The intelligent CDP
Overall Satisfaction with Treasure Data
We are using Treasure Data as a CDP to centralize all data about final customers in one place. The data is getting imported easily then cleaned and unified. We use it to create segmentation to improve our marketing strategy and save media waste. It also empowers us with some predictive segment for churn and potentially new customers.
- Many connectors.
- Handle huge amount of data.
- Easy of use.
- No Krux integration yet.
- Not easy to measure the return of campaigns.
- Reduce media waste.
- Do intelligent predictions.
- Targeted audiences.
- Find hidden audiences.