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Cision Communications Cloud for a Global Software Company
February 26, 2019

Cision Communications Cloud for a Global Software Company

đŸ”· Inez CorrĂȘa de SĂĄ | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

TrendKite

Overall Satisfaction with Cision Communications Cloud

Cision Communications Cloud (Trendkite)* is being used on a daily basis for Alerts on when our company appears in the news, as well as for internal reporting, since Cision is connected to our website and website traffic. Next step should be to 'link' it up to our social Media platforms, so that our reporting is even more complete.
*[This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
  • Best thing is not actually the platform or Cision, but the people behind it. They are available it seems ALL THE TIME, so if you forget how to quickly retrieve something it is very easy to get in contact with any of the customer service people and they all seem to have the same high level of experience and knowledge with the platform.
  • Interface usability - has the essentials and doesn't really let you get lost. There's room for improvement, of course, but all in all it's very straight forward.
  • Being able to see the geographical scale of the news, by importance and geographical areas. That notion and vision is very important for ANY business that sells beyond borders.
  • Limitless reports, to fit your every stake and shareholder needs - that can be replicated just by changing the dates - so you don't have to do a new one each time.
  • Specific Stake and Shareholder summary reporting examples: Cision has a lot of data and many times the question is more 'how to present' the data than the data itself. For that, it would be great (especially for professionals with fewer years of experience) to have some guidelines. For instance, if by answering 3-5 questions, like what is the main point you want to make of this report, who is your audience, etc, a report example would be suggested :-)
  • USER INTERFACE: has room for improvement, graphically and also when it comes to getting quick queries answered 'in your palm', through a mobile app, for instance, instead of always having to login through your computer.
Any business that prides itself in building, maintaining and growing its knowledge in the market, brand and reputation should look into Cision Communications Cloud. Any business needs to look at market trends and movements as well - Cision is key for that, also in the cases where you are a company that is involved (actively or passively) in mergers and / or acquisitions, new business streams, unprecedented opportunities.

Transition from TrendKite to Cision Communications Cloud

Best support I've ever encountered in ANY software purchase. Always available, through the phone, chat text, email. Always get back to you if, by any off chance, you are contacting outside of normal office hours or at any other time when it was not possible (weekends, public holidays). I don't think I've ever caught any of the support team totally out of office hours, but I wouldn't be surprised if even then, Cision (TrendKite)* has a support mechanism available.