What users are saying about

AB Tasty vs Wunderkind (formerly BounceX)

AB Tasty
74 Ratings
Wunderkind (formerly BounceX)
14 Ratings

AB Tasty

74 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.7 out of 100

Based on 74 reviews and ratings

Wunderkind (formerly BounceX)

14 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 5 out of 100

Based on 14 reviews and ratings

Feature Set Ratings

    Testing and Experimentation

    8.1

    AB Tasty

    81%

    Wunderkind (formerly BounceX)

    Feature Set Not Supported
    N/A
    AB Tasty ranks higher in 12/12 features
    AB Tasty ranks higher in 12/12 features

    a/b experiment testing

    8.5
    85%
    17 Ratings
    N/A
    0 Ratings

    Split URL testing

    8.6
    86%
    12 Ratings
    N/A
    0 Ratings

    Multivariate testing

    8.0
    80%
    14 Ratings
    N/A
    0 Ratings

    Multi-page/funnel testing

    7.4
    74%
    12 Ratings
    N/A
    0 Ratings

    Mobile app testing

    7.8
    78%
    4 Ratings
    N/A
    0 Ratings

    Visual / WYSIWYG editor

    8.0
    80%
    13 Ratings
    N/A
    0 Ratings

    Advanced code editor

    8.2
    82%
    4 Ratings
    N/A
    0 Ratings

    Page surveys

    7.3
    73%
    2 Ratings
    N/A
    0 Ratings

    Preview mode

    8.0
    80%
    4 Ratings
    N/A
    0 Ratings

    Experiment scheduler

    8.2
    82%
    3 Ratings
    N/A
    0 Ratings

    Client-side tests

    8.9
    89%
    4 Ratings
    N/A
    0 Ratings

    Mutually exclusive tests

    8.2
    82%
    2 Ratings
    N/A
    0 Ratings

    Audience Segmentation & Targeting

    8.6

    AB Tasty

    86%

    Wunderkind (formerly BounceX)

    Feature Set Not Supported
    N/A
    AB Tasty ranks higher in 4/4 features
    AB Tasty ranks higher in 4/4 features

    Standard visitor segmentation

    8.5
    85%
    15 Ratings
    N/A
    0 Ratings

    Behavioral visitor segmentation

    8.5
    85%
    13 Ratings
    N/A
    0 Ratings

    Traffic allocation control

    8.7
    87%
    16 Ratings
    N/A
    0 Ratings

    Website personalization

    8.8
    88%
    14 Ratings
    N/A
    0 Ratings

    Results and Analysis

    7.8

    AB Tasty

    78%

    Wunderkind (formerly BounceX)

    Feature Set Not Supported
    N/A
    AB Tasty ranks higher in 8/8 features
    AB Tasty ranks higher in 8/8 features

    Heatmap tool

    7.0
    70%
    6 Ratings
    N/A
    0 Ratings

    Click analytics

    8.1
    81%
    13 Ratings
    N/A
    0 Ratings

    Scroll maps

    8.2
    82%
    6 Ratings
    N/A
    0 Ratings

    Conversion tracking

    7.9
    79%
    16 Ratings
    N/A
    0 Ratings

    Goal tracking

    7.9
    79%
    16 Ratings
    N/A
    0 Ratings

    Test reporting

    8.2
    82%
    17 Ratings
    N/A
    0 Ratings

    Results segmentation

    7.2
    72%
    15 Ratings
    N/A
    0 Ratings

    Experiments results dashboard

    7.7
    77%
    4 Ratings
    N/A
    0 Ratings

    Attribute Ratings

    • AB Tasty is rated higher in 2 areas: Likelihood to Recommend, Support Rating

    Likelihood to Recommend

    8.6

    AB Tasty

    86%
    48 Ratings
    5.0

    Wunderkind (formerly BounceX)

    50%
    6 Ratings

    Likelihood to Renew

    7.7

    AB Tasty

    77%
    8 Ratings

    Wunderkind (formerly BounceX)

    N/A
    0 Ratings

    Support Rating

    7.3

    AB Tasty

    73%
    3 Ratings
    1.0

    Wunderkind (formerly BounceX)

    10%
    2 Ratings

    Likelihood to Recommend

    AB Tasty

    A/B Tasty tool allows us do easy testing without burdening our limited developer resources all the time. Reports are simple enough to interpret. Support has been excellent and proactive, also the onboarding was successful. It is also an advantage that we have the possibility to drive all our traffic to the test versions rather than being limited to specific user amount per month. We can recommend A/B Tasty for testing purposes, as the platform keeps it’s promises, doesn’t require too much technical knowledge and the support is excellent.

    Read full review

    Laura Karhu | TrustRadius Reviewer
    Laura Karhu
    View all 48 answers on this topic

    Wunderkind (formerly BounceX)

    BounceX is well suited if you want to boost list/customer base growth, but a tricky aspect of it for me is that I don't know the benefit smaller companies would get from BounceX to accelerate growth without having an existing customer base.

