What users are saying about

AB Tasty

Top Rated
44 Ratings

ClickTale

39 Ratings

AB Tasty

Top Rated
44 Ratings
Score 8.4 out of 101

ClickTale

39 Ratings
Score 7.1 out of 101

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Likelihood to Recommend

AB Tasty

I can only mention where AB Tasty has been useful as I haven't had negative experiences on the tests we have carried out. A useful scenario for us is that we use AB Tasty to test changes on pages in a test environment instead of having to test on live
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ClickTale

It is well suited to businesses with a full time web analyst that will be using the tools to create actionable reports that drive action in the company. It is less appropriate where companies are just looking for some new tools and it will be forgotten soon after implementation. If a website is critical to your business and you have dedicated resources or consultants to help you understand the data, then it is invaluable. I love it.
Dan Briscoe profile photo

Pros

  • A solution for marketers. Indeed, Ab Tasty's Saas solution does not require advanced technical knowledge, and thus allows marketers to regain control over their websites.
  • A team dedicated to listening and performing. This is one of the major strengths of this start-up. Teams are available and accompany us at every moment: from training to the use of the tool, to the implementation of very specific tests.
  • The interface is perfectly thought out. It is intuitive and allows you to make decisions quickly and efficiently with clear and relevant analysis tables. In addition, the solution fits perfectly into our ecosystem because it is connected to our Google Analytics account, our CRM and other internal tools.
  • Finally, listening to their team makes it possible to regularly improve their tool by adding new functionalities according to the needs of the users.
Valentin Viguier profile photo
  • In my experience ClickTale's unique value proposition is its heatmapping platform--and it delivers on that UVP very well. It has a suite of available maps each delivering unique and easily digestible insights.
  • ClickTale provides very enlightening data that I haven't found anywhere else such as hover time, hover order, and hesitation.
  • ClickTale also provides useful customizable segments, which allow for more granular data analysis.
  • ClickTale is extremely easy to install.
Leor Maizel profile photo

Cons

  • Increase the number of widgets in the widget library
Fabien Borsa profile photo
  • For most sites I'm sure the integration is quick and easy, however with our site we had some complications with rendering the correct page in the recording and mapping. A technical customer support team to help resolve these issues would have been appreciated.
No photo available

Likelihood to Renew

AB Tasty7.7
Based on 8 answers
Will depend on how is it well used by internal teams
No photo available
ClickTale7.5
Based on 11 answers
For the price it's hard to beat the value Clicktale provides to a larger organization like ourselves. Likewise, we often use Clicktale as a way to justify programming and development time, additional resources, and headcount...all of which have lead to increased sales, retention, and conversation. The familiarity with the program also helps justify the renewal because we have so many users that look at it, we wouldn't want to switch and have to retrain.
No photo available

Usability

No score
No answers yet
No answers on this topic
ClickTale7.0
Based on 1 answer
I had some issues interacting with viewing recordings of a specific page by many users but my impression was that this was going to be fixed.
Art Zippel, CUA profile photo

Support

AB Tasty8.2
Based on 1 answer
People are avalaible and they know very well their product wich help to resolve quick issues. Also the benchmark they have help us to improve our own business
Fabrice Moncaut profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

We used Webtrends Optimize before AB Tasty. We needed to change because, with Webtrends, you had to be a developer to use it. It was in 2015, I think Webtrends can now be used by non-technical users. In 2015, we made a request for proposals and AB Tasty was the most affordable and stable solution using the Bayesian methodology we were looking for.
Julien Millot profile photo
Google in-page analytics- while it does many of the things Clicktale does and for free, it lacks the full featured offering that Clicktale provides. Mouse Recordings alone are worth it. They allow our new designers to watch and learn from real customers, then create solutions to solve problems the customer didn't even know they had.
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Return on Investment

  • We got a +30% acquisition rate
Clément Nivolle profile photo
  • Rarely was actionable insight taken from the ClickTale tool that resulted in a better user experience on our website. We made small changes on different aspects of our webpages that typically did not show an improvement over the previous versions.
  • The dedicated time and resources in the ClickTale tool did not justify the investment. The heat maps can be helpful but they are based on mouse clicks (Google Analytics can help with that). Watching recordings can get time consuming and don't always provide enough data for an actionable takeaway.
  • If you take the approach of identifying a potential problem on your website first, then using the ClickTale tool to dig deeper in the issue, you might find the tool helpful. However, make sure you gather enough data on the potential issue before making changes to your site (and monitor the changes afterward).
Ryan Freeman profile photo

Pricing Details

AB Tasty

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details

ClickTale

General
Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details