Sprinklr for Twitter Brand Channels
July 10, 2019
Sprinklr for Twitter Brand Channels
Score 8 out of 10
Vetted Review
Verified User
Modules Used
- Social Publishing & Engagement
- Social Listening
Overall Satisfaction with Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Sprinklr Modern Engagement has allowed us to interact with our ecosystem through our branded Twitter channels in a way that is compliant with GDPR regulations. It has also allowed for seamless collaboration with our channel partners who are responsible for maintaining the channel. You can then monitor their performance based on our requests/requirements. It's a good collaboration tool.
- Collaboration within the organization and the channel partners is seamless (it's the single source of truth for social activities).
- It has streamlined compliance in regards to GDPR.
- The customer Service is strong and prompt.
- The user Interface can be confusing. We often need to hop on a call to better understand it.
- High customizability can sometimes cause discrepancies between reporting and/or processes on different accounts.
- Different users have different permissions.
Many of them represent some sort of marketing role, social media, branding, or compliance-related role.
- It's improved the company brand sentiment.
- It improves brand engagement.
- It's increased our influencer relationships.