Our love for Cision Communications Cloud
July 29, 2016
Our love for Cision Communications Cloud

Score 10 out of 10
Vetted Review
Verified User
Software Version
TrendKite
Overall Satisfaction with Cision Communications Cloud
We currently use Cision Communications Cloud (TrendKite)* in the Marketing and Public Relations department. We use it to track media mentions, sentiment, social media, presence in the market. It is used only in our department but for the whole organization. It allows us to track all of the mentioned in a fast and efficient manner. It also allows us to show board members and city officials our successes easily.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
- Media mentions have been extremely helpful for us and when the story isn't available for us to see, Cision staff are fast to assist us in finding it.
- Tracking sentiment is crucial in our line of work. Being able to easily see how we are rated is great so that we can quickly address anything negative if necessary.
- Allowing us to see how we compare to others in the market is valuable. It helps us to determine if we need to change strategy at any given time to address any issues.
- It would be great if you could click on the daily reports so that you could see the story or news cast without having to log in to Cision. That is one thing that TVEyes and Meltwater did that made it easy for me to see things quickly and easily since I'm usually very busy and on the move.
We have used Meltwater and TVEyes. We had to pay for both of those services separately and we had to use them separately. Cision allows you to have all the info you need in one place. Also, Meltwater was providing basic info of media and internet mentions. We love that Cision provides the comparison, share of voice and sentiment which are all very important to us.