What users are saying about
12 Ratings
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Top Rated
109 Ratings
12 Ratings
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Score 9.8 out of 100

Zoho Campaigns

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Top Rated
109 Ratings
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Score 8 out of 100

Likelihood to Recommend

360 Campaigner

360 Campaigner has simplistic marketing solutions, from email marketing, and automatic social media posting. Besides, 360 Campaigner has email delivery notifications and tracking, which helps the company to know when an audience has received an email. Furthermore, on lead management and nurturing, 360 Campaigner has played a critical role.
Jessica Bwire | TrustRadius Reviewer

Zoho Campaigns

It is well suited in scenarios:
  1. Well-defined static list with proper info.
  2. Not building email templates from scratch
  3. Litmus testing involved
  4. Easy to use simple automation journeys involved
Not well-suited scenarios:
  1. Complex Customer journeys
  2. Dynamic content involved
  3. Integration with other products other than the ZOHO suite
  4. Testing API limits
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

360 Campaigner
9.6
Zoho Campaigns
7.7
WYSIWYG email editor
360 Campaigner
10.0
Zoho Campaigns
7.3
Dynamic content
360 Campaigner
9.0
Zoho Campaigns
7.1
Ability to test dynamic content
360 Campaigner
10.0
Zoho Campaigns
7.3
Landing pages
360 Campaigner
10.0
Zoho Campaigns
7.9
A/B testing
360 Campaigner
9.0
Zoho Campaigns
8.1
Mobile optimization
360 Campaigner
10.0
Zoho Campaigns
7.3
Email deliverability reporting
360 Campaigner
9.0
Zoho Campaigns
7.7
List management
360 Campaigner
9.0
Zoho Campaigns
8.3
Triggered drip sequences
360 Campaigner
10.0
Zoho Campaigns
7.9

Lead Management

360 Campaigner
9.8
Zoho Campaigns
Lead nurturing
360 Campaigner
10.0
Zoho Campaigns
Lead scoring and grading
360 Campaigner
10.0
Zoho Campaigns
Data quality management
360 Campaigner
10.0
Zoho Campaigns
Automated sales alerts and tasks
360 Campaigner
9.0
Zoho Campaigns

Campaign Management

360 Campaigner
9.5
Zoho Campaigns
Calendaring
360 Campaigner
9.0
Zoho Campaigns
Event/webinar marketing
360 Campaigner
10.0
Zoho Campaigns

Social Media Marketing

360 Campaigner
10.0
Zoho Campaigns
Social sharing and campaigns
360 Campaigner
10.0
Zoho Campaigns
Social profile integration
360 Campaigner
10.0
Zoho Campaigns

Reporting & Analytics

360 Campaigner
9.3
Zoho Campaigns
7.2
Dashboards
360 Campaigner
9.0
Zoho Campaigns
7.5
Standard reports
360 Campaigner
10.0
Zoho Campaigns
7.6
Custom reports
360 Campaigner
9.0
Zoho Campaigns
6.6

Platform & Infrastructure

360 Campaigner
9.3
Zoho Campaigns
API
360 Campaigner
9.0
Zoho Campaigns
Role-based workflow & approvals
360 Campaigner
9.0
Zoho Campaigns
Customizability
360 Campaigner
10.0
Zoho Campaigns
Integration with Salesforce.com
360 Campaigner
9.0
Zoho Campaigns
Integration with Microsoft Dynamics CRM
360 Campaigner
9.0
Zoho Campaigns
Integration with SugarCRM
360 Campaigner
10.0
Zoho Campaigns

Pros

360 Campaigner

  • 360 Campaigner has lead management, which helps in segmentation and lead nurturing.
  • 360 Campaigner supports email marketing and delivery tracking.
  • Mobile optimization is another marketing solution.
Jessica Bwire | TrustRadius Reviewer

Zoho Campaigns

  • The best thing about this software is its integration with G-suite.
  • It's user interface is so easy that any user can learn it quickly. And it is very easy to operate.
  • It helps users to engage subscribers via various social media platforms.
  • It allows users to compare various email campaigns.
Anonymous | TrustRadius Reviewer

Cons

360 Campaigner

  • No mobile application for 360 Campaigner.
  • Furthermore, 360 Campaigner requires online classes, to make the software more efficient.
  • Lastly, the dashboard of 360 Campaigner is inflexible and not practical to use.
Jessica Bwire | TrustRadius Reviewer

