Item: Conductor
Rating: 10
Author: Verified User

Use Cases and Deployment Scope

My company provides SEO resources for a global management consulting firm. While we use Conductor, we also assist the client's marketing department in using Conductor as well. Conductor helps with SEO projects for both the US and German websites - finding keywords, including them in creative briefs, and measuring the response to the content on their sites.

Pros and Cons

Keyword research.
Keyword monitoring.
Keyword discovery.

Comparison over time.
Missing external forces.

Return on Investment

Made SEO efforts faster.
Made SEO efforts more responsive.

Data Integration

We pull data in from several Google Analytics instances (US and non-US).

Strategic Collaboration

The new content briefs really help with collaboration between the content and SEO teams. The technical site crawls are helpful for our web teams.

Marketing Strategy

Conductor’s customer intelligence feature, Explorer, is helpful in finding what searches your site ranks for and what terms your audience is using to find your site.

Support Rating

The Conductor customer success teams have been helpful and enthusiastic in meeting our SEO goals and challenges. We've worked with several account people through the years and they always know the platform well, but also have an underlying grasp of how SEO can really help the client's business.

Alternatives Considered

Moz and SEMRush

We've used both Moz and SEMRush in addition to Conductor and find that the support provided by the Conductor team wins hands-down!

Likelihood to Recommend

Conductor is a wonderful SEO tool that is comprehensive in tracking keywords and discovering new keywords. I would recommend it for 90%+ of use cases. However, the only drawback where I that would make it less appropriate for a company would be if they had a limited budget since Conductor is not the least expensive SEO platform.

Comprehensive Keyword and SEO Platform

Overall Satisfaction with Conductor Searchlight