Long Time Bronto Marketing Platform User
Updated September 24, 2019
Long Time Bronto Marketing Platform User
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Bronto Marketing Platform
- We use the Bronto Marketing Platform across our entire organization to send emails to our customers.
- It is used for 5 different brands, to send both transactional and promotional emails.
- It serves as the system-of-record for our email contacts and their preferences.
- We are also able to use built-in workflows to send automated messages based upon certain trigger activities conducted by our customers.
- Workflows are excellent. Easy to use, drag-and-drop creation of automated email sends based on activity.
- Management of email preferences to ensure compliance is seamless.
- Scheduling and set-up are very simple.
- A/B testing is easy to use.
- Reporting leaves a lot to be desired. Probably our biggest complaint.
- Overall, we've seen a positive ROI on email marketing.
- We have been using Bronto for so long that we don't really have any benchmarks - but we do see a healthy ROI.
We have used the Bronto Marketing Platform for so long that I can't remember what we used before them.