    Read full review

    Anonymous | TrustRadius Reviewer
    Verified User
    View all 6 answers on this topic

    Pros

    AB Tasty

    • Customer-focused. Over the past year, AB Tasty has worked with us to overcome many obstacles (e.g. tracking hurdles, ITP issues, etc.). The team always finds a solution in a timely manner to ensure we're able to execute on experiments.
    • Reliability. One of the biggest hurdles earlier this year were the ITP regulations set out by Apple. Over 40% of our ad traffic was Safari users. AB Tasty was using 3rd party cookies but quickly migrated over to a local session storage solution that circumvented the issue.

    Read full review

    Matt Mattson | TrustRadius Reviewer
    Matt Mattson
    View all 48 answers on this topic

    Wunderkind (formerly BounceX)

    • Personalization in email - they have a great ability to surface products in email directly tied to what a past customer was browsing on the site
    • Great account management and fast turnaround times to address evolving needs we have
    • Very robust site experience capabilities to accommodate a lot of different use cases

    Read full review

    Phil Irvine | TrustRadius Reviewer
    Phil Irvine
    View all 6 answers on this topic

    Cons

    AB Tasty

    • Sometimes the platform is a little glitchy and requires a refresh.
    • Would be great to be able to see the experiments and projects on a timeline with their status and main result to have an immediate view of ongoing and completed projects.
    • Email notification for when an experiment reaches a certain confidence level.

    Read full review

    Anonymous | TrustRadius Reviewer
    Verified User
    View all 48 answers on this topic

    Wunderkind (formerly BounceX)

    • Support is awful
    • Management will not work with you to make things right
    • Tool is buggy. It went down for 50 hours during our Black Friday sale resulting in substantial amount of lost revenue.

    Read full review

    Anonymous | TrustRadius Reviewer
    Verified User
    View all 6 answers on this topic

    Pricing Details

    AB Tasty

    General

    Free Trial
    Yes
    Free/Freemium Version
    —
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    No

    Starting Price

    $40 per month

    Wunderkind (formerly BounceX)

    General

    Free Trial
    —
    Free/Freemium Version
    —
    Premium Consulting/Integration Services
    —
    Entry-level set up fee?
    No

    Starting Price

    —

    Likelihood to Renew

    AB Tasty

    AB Tasty 7.7
    Based on 8 answers
    AB Tasty's tool as well as the support team completely met my goals on A/B Testing. Editing a test is really easy and AB Tasty made the marketing team free to launch nearly any test. Reporting is also easy to set up and give us the information needed to keep improving transformation on landing pages and forms

    Read full review

    Anonymous | TrustRadius Reviewer
    Verified User
    View all 8 answers on this topic

    Wunderkind (formerly BounceX)

    No score
    No answers yet
    No answers on this topic

    Support Rating

    AB Tasty

    AB Tasty 7.3
    Based on 3 answers
    Support is good, but it would be better if it was quicker or if AB Tasty provided a quicker SLA. At times, you require stuff urgently but AB Tasty support isn't as quick as I personally like it to be.

    Read full review

    Halima Satheya | TrustRadius Reviewer
    Halima Satheya
    View all 3 answers on this topic

    Wunderkind (formerly BounceX)

    Wunderkind (formerly BounceX) 1.0
    Based on 2 answers
    Beware if you buy from them you are committed for a year. It is too expensive for the offering and they offer no solutions for you to manage the process/tool at a discounted rate. Will not renew my contract, that’s for sure.

    Read full review

    Laura LeMond | TrustRadius Reviewer
    Laura LeMond
    View all 2 answers on this topic

    Alternatives Considered

    AB Tasty

    We selected AB Tasty mostly because we got a sense that their dev and customer service teams were going to go above and beyond to help us out. We were right! The cost was also a factor as they came in a small bit lower, but cost wasn't the only factor.

    Read full review

    Jeff Copetas | TrustRadius Reviewer
    Jeff Copetas
    View all 48 answers on this topic

    Wunderkind (formerly BounceX)

    We've used both Emarsys and Klaviyo as our ESP, while using Wunderkind to handle email/SMS acquisition and abandonment emails. Wunderkind has proven to be able to capture more emails and send more behavioral emails with the contact matching technology.

    Read full review

    Anonymous | TrustRadius Reviewer
    Verified User
    View all 6 answers on this topic

    Return on Investment

    AB Tasty

    • Since we use AB tasty our conversion rates have significantly increased on the Watch pages.
    • We can report positive comments about the evolutions of our interfaces, from our expert users. And so improved customer satisfaction.
    • The solution allows us to validate or invalidate without taking major risk while gaining in reactivity, our proposals relook pages.
    • Commitment rates are much higher, multiplied by 2 or 3, when we implement customizations that are relevant. These customizations are very relevant insofar as we are governed by the seasonality of events as a media site.

    Read full review

    Valentin Viguier | TrustRadius Reviewer
    Valentin Viguier
    View all 48 answers on this topic

    Wunderkind (formerly BounceX)

    • For the email campaigns we had an original agreement for them to produce a 5X return on ad spend and thus far they have produced a greater than 8X return

    Read full review

    Phil Irvine | TrustRadius Reviewer
    Phil Irvine
    View all 6 answers on this topic

    Screenshots

    Wunderkind (formerly BounceX)

    —

    Add comparison