What users are saying about

AdDataExpress

5 Ratings

Olono

1 Ratings

AdDataExpress

5 Ratings
Score 8 out of 101

Olono

1 Ratings
Score 7 out of 101

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Likelihood to Recommend

AdDataExpress

It is much better to prospect brands and find appropriate contacts at a parent account, and not such a strong suit for agencies.
Bryan Silverman profile photo

Olono

Olono is definitely well suited to help implement and keep tabs on a framework like BANT or MEDIC and collect relevant insights and events that happen over the course of an opportunity. It makes it WAY easier to do these sorts of administrative actions outside of Salesforce and have it sync there. It's less appropriate to use for prospecting or any other activities prior to creating an opportunity.
No photo available

Feature Rating Comparison

Prospecting

AdDataExpress
6.6
Olono
Identification of new leads
AdDataExpress
9.1
Olono
List quality
AdDataExpress
6.4
Olono
Ideal customer targeting
AdDataExpress
5.5
Olono
Load time/data access
AdDataExpress
5.5
Olono

Sales Intelligence Data Standards

AdDataExpress
7.3
Olono
Contact information
AdDataExpress
7.3
Olono
Company information
AdDataExpress
7.3
Olono
Industry information
AdDataExpress
7.3
Olono

Data Augmentation & Lead Qualification

AdDataExpress
4.1
Olono
Lead qualification process
AdDataExpress
6.4
Olono
Salesforce integration
AdDataExpress
2.7
Olono
Company/business profiles
AdDataExpress
5.5
Olono
Data hygiene
AdDataExpress
2.7
Olono
Automatic data refresh
AdDataExpress
3.6
Olono
Filters and segmentation
AdDataExpress
3.6
Olono

Pros

  • Provides email addresses - essential when doing cold email outreach.
  • Provides agencies for each brand/company.
  • Provides media spend for parent company and brand.
Bryan Silverman profile photo
  • Great UI and design aesthetics -- looks very slick
  • They have a great team that is constantly updating and improving the product. I have no doubt this product will rapidly improve over time.
  • The AI and machine learning component is definitely a strong suit of the product.
No photo available

Cons

  • Updating who works on each brand from the brand side.
  • Updating who works on each brand from the agency side.
  • Not having to log in as often.
Bryan Silverman profile photo
  • Sometimes the layout of where things are is not as intuitive as it could be. Although it's great they are constantly iterating on the product, that also means that sometimes buttons are in new places that requires a bit of investigation.
No photo available

Alternatives Considered

Winmo allows more dynamic and functional searches, and puts agency and brand contacts in one place. It also allows exports based on spend and in general, is much more dynamic of a software.
Bryan Silverman profile photo
No answers on this topic

Return on Investment

  • Improved efficiency of prospecting.
  • Improved efficiency of finding emails and email syntax.
Bryan Silverman profile photo
  • We've definitely cut down time and frustration of playing in Salesforce and our reps are happier that updating their deals is a lower-touch process.
No photo available

Pricing Details

AdDataExpress

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Olono

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details