Google Tag Manager Reviews

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160 Ratings
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Score 9.1 out of 100

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Reviews (1-3 of 3)

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
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Usability

10
Google Tag Manager, like other Google products, is focused on user-friendliness. All buttons are clearly labeled, documentation is thorough and plenty of tutorials exist to help answer any questions. The layout and menus in Tag Manager are clearly labeled and consistent with other Google products.
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Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
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Usability

9
the large tags library and built-in variables allow a no technical user to make a fast tags implementation. Advanced settings can also be easily realized through a well-designed interface.
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Feature Scorecard Summary

Role-based user permissions (43)
8.8
Tag library (47)
8.3
Tag variable mapping (43)
8.3
Ease of writing custom tags (51)
7.7
Rules-driven tag execution (48)
8.3
Tag performance monitoring (45)
7.4
Improved page load times (39)
7.2
Mobile app tagging (26)
7.1
Library of JavaScript extensions (30)
7.2
Event tracking (50)
9.5
Mobile event tracking (36)
8.7
Data distribution management (31)
7.9
Universal data layer (45)
8.9
Automated error checking (38)
7.0

About Google Tag Manager

From Google, the Google Tag Manager is a tag management application that facilitates creating, embedding, and updating tags across websites and mobile apps, thus gaining the benefits of data standardization and speed of deployment. Google touts an agency friendly system with multiple user access, and tools to improve tags performance like debugging, and rules, macros or automated tag firing. The Google Tag Manager also integrates with Google product DoubleClick. Moreover, Google Tag Manager is free.
Categories:  Tag Management

Google Tag Manager Integrations

Google Tag Manager Technical Details

Operating Systems: Unspecified
Mobile Application:No