Item: IBM Video Streaming
Rating: 9
Author: Verified User

Implementation Rating

Implementing was easy, though concerns about how lead gen was captured and how customers are reminded of events appeared after full usage; limitations were not apparent during initial product assessment.

Usability

Once implemented, Ustream is easy to use and maintain.

Use Cases and Deployment Scope

IBM Ustream has allowed our company to scale webinar and training efforts. This is used both internally and externally across our sales, support, customer success, and marketing teams.

Pros and Cons

Automation/scheduling of prerecorded videos to be broadcasted to a wide audience.
Lead generation.
Included chat functionality for customer/prospect interaction.

Gathering details around who has attended repeated webinars.
Waiting on updated registration system which will provide calendar invites and reminders to customers about upcoming events.

IBM Cloud Video Business Outcomes

Ustream has reduced the amount of time spent on managing training efforts, affording resources time in other places.

Alternatives Considered

None

Ustream was one of few vendors who provided the ability to broadcast prerecorded events. Ease of use was a major factor in our purchasing decision.

Likelihood to Recommend

Ustream excels in scenarios where organizations need to broadcast live or broadcast prerecorded videos. The system is weak in the area of integration into CRM (Salesforce) for the purposes of non-manual lead capture. The system was also initially weak in the area of a registration gate providing reminders and calendar events to attendees, though I understand this will be fixed very soon.

Support is quick to respond and help. Although a few bumps [have occured] along the way, IBM has been quite helpful in our usage.

Great product, with a few kinks being ironed out on the horizon

Software Version

Overall Satisfaction with IBM Cloud Video (including Ustream)