A really comprehensive marketing automation platform
April 05, 2023
A really comprehensive marketing automation platform
Score 8 out of 10
Vetted Review
Verified User
Modules Used
- Marketo Analytics
- Marketo ABM
Overall Satisfaction with Adobe Marketo Engage
We use Marketo mainly for a broad range of marketing automation. We used it to build several nurturing streams to nurture people who completed soft conversion on the website. We also use Marketo for all our web forms, follow-up flows and programs for that kind of tasks. We use reports and analytics sometimes.
- Very professional
- A big amount of options
- Performance
- Analytics
- Reporting details
- Ease of first use
- Customer Service
- Prospecting / New Business
The goal of using Marketo for us is to engage with our audience in the best way possible before they need our services. We do this by giving them interesting content in the form of whitepapers, downloads, infographics. Through Marketo we nurture them and in the end this is increasing our revenue. On the other hand we use Marketo for all customers service requests but only to forward the contact forms and manage the follow up.
25,000 to 100,000
Do you think Adobe Marketo Engage delivers good value for the price?
Yes
Are you happy with Adobe Marketo Engage's feature set?
Yes
Did Adobe Marketo Engage live up to sales and marketing promises?
Yes
Did implementation of Adobe Marketo Engage go as expected?
Yes
Would you buy Adobe Marketo Engage again?
Yes