2 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>Score 10 out of 101
Based on 2 reviews and ratings
22 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>Score 8.5 out of 101
Based on 22 reviews and ratings
Likelihood to Recommend
AdHawk
Despite its shortcomings, AdHawk is a neat, useful tool that provides tactical information for developing solid Facebook ad campaigns. AdHawk is great for managing smaller Facebook Ad budgets. You're able to select a truly actionable guideline in an easy to view format for decision-making. You can really optimize an ad to perform best using the data AdHawk generates
Digital Marketing Manager
Caradonna AdventuresHospitality, 11-50 employees
Autopilot
Many other email automation tools either have outdated interfaces and features or lack functionality that is important to us. If you have a software as a service business, a mobile app, or an ecommerce brand, Autopilot can help ensure you are sending the right message to the right customer at the right time. If all you are doing right now is sending occasional email newsletters, then Autopilot isn't necessary. When you are ready to take that next step though and optimize your marketing funnels, Autopilot is the best solution.
Product Director
Velora StudiosDesign, 1-10 employees
Feature Rating Comparison
Ad Network Integration
AdHawk
10.0
Autopilot
—
Data Transfer
AdHawk
10.0
Autopilot
—
Ad Reporting & Analytics
AdHawk
10.0
Autopilot
—
Ad dashboards
AdHawk
10.0
Autopilot
—
Ad conversion tracking
AdHawk
10.0
Autopilot
—
Cross-channel ad management
AdHawk
10.0
Autopilot
—
Ad forecasting and optimization
AdHawk
10.0
Autopilot
—
Email & Online Marketing
AdHawk
—
Autopilot
8.5
WYSIWYG email editor
AdHawk
—
Autopilot
8.7
Dynamic content
AdHawk
—
Autopilot
8.4
Ability to test dynamic content
AdHawk
—
Autopilot
8.3
A/B testing
AdHawk
—
Autopilot
8.2
Mobile optimization
AdHawk
—
Autopilot
9.0
Email deliverability
AdHawk
—
Autopilot
8.3
List management
AdHawk
—
Autopilot
8.2
Triggered drip sequences
AdHawk
—
Autopilot
8.8
Lead Management
AdHawk
—
Autopilot
7.9
Lead nurturing
AdHawk
—
Autopilot
8.8
Data quality management
AdHawk
—
Autopilot
6.9
Automated sales alerts and tasks
AdHawk
—
Autopilot
7.8
Campaign Management
AdHawk
—
Autopilot
9.0
Event/webinar marketing
AdHawk
—
Autopilot
9.0
Social Media Marketing
AdHawk
—
Autopilot
9.0
Social profile integration
AdHawk
—
Autopilot
9.0
Reporting & Analytics
AdHawk
—
Autopilot
7.4
Dashboards
AdHawk
—
Autopilot
7.4
Standard reports
AdHawk
—
Autopilot
7.5
Platform & Infrastructure
AdHawk
—
Autopilot
7.8
API
AdHawk
—
Autopilot
8.0
Customizability
AdHawk
—
Autopilot
8.0
Integration with Salesforce.com
AdHawk
—
Autopilot
7.5
Pros
AdHawk
- Great UI
- Accurate reporting
- Strong data points
Digital Marketing Manager
Caradonna AdventuresHospitality, 11-50 employees
Autopilot
- Intuitive: Anyone can use this product. I've used similar (more expensive) products where making workflows felt like rocket science. Autopilot enables a team with any level of knowledge to make a cohesive marketing funnel.
- Feature-Rich: For the price point, Autopilot is STACKED with features. It has hundreds of integrations, chat functionality, email marketing, forms, etc.
- Inexpensive: Autopilot offers a 30 day free trial, and their entry package is solely based on number of contacts, so it's incredibly affordable for new and scaling teams.
Chief Operations Officer
Sapper Consulting, LLCMarketing and Advertising, 51-200 employees
Cons
AdHawk
- Ability to look at two campaigns at once (comparative stats)
- Only available for Facebook or G+
- No export feature for reporting
Digital Marketing Manager
Caradonna AdventuresHospitality, 11-50 employees
Autopilot
- There really isn't much. If you're looking for a system that has everything from landing pages to NPS and complex lead scoring built-in rather than tightly integrated, Autopilot may not be your best option.
Director of Lifecycle Marketing
FullContact Inc.Computer Software, 201-500 employees
Usability
AdHawk
AdHawk 10.0
Based on 1 answer
AdHawk is extremely easy to use. Not many buttons to click to get to any area of importance. It's also very clean and sophisticated in design which makes for a pleasant experience. The optimization features even explain to you the value of going with the suggested strategy. Overall, AdHawk is a great software for managing Facebook and Google Ads
Digital Marketing Manager
Caradonna AdventuresHospitality, 11-50 employees
Alternatives Considered
AdHawk
AdHawk is far better than the other products regarding how simplified the reporting of ad results are. AdHawk is cleaner and easier to understand. Allows for easy comparing of conversion points within a campaign. Other products are simply not as easy to use. Also, optimization is not a feature available with many services
Digital Marketing Manager
Caradonna AdventuresHospitality, 11-50 employees
Autopilot
Autopilot is the only visual journey builder in comparison to a lot of text-based journey builders available in the market. The visual journey builder helps so much to break down complicated journeys.
Product Marketing - Freshsales SaaS CRM
FreshworksInternet, 1001-5000 employees
Return on Investment
AdHawk
- Ad optimization data
- Simplified ad management
- Audience understanding
Digital Marketing Manager
Caradonna AdventuresHospitality, 11-50 employees
Autopilot
- Autopilot has helped our agency build and segment our email database like never before. This has allowed us to nurture readers of blog posts to real clients.
- Autopilot has helped clients also achieve better ROI. For example, in one instance it has helped an e-commerce client encourage repeat sales.
Digital Strategist
OnQ Marketing ServicesMarketing and Advertising, 1-10 employees
Screenshots
Pricing Details
AdHawk
General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Autopilot
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No