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Oracle Social Cloud (legacy)

Oracle Social Cloud (legacy)

Overview

What is Oracle Social Cloud (legacy)?

Oracle Social Cloud helped marketers to discover, analyze, and respond across paid, owned and earned social channels to measure the impact of their data-driven campaigns. Oracle Social Cloud is a legacy product, and no longer available for sale.

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Recent Reviews

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8 out of 10
November 07, 2019
Incentivized
I typically use this tool as a social listening tool to understand customer sentiment towards the brand. I also use it as a source of …
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Pricing

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What is Oracle Social Cloud (legacy)?

Oracle Social Cloud helped marketers to discover, analyze, and respond across paid, owned and earned social channels to measure the impact of their data-driven campaigns. Oracle Social Cloud is a legacy product, and no longer available for sale.

Entry-level set up fee?

  • Setup fee optional
    Optional

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Brandwatch, from Cision (acquired February 2021) is an enterprise social intelligence platform that is designed to allow brands to listen and analyze online conversation to extract meaningful insights, inform their business decisions and understand more about the return on their marketing spend.

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Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid…

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Product Details

What is Oracle Social Cloud (legacy)?

Oracle Social Cloud helped marketers to discover, analyze, and respond across paid, owned and earned social channels to measure the impact of their data-driven campaigns. Oracle Social Cloud is a legacy product, and no longer available for sale.

Oracle Social Cloud (legacy) Features

  • Supported: Global Scale: 32 Advanced Listening languages, 13 languages for sentiment, localized UIs in 36 languages.
  • Supported: Listen: Uncover actionable insights from social or unstructured 1st party data through proprietary 3-tiered listening technology. Latent semantic analysis delivers easy refinement and auto-theming while natural language processing drives sentiment and top terms for business users. Build unlimited topics to track brand, products, competitors, audiences and more. Analyze conversations with customizable timelines and charting option. Send earned mentions directly to engagement console or inbox with email digest.
  • Supported: Analyze: Customizable dashboards empower marketers to discover, analyze and report to measure campaign impact across paid, owned and earned social data. 100+ customizable metrics to measure owned and earned data. Export reports to .csv or PDF for analysis or sharing.
  • Supported: Engage: Read, route and respond to social messages across owned and earned channels in one customizable engagement console. Organize by label, assignment and sentiment. Track agent productivity with user reports.
  • Supported: A truly open platform with extensible APIs offers social data and social functionality across CX, OMC and 3rd party systems. Customers and partners leverage APIs to bring the power of social into their existing technology investments. Uptake topic building, publishing, semantic filtering and more.
  • Supported: Advanced and Modern UI/UX.

Oracle Social Cloud (legacy) Integrations

  • Tumblr
  • Facebook
  • LinkedIn
  • Twitter
  • Google+
  • YouTube
  • Weibo
  • Instagram
  • WeChat

Oracle Social Cloud (legacy) Competitors

Oracle Social Cloud (legacy) Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android on roadmap
Supported CountriesAs a company with global resources and offices, Oracle Social Cloud supports countries across the world.
Supported LanguagesArabic, Bahasa, Bulgarian, Croatian, Czech, Danish, Dutch, English, Finnish, French, German, Greek, Hebrew, Hindi, Hungarian, Italian, Japanese, Korean, Latvian, Norwegian, Polish, Portuguese, Romanian, Russian, Simplified Chinese, Spanish, Swedish, Tamil, Thai, Traditional Chinese, Turkish, Vietnamese

Frequently Asked Questions

Salesforce Marketing Cloud Social Studio (retiring), Sprout Social, and Sysomos, now part of Meltwater are common alternatives for Oracle Social Cloud (legacy).

Reviewers rate Support Rating highest, with a score of 8.3.

The most common users of Oracle Social Cloud (legacy) are from Enterprises (1,001+ employees).

Oracle Social Cloud (legacy) Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)0%
Mid-Size Companies (51-500 employees)35%
Enterprises (more than 500 employees)65%
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Comparisons

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Reviews and Ratings

(60)

Attribute Ratings

Reviews

(1-1 of 1)
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Score 6 out of 10
Vetted Review
Verified User
  • Vitrue is excellent for managing multiple clients across various social platforms.
  • Vitrue helps visualize social data.
  • Vitrue allows you to easily build Facebook tabs without having prior coding experience.
  • Vitrue did not have integration with bit.ly when I used it. There was the option to do a shortened Vitrue tracking URL, but it made it difficult to compare with our tracking efforts off of Facebook and Twitter.
  • Vitrue did not allow us to assign different tasks to team members.
  • Vitrue allowed us to provide quality social analytics and, ultimately, decrease the amount of time we would've spent just using native social analytics.
Vitrue will be used again if we're able to monetize it for clients.
If you're managing multiple social accounts for multiple clients, I recommend using Vitrue as it allows you to easily keep clients separate from one another
  • Community management for Facebook & Twitter.
  • Facebook Tab configuration.
  • Social Media analytics
I did not use any other software package before testing Vitrue. For the Facebook tab configuration, I also tried Woobox in addition to the module available within Vitrue.
  • Don't know
  • Online training
  • Self-taught
Vitrue's training was limited online and not very in-depth, but the the platform is overall very easy to use and doesn't necessarily need a large amount of training.
Yes, I would recommend practicing on the system before using it for a client on a internal social account.
Yes
Vitrue's support team was extremely knowledgeable and quick to respond.
Vitrue's support team is extremely knowledgeable and very quick to respond.
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