Small consultancy and training company using Marketing Automation
June 10, 2015

Small consultancy and training company using Marketing Automation

Dieter Weitz | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Entrepreneur

Overall Satisfaction with 7Sheep

I am a consulting company and we also give software trainings. We are a family business and all three of us use the tool. External staff has no access. 7Sheep is used to capture leads on our website and nurture them until they book a session or a training. We also use it for our newsletter.

Pros

  • We have embedded a 7Sheep form on our website to capture leads and give them free access to our marketing materials.
  • 7Sheep automatically sends out a timed campaign over time to nurture our leads.
  • The same contact list is used to send our our regularl newsletter.

Cons

  • We use Joomla and a plugin would be great.
  • To get a perfect match for the look of our website we had to use custom CSS. Support explained us how to use this.
  • Planning campaings over time can only be done in a list view. A more easy approach would be great.
  • Automated lead nurturing is a huge time saver.
  • Using the same contact list for nurturing and the newsletter is reducing our administration.
  • Segmenting our contacts into the different business segments also makes my life easier.
Better focus on automation.
7Sheep forms can be integrated with a JavaScript code into your own landing pages. I would not use the 7Sheep standalone forms directly as landing page. It is well suited for a small team (we are 3) that has an existing website. Our newsletter is built directly in the Joomla CMS and 7Sheep is able to fetch the HTML code for sending it out.

7Sheep Feature Ratings

7.3
WYSIWYG email editor
8
Dynamic content
8
Ability to test dynamic content
4
Landing pages
4
A/B testing
Not Rated
Mobile optimization
9
Email deliverability reporting
9
List management
8
Triggered drip sequences
8
9.0
Lead nurturing automation
9
Lead scoring and grading
Not Rated
Data quality management
9
Automated sales alerts and tasks
Not Rated
Not Rated
Event/webinar marketing
Not Rated
Social Media Marketing ()
Not Rated
7.0
Dashboards
7
Standard reports
7
Custom reports
Not Rated
8.0
API
8
Role-based workflow & approvals
Not Rated
Customizability
8
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated

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