SendInBlue - Best in class email campaign management tools
Overall Satisfaction with SendinBlue
We manage our entire email communication between our non profit and our clients and prospects. SendInBlue allows us to economically manage sign up, opt in and out, and the design and distribution of communications.
Pros
- WYSIWYG editor is excellent.
- Campaign statistics are timely and easy to interpret.
- List management and transactional email capabilities are easy to configure.
Cons
- I have yet to find any areas I would like to see improved.
- We went from a 30% open rate to a 45% open rate when we switched to SendInBlue.
- Our click rate improved from 1.5% to 6.5% when we used the templates in SendInBlue.
SendInBlue was considerably more economic and provided all the features we needed including excellent reporting and analytics.
Brevo Feature Ratings
Using SendinBlue
2 - Marketing and operations
2 - Basic design skills for email design, and then content/writing capabilities to develop engaging content, the tool itself is incredibly simple to use and integrate.
- Customer sign up
- Distribution of customer content and product in automated transactional emails.
- Monthly newsletter to nurture client relationships.
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