HubSpot Is My All Time Favorite Software Package
Rick Kranz | TrustRadius Reviewer
Updated April 29, 2015

HubSpot Is My All Time Favorite Software Package

Score 10 out of 10
Vetted Review
Verified User
Review Source

Software Version

Enterprise

Modules Used

  • Campaign Tool
  • CRM
  • Social Inbox
  • Sources

Overall Satisfaction with HubSpot

We use HubSpot in our marketing department and sales department. The marketing department uses it to help drive traffic, capture leads, and nurture leads for sales. The sales team uses the CRM for outbound prospecting and prioritizing inbound leads for follow up. Both the sales and marketing teams use the social tools inside of HubSpot for engaging with prospects.
  • Showing the ROI of your marketing efforts. HubSpot really connects the dots right down to how much sales each campaign brought in. Even tracking the ROI of Social Media
  • Personalizing your website content for your viewers based upon their buyer persona or actions they have taken is another strong component of the HubSpot platform. This makes the content you serve much more meaningful to your visitors.
  • Shortening your sales cycle. HubSpot's sales tools infused with your website and social intelligence have helped us and our clients close business faster.
  • The new CRM has some great tools but it is still new and needs some improvement on the reporting side.
  • Faster Lead Conversion
  • Better Quality Leads
  • Improved Sales Cycle
  • Email marketing
  • Lead nurturing
  • Lead scoring and grading
  • Landing pages
  • List segmentation
  • Sales intelligence
  • Sales campaigns
  • Revenue cycle modeling
  • Integration with CRM system
  • Integration with webinar system
  • Social marketing
  • SEO
  • Blogging
  • Surveys
HubSpot is always adding new modules and improvements all at that same subscription price.
HubSpot is well suited to organizations that want to improve and measure the ROI of their online marketing efforts.

Using HubSpot

The software is easy to use and impacts every part of our sales funnel from traffic generation to lead generation to sales follow up and closing.