Zoho Campaigns

  • Zoho should start by throwing this tool in the trash and then recreate it from scratch. There are so many flaws I would be here all year trying to list them all. Start by the fact that creating templates is an absolute nightmare. You'll find over and over again that something that should be easily executed can't be done. It is NOT a plug and play program. Everything is trial and error.
  • The reporting SUCKS bad. It gives you basics, but if you want any real insights... I have to export all my data into my own spreadsheets to compare results from multiple campaigns.
  • Customer service is B.A.D. You'll spend HOURS upon HOURS with a tech support team that knows less than you. The only time anything gets accomplished is when you work with a programmer. BUT, you'll seriously waste 1-2 hours explaining a problem to someone who is only taking notes. You'll get so frustrated when they try to show you how they think it works and you respond with... "I know how this works because I have used it for a year - the problem is that it stopped working the way it always did before. They will argue with you. You will respond accordingly. They will close tickets without resolution. Speaking of tickets, you'll never get one. They say they will take care of it and a week later you will follow-up and no one will have any idea what is going on. You'll start from scratch and be even more frustrated. You will learn to "fix" it on your own or deal with it, broken.
  • After two years, I'm still not sure if my emails even make it to an inbox. When asked, you'll be told that you need to write better subject lines. I call bull****. Don't rely on this product to deliver your email. And don't question Zoho, as it will always be your fault.
  • You can't use this tool to send to ANY group email addresses. You can't even override the system. I have a lot of clients that use info@xxx.com or sales@xxx.com, etc. and I have to send them personal emails since this will not allow them to be sent. They say it is to protect them from getting blacklisted. I call bull**** again.
  • The templates offered by the system are crap - unless you only send holiday emails. Not a large selection of just generic templates. You'll be pulling your hair out trying to use their builder to create your own. In the end, you'll end up sending emails with nothing "pretty" about them.
Jason Ensign | TrustRadius Reviewer

Likelihood to Renew

360 Campaigner

No score
No answers yet
No answers on this topic

Zoho Campaigns

Zoho Campaigns 10.0
Based on 1 answer
Because I am a single user organization and the subscription is free for up to 3 users.
Stacy Venditto | TrustRadius Reviewer

Alternatives Considered

360 Campaigner

360 Campaigner has a delivery tracking option, which helps us understand the moment an email has been received. Also, lead segmentation is a tool that helps us know our market, and keep the client's database. The drip email marketing is another feature that I see with 360 Campaigner. Lastly, 360 Campaigner can easily extract or dig the client's contacts from various sources.
Jessica Bwire | TrustRadius Reviewer

Zoho Campaigns

Zoho Campaigns is not for beginners to email marketing, but it’s an excellent choice for those who want to send out a lot of emails with few restrictions and great reporting. It’s a no-brainer if you’re already a Zoho user, as Campaigns is included in Zoho One subscriptions and integrates nicely with other Zoho apps.
Alyssa Storm | TrustRadius Reviewer

Return on Investment

360 Campaigner

  • Email marketing brings more clients on board, making us have huge sales.
  • Lead management increases the customer loyalty and the brand reputation.
  • The sales volume exceeds the cost of installing 360 Campaigner.
Jessica Bwire | TrustRadius Reviewer

Zoho Campaigns

  • It allows us to communicate with all our customers or lists together or individually, and to track how successful our campaigns are.
  • Customer Service is a target area of why we use Zoho Campaigns, and it meets our needs greatly.
  • To date we have not really measured the ROI or impact that Zoho Campaigns has on our marketing efforts but with this product it certainly has the means to do such.
Jon Porreca | TrustRadius Reviewer

Screenshots

Pricing Details

360 Campaigner

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

360 Campaigner Editions & Modules

Edition
Starter$901
Genius$2492
Explorer$1,4993
Champion$1,6994
  1. upto 10000 emails
  2. up to 10000 emails, 30000 Nurture emails
  3. up to 10000 emails & Contacts
  4. up to 10000 emails & Contacts, 30000 Nurture emails
Additional Pricing Details
For additional tiers of emails, contacts and nurturing credits under each plan.

Zoho Campaigns

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Zoho Campaigns Editions & Modules

Edition
0-250 Contacts$3.001
0251-500 Contacts$5.001
501-1,000 Contacts$9.001
  1. Per Month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

360 Campaigner
10.0
Zoho Campaigns
7.9

Likelihood to Renew

360 Campaigner
Zoho Campaigns
10.0

Add comparison