Item: LinkedIn Sales Navigator
Rating: 5
Author: Charity Guerrero

Use Cases and Deployment Scope

I use LinkedIn Sales Navigator to find leads that I want to pursue for B2B sales as an Insurance Agent and advisor/consultant.

Pros and Cons

I like the detailed search filter. I can quickly see when the company began and recent growth spurts in staff by looking at the statistics in he detailed filter page.
I really like the fact that I'm supposed to be able to look at profiles without them knowing, and also that I can unlock profiles.
I like that I can look up ALL employees associated with a company on LinkedIn.

I really need to be able to export my lead list to Excel. If I discontinue the service, this would be why.
This isn't LinkedIn's fault, but employee counts for business just are NOT accurate for a number of reasons.

Return on Investment

Easier to identify best lead contacts, and review c-suite employees.
Easy to see if I have contacts in common at a company.
Wonderful to research profiles anonymously.

It is not appropriate if you want to determine company size. It is not always accurate to find the most recent active staff because people don't update their profiles. It's good for locating prospects in specific industries within specific geographical regions that you want to then research further in other ways to confirm info.

Need List Export Capability!!

Overall Satisfaction with LinkedIn Sales Navigator

Use Cases and Deployment Scope

Pros and Cons

Return on Investment

Likelihood to Recommend

LinkedIn Sales Navigator Feature Ratings