Make it Rain!
December 13, 2017
Make it Rain!
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with RainKing
RainKing is used by the marketing area for scoops, industry analysis, prospects, research, etc. Information is shared with the appropriate sales person/group and used for selling/prospecting. Addresses issue of keeping current regarding contacts and necessity of research. RainKing is used across several different marketing departments throughout the company. It is a very useful tool.
- Company research - technologies, revenue, etc.
- Daily scoops reflecting issues, pains, or new initiatives.
- Potential contact research - IT execs.
- I'd like research requests to be addressed much more quickly.
- RainKing should integrate into ServiceNow as it does with Salesforce.
- There could be less ambiguous information - a lot of times several CIOs or other execs are listed - which is confusing and incorrect.
- Definitely has helped prospecting by providing quality contact information.
- Allows quick determination of key IT executives - huge time saver.
- Ability to get important trend/initiative information to understand where opportunities are - allows focus on "real" opportunities.
RainKing is far better than InsideView. The information is much more current and correct. RainKing was selected for its focus on IT management and the hygiene of its information. InsideView was very compatible with Salesforce and was actually featured on the Salesforce screen. RainKing, while not perfect, is by far the best tool I've used to date.