creative talent, coordinated through what is described as an easy-to-use marketing collaboration product.N/A
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Score 9.5 out of 10
N/A
Zywave Broker Briefcase Benefits Edition has a goal of being insurance agencies' sales, marketing, and education engine. The vendor aims to help companies empower their sales team, streamline communication and win new business by using the comprehensive sales and marketing tools available in Broker Briefcase Benefits. According to the vendor, Broker Briefcase Benefits has more than 4,500 pieces of professionally written and designed content that can be branded back to your agency.N/A
Pricing
Visually, by Rock ContentZywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Visually, by Rock ContentZywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
Visually, by Rock ContentZywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Top Pros
Top Cons

No answers on this topic

Features
Visually, by Rock ContentZywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Content Creation
Comparison of Content Creation features of Product A and Product B
Visually, by Rock Content
4.5
1 Ratings
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
8.6
1 Ratings
Ideation8.01 Ratings9.01 Ratings
Content collaboration8.01 Ratings10.01 Ratings
Content calendar1.01 Ratings8.01 Ratings
Network for content licensing/production1.01 Ratings8.01 Ratings
Approval workflows00 Ratings8.01 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Visually, by Rock Content
4.0
1 Ratings
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
9.0
1 Ratings
Content hub3.01 Ratings9.01 Ratings
Forms / Gated content1.01 Ratings9.01 Ratings
Content distribution6.01 Ratings9.01 Ratings
Content promotion6.01 Ratings9.01 Ratings
Content automation00 Ratings9.01 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Visually, by Rock Content
5.0
1 Ratings
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
8.6
1 Ratings
Audience profiling and targeting5.01 Ratings8.01 Ratings
Closed-loop tracking and reporting3.01 Ratings8.01 Ratings
Content performance analytics7.01 Ratings9.01 Ratings
Campaign optimization dashboard00 Ratings9.01 Ratings
Competitive analytics00 Ratings9.01 Ratings
User Ratings
Visually, by Rock ContentZywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Likelihood to Recommend
6.0
(1 ratings)
9.0
(1 ratings)
User Testimonials
Visually, by Rock ContentZywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Likelihood to Recommend
Rock Content
I would be less inclined to recommend Visually to a colleague now than I would have in the past. In the past, highly skilled freelance programmers and designers were more able to get matched with potential clients. Now, things have to go through Visually and creators cannot post their independent work and get matched up independently.
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Zywave
It's a great tool, period. I'd recommend it to anyone who was going to take the time to utilize its varied resources. I wouldn't recommend it for an old-school agency that's not really tech savvy but for anyone looking to grow a book of business, it's an invaluable tool.
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Pros
Rock Content
  • Staff picks were a great way of sifting through many pieces of content
  • It was easy to share things uploaded to visual.ly to other social media channels
  • There is an awesome amount of content on Visually
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Zywave
  • I love the Prep for a Meeting module. No matter the type of meeting you are prepping for, they have great resources to help you get the yes.
  • The employee education pieces are an awesome way to prepare employees for new benefit options like HSAs and HRAs.
  • The Compliance Roadmap is an excellent tool and is hugely appreciated by my small and middle market clients without full HR suites.
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Cons
Rock Content
  • There is a bias towards infographics (as opposed to 'real' data visualization)
  • It is not very clear the path between how people who need content get matched up or find creators
  • Interface was redone too often
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Zywave
  • It's pretty darn good and it's my fault that I don't use it as much as I should. I'd love for it somehow to integrate more into my routine but I'm not sure what Zywave could do on their end about that.
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Alternatives Considered
Rock Content
I would recommend other design studios that specialize in data visualization and infographics before visually for a few reasons: - small design studios have an emphasis on the creators (who is part of the studio), whereas Visually is more of a black box because you don't know who is creating your project - Portfolio is okay, but not great, there are many other studios with better looking portfolios One way that Visually is better is that it has an impressive client list and quicker turnaround and maybe more streamlined feedback loops.
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Zywave
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase) is simply the gold standard in what they do, providing valuable resources to agencies and helping them stand out and look more professional. I know of no real competition in their space and they are continually adding to their resources to stay ahead of the pack.
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Return on Investment
Rock Content
  • Was helpful in attracting clients when I started doing data visualization work
  • Cost was minimal - it was free to upload and took little time
  • I have been unable to attract clients lately from visually, so ROI has gone to 0
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Zywave
  • It has helped us remain relevant and retain larger clients. I don't track things like I should, but the ROI on this investment is solid.
  • Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase) gives me the confidence to go after larger clients knowing I can compete with the extra resources seen in larger shops.
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