7 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 9.1 out of 100
Based on 7 reviews and ratings
Keap
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
Top Rated
340 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.2 out of 100
Based on 340 reviews and ratings
Feature Set Ratings
Sales Force Automation
9.5
17hats
95%
Keap
Feature Set Not Supported
N/A
17hats ranks higher in 6/6 features
17hats ranks higher in 6/6 features
Customer data management / contact management
9.9
99%
2 Ratings
N/A
0 Ratings
Workflow management
9.9
99%
2 Ratings
N/A
0 Ratings
Integration with email client (e.g., Outlook or Gmail)
9.0
90%
1 Rating
N/A
0 Ratings
Contract management
10.0
100%
2 Ratings
N/A
0 Ratings
Quote & order management
10.0
100%
1 Rating
N/A
0 Ratings
Interaction tracking
8.0
80%
1 Rating
N/A
0 Ratings
Customer Service & Support
8.0
17hats
80%
Keap
Feature Set Not Supported
N/A
17hats ranks higher in 1/1 features
17hats ranks higher in 1/1 features
Case management
8.0
80%
1 Rating
N/A
0 Ratings
Marketing Automation
8.0
17hats
80%
Keap
Feature Set Not Supported
N/A
17hats ranks higher in 1/1 features
17hats ranks higher in 1/1 features
Lead management
8.0
80%
1 Rating
N/A
0 Ratings
CRM Project Management
9.5
17hats
95%
Keap
Feature Set Not Supported
N/A
17hats ranks higher in 2/2 features
17hats ranks higher in 2/2 features
Task management
9.0
90%
1 Rating
N/A
0 Ratings
Billing and invoicing management
10.0
100%
2 Ratings
N/A
0 Ratings
Customization
9.9
17hats
99%
Keap
Feature Set Not Supported
N/A
17hats ranks higher in 2/2 features
17hats ranks higher in 2/2 features
Custom fields
9.9
99%
2 Ratings
N/A
0 Ratings
Custom objects
10.0
100%
1 Rating
N/A
0 Ratings
Security
9.5
17hats
95%
Keap
Feature Set Not Supported
N/A
17hats ranks higher in 2/2 features
17hats ranks higher in 2/2 features
Single sign-on capability
10.0
100%
1 Rating
N/A
0 Ratings
Role-based user permissions
9.0
90%
1 Rating
N/A
0 Ratings
Integrations with 3rd-party Software
8.0
17hats
80%
Keap
Feature Set Not Supported
N/A
17hats ranks higher in 1/1 features
17hats ranks higher in 1/1 features
Marketing automation
8.0
80%
1 Rating
N/A
0 Ratings
Platform
8.0
17hats
80%
Keap
Feature Set Not Supported
N/A
17hats ranks higher in 1/1 features
17hats ranks higher in 1/1 features
Mobile access
8.0
80%
1 Rating
N/A
0 Ratings
Email & Online Marketing
17hats
Feature Set Not Supported
N/A
6.8
Keap
68%
Keap (formerly Infusionsoft) ranks higher in 9/9 features
Keap (formerly Infusionsoft) ranks higher in 9/9 features
WYSIWYG email editor
N/A
0 Ratings
7.7
77%
49 Ratings
Dynamic content
N/A
0 Ratings
5.9
59%
46 Ratings
Ability to test dynamic content
N/A
0 Ratings
2.0
20%
14 Ratings
Landing pages
N/A
0 Ratings
7.1
71%
114 Ratings
A/B testing
N/A
0 Ratings
6.0
60%
9 Ratings
Mobile optimization
N/A
0 Ratings
6.8
68%
106 Ratings
Email deliverability reporting
N/A
0 Ratings
8.2
82%
175 Ratings
List management
N/A
0 Ratings
8.7
87%
126 Ratings
Triggered drip sequences
N/A
0 Ratings
8.6
86%
48 Ratings
Lead Management
17hats
Feature Set Not Supported
N/A
7.9
Keap
79%
Keap (formerly Infusionsoft) ranks higher in 4/4 features
Keap (formerly Infusionsoft) ranks higher in 4/4 features
Lead nurturing
N/A
0 Ratings
8.5
85%
125 Ratings
Lead scoring and grading
N/A
0 Ratings
6.9
69%
111 Ratings
Data quality management
N/A
0 Ratings
7.2
72%
112 Ratings
Automated sales alerts and tasks
N/A
0 Ratings
9.1
91%
118 Ratings
Campaign Management
17hats
Feature Set Not Supported
N/A
7.6
Keap
76%
Keap (formerly Infusionsoft) ranks higher in 2/2 features
Keap (formerly Infusionsoft) ranks higher in 2/2 features
Calendaring
N/A
0 Ratings
8.2
82%
73 Ratings
Event/webinar marketing
N/A
0 Ratings
7.0
70%
13 Ratings
Social Media Marketing
17hats
Feature Set Not Supported
N/A
4.5
Keap
45%
Keap (formerly Infusionsoft) ranks higher in 2/2 features
Keap (formerly Infusionsoft) ranks higher in 2/2 features
Social sharing and campaigns
N/A
0 Ratings
4.9
49%
14 Ratings
Social profile integration
N/A
0 Ratings
4.0
40%
14 Ratings
Reporting & Analytics
17hats
Feature Set Not Supported
N/A
7.2
Keap
72%
Keap (formerly Infusionsoft) ranks higher in 3/3 features
Keap (formerly Infusionsoft) ranks higher in 3/3 features
Dashboards
N/A
0 Ratings
6.5
65%
54 Ratings
Standard reports
N/A
0 Ratings
7.9
79%
124 Ratings
Custom reports
N/A
0 Ratings
7.2
72%
115 Ratings
Platform & Infrastructure
17hats
Feature Set Not Supported
N/A
6.2
Keap
62%
Keap (formerly Infusionsoft) ranks higher in 6/6 features
Keap (formerly Infusionsoft) ranks higher in 6/6 features
API
N/A
0 Ratings
7.9
79%
106 Ratings
Role-based workflow & approvals
N/A
0 Ratings
7.4
74%
92 Ratings
Customizability
N/A
0 Ratings
7.1
71%
117 Ratings
Integration with Salesforce.com
N/A
0 Ratings
5.0
50%
4 Ratings
Integration with Microsoft Dynamics CRM
N/A
0 Ratings
5.0
50%
5 Ratings
Integration with SugarCRM
N/A
0 Ratings
5.0
50%
4 Ratings
Attribute Ratings
- 17hats is rated higher in 3 areas: Likelihood to Recommend, Usability, Support Rating
Likelihood to Recommend
9.9
17hats
99%
2 Ratings
8.2
Keap
82%
187 Ratings
Likelihood to Renew
17hats
N/A
0 Ratings
7.5
Keap
75%
38 Ratings
Usability
9.0
17hats
90%
1 Rating
6.6
Keap
66%
21 Ratings
Availability
17hats
N/A
0 Ratings
9.1
Keap
91%
11 Ratings
Performance
17hats
N/A
0 Ratings
9.1
Keap
91%
11 Ratings
Support Rating
8.0
17hats
80%
3 Ratings
7.6
Keap
76%
28 Ratings
In-Person Training
17hats
N/A
0 Ratings
8.6
Keap
86%
5 Ratings
Online Training
17hats
N/A
0 Ratings
9.5
Keap
95%
5 Ratings
Implementation Rating
17hats
N/A
0 Ratings
8.0
Keap
80%
16 Ratings
Product Scalability
17hats
N/A
0 Ratings
8.3
Keap
83%
3 Ratings
Likelihood to Recommend
17hats
It's great if you want to set up all of your client management so that you don't have to keep manually going through every step. It's so nice for me and my clients to have all of their forms streamlined and automated.
Business Strategist, Owner
Erika Tebbens ConsultingMarketing & Advertising, 1-10 employees
Keap
Keap is well suited for beginners of email marketing and most likely smaller companies as well. For someone who is new to the email marketing world, the click and drop features are easy to understand and use. They can also save their email broadcasts and create duplicates of them so it would save them time if they are doing things in a similar fashion. For example, if they have a monthly newsletter and want the format to be consistent they can just save the template and then reuse it over and over, just updating the info text and images. On the flip side, for those who have been in the email marketing world for longer or understand more coding Keap is not the best for them. They would be limited to how much customization they can create in their emails and find that it might not best suit their needs.

