Item: HubSpot CRM
Rating: 10
Author: Michael Hyman

Use Cases and Deployment Scope

I use HubSpot CRM to organize customers and prospects with respect to all forms of contact. It helps me to multiply my activity by organizing campaigns and effectively-staying in touch with all contact types within an organization. Email outreach and tracking are made simple and whether it be educational or marketing, the results are amazing.

Pros and Cons

Email tempates
Campaigns
Sales analytics - activities

EMAIL NEWSLETTERS - blasting to multiple contacts
Contact search could be improved
Mobile logging of meetings is not good

Return on Investment

Higher close ratio
Able to manage more deals simultaneously
Aids in revenue growth

Usability

The ease of use ultimately creates more rep adoption. Any friction slows down this process and makes other CRMs unusable. HubSpot CRMt needs to keep removing friction, perhaps reducing keystroke entry in favor of more voice UI.

Key Insights

Do you think HubSpot CRM delivers good value for the price?

Yes

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of HubSpot CRM go as expected?

I wasn't involved with the implementation phase

Would you buy HubSpot CRM again?

Yes

Other Software Used

Microsoft Teams

Likelihood to Recommend

Managing a diverse list of businesses and contacts (within each business) is superb. Very useful when a longer sales cycle is the norm and deep history of contact activity is right at your fingertips.

Effective Sales tool to maximize your efforts

Overall Satisfaction with HubSpot CRM