Lifesight

At Lifesight, we take pride in being your dedicated growth co-pilot in the privacy-first era. Our platform empowers modern marketers to achieve greater outcomes by taking full ownership of customer data, ensuring accurate user and conversion tracking, driving higher retention through personalized owned channel experiences, and optimizing media spend with AI-powered marketing measurements.

Our Connect feature enhances conversion tracking and operationalizes your customer data, providing unified customer profiles and predictive segmentation. Seamlessly sync with major platforms like Meta, GA4, and TikTok for better matches and accurate data.

With Engage, delight customers through personalized omnichannel messaging, no-code automation, and thousands of pre-built templates, ultimately leading to increased repeat purchases and improved customer experiences.

Measure the impact of your marketing efforts with precision using our Measure feature, which offers multi-touch attribution, customer journey mapping, marketing mix modeling, and incrementality testing. Allocate budgets accurately, prove incremental marketing ROI, and gain insights into both online and offline channels.

Why choose Lifesight?

• Integrate all your customer data sources, unify your customer profiles and own your data in a single place.
• Accurately resolve anonymous identities with a first-party identity graph in a cookie-less world to reach more users across channels.
• Automatically sync your events to optimize ads, improve analytics, improve site speed & increase revenue using a streamlined owned-data layer.
• Instantly sync your segments, in real-time, to optimize retargeting or exclude audience from campaigns across paid and owned channels.
• Build beautifully designed campaigns across email, SMS, & WhatsApp or choose from our proven templates that drive sales.
• Choose from pre-built automations across the customer journey, or create advanced workflows based on customer interactions.
• Build forms & pop-ups with our drag-n-drop editor, & customize them based on user behavior.
• Analyze the effect of marketing on conversions by assigning credit to each touchpoint and gaining insights into the entire customer journey from start to conversion.
• Use marketing mix modeling to optimize spending, drive sales, and achieve high returns on investments.
• Run experiments and analyze data to optimize ad channel strategies and measure their impact.
• Use a reporting suite for data-driven decisions and marketing effectiveness, no matter how complex the data. Stay flexible with ongoing calibration and insights that drive ROI.

Unlock the full potential of your customer data to optimize customer acquisition, boost customer retention and deliver exceptional customer experiences using AI and automation. Book a demo with us today!