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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Vbout

    Score9.9 out of 10
    N/AVbout is a marketing automation solution focused on agencies. Features include email marketing, lead scoring, social media management, and behavioral marketing.N/A

    WhatCounts

    Score4 out of 10
    N/AWhatCounts is a popularly-used, global enterprise level suite of email marketing tools from the company of the same name founded in 2000 and headquartered in Atlanta, GA. Their customers range from Costco, FoxNews.com, the Seattle Times, Red Lion Hotels, and number over a thousand. Central to the platform is... email. From that it handles advanced segmentation, customer lifecycle building and automation, and personalization. WhatCounts bills itself as a full service marketing agency with…N/A
    Pricing
    VboutWhatCounts
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    VboutWhatCounts
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Features
    VboutWhatCounts
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Vbout and WhatCounts
    Feature
    Vbout
    8.6
    5 Ratings
    11% above category average
    WhatCounts
    9.8
    1 Ratings
    19% above category average
    WYSIWYG email editor8.35 Ratings9.01 Ratings
    Dynamic content8.35 Ratings00 Ratings
    Ability to test dynamic content8.35 Ratings00 Ratings
    Landing pages8.85 Ratings10.01 Ratings
    A/B testing10.04 Ratings10.01 Ratings
    Mobile optimization8.35 Ratings10.01 Ratings
    Email deliverability reporting7.45 Ratings10.01 Ratings
    List management8.35 Ratings10.01 Ratings
    Triggered drip sequences10.04 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Vbout and WhatCounts
    Feature
    Vbout
    9.7
    4 Ratings
    22% above category average
    WhatCounts
    -
    Ratings
    Lead nurturing automation10.04 Ratings00 Ratings
    Lead scoring and grading10.04 Ratings00 Ratings
    Data quality management9.33 Ratings00 Ratings
    Automated sales alerts and tasks9.43 Ratings00 Ratings
    Lead segmentation and distribution10.01 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Vbout and WhatCounts
    Feature
    Vbout
    7.8
    5 Ratings
    5% above category average
    WhatCounts
    -
    Ratings
    Calendaring7.75 Ratings00 Ratings
    Event/webinar marketing8.03 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Vbout and WhatCounts
    Feature
    Vbout
    9.4
    4 Ratings
    23% above category average
    WhatCounts
    -
    Ratings
    Social sharing and campaigns9.44 Ratings00 Ratings
    Social profile integration9.44 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Vbout and WhatCounts
    Feature
    Vbout
    8.4
    5 Ratings
    13% above category average
    WhatCounts
    10.0
    1 Ratings
    26% above category average
    Dashboards7.75 Ratings10.01 Ratings
    Standard reports7.45 Ratings10.01 Ratings
    Custom reports10.04 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Vbout and WhatCounts
    Feature
    Vbout
    9.3
    5 Ratings
    21% above category average
    WhatCounts
    -
    Ratings
    API9.34 Ratings00 Ratings
    Role-based workflow & approvals9.32 Ratings00 Ratings
    Customizability9.33 Ratings00 Ratings
    Integration with Salesforce.com10.04 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM9.32 Ratings00 Ratings
    Integration with SugarCRM9.32 Ratings00 Ratings
    Third-party software integrations8.83 Ratings00 Ratings
    Best Alternatives
    VboutWhatCounts
    Small Businesses
    Bloomreach
    Score9.2 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    VboutWhatCounts
    Likelihood to Recommend
    8.3
    (5 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    7.3
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    VboutWhatCounts
    Likelihood to Recommend
    Vbout.com
    To Automate your social media presence by bulk scheduling content. Create multiple drip email marketing campaigns to support different marketing promotion initiatives. Visualize your marketing funnel. Learn what is your best referral traffic source per each initiative (for example, I learned that Quora was bringing us highly qualified leads). Create lead scores and start qualifying your prospects. Create multiple landing pages to promote your product to different audiences.
    Incentivized
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    WhatCounts
    How big is your email list? For the money WhatCounts allows us to manage a large list and gives us great tools. If you have a small list this product might be more than you need. How many emails do you want to send? WhatCounts charges by the email and of course you get a better price per email the more emails you send. If you will not be sending many emails or are sending to a small list WhatCounts might not be the right tool for you.
    Incentivized
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    Pros
    Vbout.com
    • On email marketing, it has petty good recommendation for sending methods.
    • The landing pages can be fully customized with code editor and works with Bootstrap frameworks.
    • The automation comes in handy since it works on all Vbout tools.
    • We can also install the Tracking Code on external websites to utilize Vbout tools.
    • Awesome support team!
    Incentivized
    Read full review
    WhatCounts
    • We receive super customer service from a dedicated account representative.
    • The list management tools are easy to use and give us granular insight into what users are opening and where they are clicking.
    • The analytics give us a variety of ways to look at the types of devices being used to view our content and the ways our users interact with content. For example we can see that most opens are on mobile but if a reader wants to spend time clicking into more in depth content they move over to a desktop computer.
    Incentivized
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    Cons
    Vbout.com
    • Since their team is so focused on being the best, they occasionally have small feature appearance issues
    Incentivized
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    WhatCounts
    • Some of the list management tools were hard to find at first but now I use them every month. If I could change one thing I would allow the account details filter window to show all the available slots with no scrolling and I would add a feature to set / reset all selections on the dropdowns.
    Incentivized
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    Likelihood to Renew
    Vbout.com
    The better relation quality / features / pricing in the market
    Incentivized
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    WhatCounts
    No answers on this topic
    Usability
    Vbout.com
    Great experience so far. Vbout has low learning curve. It's a user-friendly product with comprehensive knowledge base. Even if we meet a blocker, their team is ready to help us solve the issue. Their keep the dashboard straightforward that contains all tools, so we can access each one of them right away.
    Incentivized
    Read full review
    WhatCounts
    No answers on this topic
    Support Rating
    Vbout.com
    No answers on this topic
    WhatCounts
    We have a great representative. She schedules regular calls with our team and helps us learn new ways to use the tool. We get great personal support. I know she has many other clients but I always feel like she has time for me and genuinely enjoys working with our team.
    Incentivized
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    Alternatives Considered
    Vbout.com
    Vbout offers a very robust overall solution, with a more basic solution, and a much lower price point than the Constant Contact Lead Gen & CRM solution.
    Incentivized
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    WhatCounts
    We selected WhatCounts because it had the ability to help us manage our large list and gave us tools to help tailor our messages. In addition, WhatCounts had the ability to allow us to have an enterprise license but we could still have individual department accounts.
    Incentivized
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    Return on Investment
    Vbout.com
    • The platform has saved us a lot of money
    • It's highly functional and allows us to do a lot more than Marketo
    • It's easy to manage, and it saves us a lot of time on a regular basis.
    Incentivized
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    WhatCounts
    • We use WhatCounts as a communication tool to our external groups mainly families and alumni. In our case our main objective is to get these groups timely information. While some of our emails do have a call to action for example signing up for Family Weekend or a Reunion Weekend we don't use the tool to generate leads in the way many organizations use html email.
    Incentivized
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    ScreenShots