Cvent Lead Scoring - excellent ROI tool
December 15, 2023
Cvent Lead Scoring - excellent ROI tool
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Cvent Lead Scoring
Cvent Lead Scoring helps marketeers prove their ROI when it comes to events: it is easy to use and is very efficient; especially for the sales teams as it allows them to dedicate time and focus to actual selling.
Helps prioritise leads and score them according to their engagement - very helpful tool across multiple industries.
Helps prioritise leads and score them according to their engagement - very helpful tool across multiple industries.
- Ease of use
- Engagement scores
- True marketing qualified leads
- Even more engagement detail
- Has some manual work still to do
- Doesn’t dynamically adjust with customers
- Engagement scoring
- How easy it is to use
- Cvent academy and knowledge base to help with questions
- Improved relationship between sales and marketing
- Easier justification for more events
- Helps time management
I have not used any other providers so it is hard for me to make a comparison: however it is helpful for prioritizing and helping time management. All in all, it is a very good tool that can be rolled out across multiple stakeholders across the business.
Do you think Cvent Lead Scoring delivers good value for the price?
Yes
Are you happy with Cvent Lead Scoring's feature set?
Yes
Did Cvent Lead Scoring live up to sales and marketing promises?
Yes
Did implementation of Cvent Lead Scoring go as expected?
I wasn't involved with the implementation phase
Would you buy Cvent Lead Scoring again?
Yes