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The all-in-one solution to recurring payment businesses that run on WordPress.
May 07, 2020

The all-in-one solution to recurring payment businesses that run on WordPress.

Kejda Gjermani | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with WooCommerce Subscriptions

We sell a print subscription and a digital subscription to our magazine. WooCommerce Subscriptions allowed us to ditch an antiquated fulfillment house (Palm Coast Data) that used to capture the transaction for our users and manage entitlements but didn't allow us the flexibility of design, tweaks, or split test landing pages or prices, install tracking code, or perform customer service in house. WooCommerce Subscriptions allowed us to properly monetize our WordPress based site without any overhead beyond the nominal yearly price of the plugin. It integrates with all sorts of WordPress plugins and actions, allowing for customizations that have allowed us to really control and optimize the user journey from first interaction all the way to checkout and service.
  • Perfect native integration with the WordPress ecosystem.
  • Zapier integration to support external integrations.
  • Excellent support of coupons, free trials, reduced price trial periods, etc.
  • Failed payment retries.
  • Multiple payment gateway support.
  • Analytics aren't as detailed and user friendly as they could be.
  • Free trials are easy to implement but reduced price trials aren't.
  • Gift subscriptions are only supported through a third party extension, leaving functionality to be desired.
  • I haven't calculated it in exact numbers, but easily a huge ROI. The bigger the business, the bigger the ROI since WooCommerce is a flat fee every year ($140 or so) and there's no transaction fees or other variable costs, so the bigger the business, the better the ROI.
  • It has enabled us to use paid media profitably and ditch tens of thousands of dollars a year of outdated services from our fulfillment house.
  • Has really made it possible for us to run proper marketing.
  • Stripe
It's just much better than simply using Stripe or other WordPress payment plugins that only rely on Stripe. We can incorporate non-Stripe supported payment gateways such as PayPal and Amazon Payments which support recurring payments. More options for the user means less friction at checkout. Also, everything is seamlessly integrated within WooCommerce and WordPress, which is our bread and butter, synchronizing all our customer service within a single CRM.
The ticketing system of WooCommerce and WooCommerce Subscriptions is not state of the art. I wish it were an intercom type of support, But I honestly very rarely need support so it's partially a non-issue. Documentation is also very good so it preemptively addresses things that you might typically need support on. One thing I hate about WooCommerce plugins' support MO is that you're always asked to reset to the standard WP theme and deactivate all plugins, which is near impossible to do in a production environment. So their preliminary steps for offering support are highly onerous.

Do you think WooCommerce Subscriptions delivers good value for the price?

Yes

Are you happy with WooCommerce Subscriptions's feature set?

Yes

Did WooCommerce Subscriptions live up to sales and marketing promises?

Yes

Did implementation of WooCommerce Subscriptions go as expected?

Yes

Would you buy WooCommerce Subscriptions again?

Yes

In a nutshell, anyone who has a subscription business and a WordPress / WooCommerce based shop should use WooCommerce Subscriptions to handle the business. If you don't have WooCommerce / WordPress, then you're out of luck. We have really pushed the customization of WC Subscriptions functionality to the limit and believe me, a LOT is possible with it. Having sold both physical and digital subscriptions, I really can't think of any scenario where it might fall short.