Verified User
Employee in Marketing
Professional Training & Coaching Company, 51-200 employeesPros
17hats
- Invoicing
- Creating online questionnaire
Internet Marketing Director and Consultant
Clicc Media IncMarketing and Advertising, 1-10 employees
Keap
- Campaign Builder - as I’m a visual person, the ability to map out and build automation on not only sales and marketing funnels, but internal processes as well. This has been a game-changer to setup automation and we continue to reap the rewards years later.
- CRM - using it as a CRM has allowed me to have a single source of truth for my leads and customers to collect info on, add notes, track and trigger automation savings hours every week, and help prevent leads from falling through the cracks.
- Innovation - they were one of the first in the market and are still innovating to make the product better.
CEO (Chief Executive Officer)
Streamline For SuccessInformation Technology & Services, 1-10 employees
Cons
17hats
- Prior to this I was using only Stripe for my invoices and I loved that I could see all of my recurring client payments under "subscriptions." There might be a way to do this in 17Hats, but I'm just not sure. I like to be able to quickly see all of my current clients at a glance.
Business Strategist, Owner
Erika Tebbens ConsultingMarketing & Advertising, 1-10 employees
Keap
- Keap is almost infinitely customizable, and it is VERY powerful, and I think all that potential can overwhelm the new user. The key is to start small and simple - even little automations can make a huge difference.
- My business is simple enough that I find Keap's reporting sufficient, but I hear from other business owners that they would like more/different reports.
- The state-by-state, regional and municipal sales tax thing can get complicated, but I hear they are working on it.
Founder & CEO
The Organized Artist CompanyE-Learning, 1-10 employees
Pricing Details
17hats
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
$45 per month
17hats Editions & Modules
Edition
Starting Price | $45.001 |
---|
- per month
Additional Pricing Details
—Keap
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Starting Price
$129 per month
Keap Editions & Modules
Edition
Pro | $129.001 |
---|---|
Max | $199.001 |
- per month
Additional Pricing Details
All plans awith 1 user and 500 contacts. The price is $30.00 for each additional user.Likelihood to Renew
17hats
No score
No answers yet
No answers on this topic
Keap
Keap 7.5
Based on 38 answers
We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
Marketing Automation Manager
Home Care PulseIndividual & Family Services, 11-50 employees
Usability
17hats
17hats 9.0
Based on 1 answer
It's been really great to use with my clients, but I cannot speak to setting it up as my VA handled all of that for me. I anticipate using it for a long time.
Business Strategist, Owner
Erika Tebbens ConsultingMarketing & Advertising, 1-10 employees
Keap
Keap 6.6
Based on 21 answers
You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
Program Specialist
University of ConnecticutHigher Education, 1001-5000 employees
Reliability and Availability
17hats
No score
No answers yet
No answers on this topic
Keap
Keap 9.1
Based on 11 answers
There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.

