Overall Satisfaction with Heap
We use Heap across the organization to measure web traffic and make marketing decisions based on what we find! The main users are our web/digital team and our marketing team. It helps us track revenue from different sources, campaigns, marketing channels, etc. Our marketing is very direct-response focused so this level of detail is extremely helpful.
- Funnel reports.
- Dashboards.
- Conversion rate tracking.
- More detailed reports (you need to upgrade for them).
- Better marketing decisions - measuring campaigns effectively.
- Faster A/B testing on web/UX changes.
We like the user experience of Heap better, and feel it is more intuitive than Google Analytics.
Do you think Heap delivers good value for the price?
Yes
Are you happy with Heap's feature set?
Yes
Did Heap live up to sales and marketing promises?
Yes
Did implementation of Heap go as expected?
Yes
Would you buy Heap again?
Yes