Ideal for newbies handling social media at a very small non-profit
August 30, 2022

Ideal for newbies handling social media at a very small non-profit

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Pro

Overall Satisfaction with Hootsuite

Hootsuite is a lifesaver in our small nonprofit, where each of our employees juggles many tasks--including some outside our comfort zone! It has allowed me to plan and execute social media posts on the 4 platforms we presently use. I especially appreciate the Publisher feature, and the metrics that show what posts receive the most attention. I'm still learning, but Hootsuite has been vital in getting the word out!
  • Publisher feature --for planning
  • Metrics and feedback
  • Help features & videos
  • perhaps videos showing how to do multiple-image posts or reels? These are a bit out of my depth right now.
  • Some increase in content engagement
  • Advertising/ marketing efficiency
  • Makes good use of my time as a beginner
I was not using a platform before learning about Hootsuite--I am a total newbie to social media marketing, and only used personal accounts. But our small non-profit needed to get the word out about the important work we do, and until we get to a point where we can get a skilled volunteer/pt paid staff to do this, I am handling this, and trying to grow in my skills.
I know there are more support and help features in addition to the ones i have used--that's helpful.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

It helps me plan and execute our social media presence, and provides opportunities for me to continue to learn more (if I have time !) I have no formal training in social media platforms, so I've been learning while executing this part of my job description.

Hootsuite Feature Ratings

Boolean keyword searches
Not Rated
Filtering out noise/spam
Not Rated
Sentiment analysis
Not Rated
Broad channel coverage
Not Rated
Content planning and scheduling
9
Audience targeting
8
Content optimization
8
Workflow management
8
Automated routing and prioritization
Not Rated
Customer interaction histories
6
Bulk actions
Not Rated
Lead generation
Not Rated
Content marketing
8
Paid media management
Not Rated
Campaigns and promotions
Not Rated
Twitter
9
Facebook
9
LinkedIn
9
Instagram
9
Pinterest
Not Rated
YouTube
Not Rated
Campaign success analytics
7
Real-time tracking
Not Rated
Competitor analysis
Not Rated
Role-based user permissions & privileges
8
Mobile access
7