Verified User
Director in Marketing
Management Consulting Company, 1-10 employeesPerformance
17hats
No score
No answers yet
No answers on this topic
Keap
Keap 9.1
Based on 11 answers
OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
CEO
Conversion Marketing Experts, LLCMarketing and Advertising, 11-50 employees
Support Rating
17hats
17hats 8.0
Based on 3 answers
It's chat based so you have to wait a bit to hear back from them but they have gotten quicker with their responses which I appreciate.
Internet Marketing Director and Consultant
Clicc Media IncMarketing and Advertising, 1-10 employees
Keap
Keap 7.6
Based on 28 answers
Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.

Verified User
Consultant in Sales
Education Management Company, 1001-5000 employeesIn-Person Training
17hats
No score
No answers yet
No answers on this topic
Keap
Keap 8.6
Based on 5 answers
This training is taught often to the lowest common denominator so as to help as many customers of theirs as possible. We do the training and coaching and implementations for our clients. But clients who I know who have been to their training get trained well. The gap that can exist lies in you doing your part and really investing in using and building out the application.The training and education is only as good as your willingness to apply it.
CEO
Conversion Marketing Experts, LLCMarketing and Advertising, 11-50 employees
Online Training
17hats
No score
No answers yet
No answers on this topic
Keap
Keap 9.5
Based on 5 answers
The online training is excellent (now). When we first signed on it was almost non-existent. They have online videos and hold webinars for almost every area of the software.

Verified User
Director in Marketing
Management Consulting Company, 1-10 employeesImplementation Rating
17hats
No score
No answers yet
No answers on this topic
Keap
Keap 8.0
Based on 16 answers
Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
Consultant / Owner
Berlin Crush Consulting
Alternatives Considered
17hats
No answers on this topic
Keap
Keap is definitely the strong leader in this space. As a Keap Certified Partner, our company has implemented Keap for over 500 customers. On occasion, customers come to use other tools such as Ontraport or ActiveCampaign. In all cases, they've been ecstatic with the benefits they get when moving to Keap.
Founder & CEO
Box Out MarketingMarketing & Advertising, 11-50 employees
Scalability
17hats
No score
No answers yet
No answers on this topic
Keap
Keap 8.3
Based on 3 answers
You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.

Verified User
C-Level Executive in Marketing
Marketing & Advertising Company, 1-10 employeesReturn on Investment
17hats
- ROI - Saves me time on creating invoices and questionnaires.
Internet Marketing Director and Consultant
Clicc Media IncMarketing and Advertising, 1-10 employees
Keap
- I’ve generated leads and closed business with Keap non-stop since 2008
- Keap notifies my team around the world when a lead, sale, or issue comes in
- Keap automation does the work of at least two to three people 24/7 since 2008
Chief Whispering Officer
The Sales Whisperer®Marketing and Advertising, 1-10 employees