Great when in experienced hands
January 30, 2018
Great when in experienced hands
Score 7 out of 10
Vetted Review
Verified User
Software Version
Global Enterprise
Modules Used
- Marketo Lead Management
- Marketo Revenue Cycle Analytics
- Marketo Real-Time Analytics
Overall Satisfaction with Marketo
Marketo is used by our marketing team to empower our sales team. Marketo provides us with the tools to market effectively via email, social, digital and events. We fuel our instance with a seamless SalesForce integration.
- Automated email nurturing
- Lead funnel targeting and analysis
- Robust backend functionality
- UX/UI
- Data management
- Third party integrations
- Product Launches
- Upsell
- Cross-Sell
- Lead Management
- Prospecting / New Business
The three main objectives of our team is to generate new leads, retain our current customers and up/cross sell them on additional products.
We have evaluated Pardot and their Einstein functionality. It is very appealing but not as robust as Marketo.
250,000 to 1 million