What users are saying about
6 Ratings
2 Ratings
6 Ratings
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Score 7 out of 100
2 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7 out of 100

Likelihood to Recommend

AdDataExpress

It is much better to prospect brands and find appropriate contacts at a parent account, and not such a strong suit for agencies.
Bryan Silverman | TrustRadius Reviewer

Charlie App

If you are in any type of sales, and meeting with people, it is a must. If you already know you contact well, it doesn't have as much value for that particular meeting. Also I wish there was a way to not sync internal meetings, as it just provides clutter, and I don't need info on those people.
Kevin Gilman | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

AdDataExpress
6.6
Charlie App
3.0
Identification of new leads
AdDataExpress
9.1
Charlie App
List quality
AdDataExpress
6.4
Charlie App
Ideal customer targeting
AdDataExpress
5.5
Charlie App
Load time/data access
AdDataExpress
5.5
Charlie App
3.0

Sales Intelligence Data Standards

AdDataExpress
7.3
Charlie App
9.0
Contact information
AdDataExpress
7.3
Charlie App
9.0
Company information
AdDataExpress
7.3
Charlie App
9.0
Industry information
AdDataExpress
7.3
Charlie App

Data Augmentation & Lead Qualification

AdDataExpress
4.1
Charlie App
Lead qualification process
AdDataExpress
6.4
Charlie App
Salesforce integration
AdDataExpress
2.7
Charlie App
Company/business profiles
AdDataExpress
5.5
Charlie App
Data hygiene
AdDataExpress
2.7
Charlie App
Automatic data refresh
AdDataExpress
3.6
Charlie App
Filters and segmentation
AdDataExpress
3.6
Charlie App

Pros

AdDataExpress

  • Provides email addresses - essential when doing cold email outreach.
  • Provides agencies for each brand/company.
  • Provides media spend for parent company and brand.
Bryan Silverman | TrustRadius Reviewer

Charlie App

  • They easily connect with my Outlook to sync my upcoming meetings.
  • It provides me with the social profiles of people I am meeting with.
  • It gives me the ability to have all my info about my contact in one place to easily review.
Kevin Gilman | TrustRadius Reviewer

Cons

AdDataExpress

  • Updating who works on each brand from the brand side.
  • Updating who works on each brand from the agency side.
  • Not having to log in as often.
Bryan Silverman | TrustRadius Reviewer

Charlie App

  • At times it doesn't pull a social profile for the contact correctly, or at all, when I know the person has a profile.
  • The interface is a little clunky, and the font is too large. It could be a lot smaller and still effective.
  • It takes a lot of time to sync at points, which is frustrating.
Kevin Gilman | TrustRadius Reviewer

Alternatives Considered

AdDataExpress

Winmo allows more dynamic and functional searches, and puts agency and brand contacts in one place. It also allows exports based on spend and in general, is much more dynamic of a software.
Bryan Silverman | TrustRadius Reviewer

Charlie App

The thing that Charlie does best is it aggregates everything in one place. It allows me to have a one-stop shop, that I can quickly review prior to heading into a meeting. People are usually amazed with the amount of info that Charlie can give you, and it almost always works its way into my sales call.
Kevin Gilman | TrustRadius Reviewer

Return on Investment

AdDataExpress

  • Improved efficiency of prospecting.
  • Improved efficiency of finding emails and email syntax.
Bryan Silverman | TrustRadius Reviewer

Charlie App

  • The info I pull from Charlie prior to the meeting is almost always brought up as a conversation starter.
  • Charlie helps my relationships go deeper than just surface level info.
  • The ability to go deeper in my relationships while using Charlie has absolutely closed me business.
Kevin Gilman | TrustRadius Reviewer

Screenshots

Pricing Details

AdDataExpress

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Charlie App

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

AdDataExpress
6.4
Charlie App
7.0

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