HubSpot Is My All Time Favorite Software Package
Updated April 29, 2015
HubSpot Is My All Time Favorite Software Package
Score 10 out of 10
Vetted Review
Verified User
Software Version
Enterprise
Modules Used
- Campaign Tool
- CRM
- Social Inbox
- Sources
Overall Satisfaction with HubSpot
We use HubSpot in our marketing department and sales department. The marketing department uses it to help drive traffic, capture leads, and nurture leads for sales. The sales team uses the CRM for outbound prospecting and prioritizing inbound leads for follow up. Both the sales and marketing teams use the social tools inside of HubSpot for engaging with prospects.
Pros
- Showing the ROI of your marketing efforts. HubSpot really connects the dots right down to how much sales each campaign brought in. Even tracking the ROI of Social Media
- Personalizing your website content for your viewers based upon their buyer persona or actions they have taken is another strong component of the HubSpot platform. This makes the content you serve much more meaningful to your visitors.
- Shortening your sales cycle. HubSpot's sales tools infused with your website and social intelligence have helped us and our clients close business faster.
Cons
- The new CRM has some great tools but it is still new and needs some improvement on the reporting side.
- Faster Lead Conversion
- Better Quality Leads
- Improved Sales Cycle
Comments
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