What users are saying about
2 Ratings
22 Ratings
2 Ratings
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Score 10 out of 101
22 Ratings
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Score 8.5 out of 101

Likelihood to Recommend

AdHawk

Despite its shortcomings, AdHawk is a neat, useful tool that provides tactical information for developing solid Facebook ad campaigns. AdHawk is great for managing smaller Facebook Ad budgets. You're able to select a truly actionable guideline in an easy to view format for decision-making. You can really optimize an ad to perform best using the data AdHawk generates
Stefanie Cash profile photo

Autopilot

Many other email automation tools either have outdated interfaces and features or lack functionality that is important to us. If you have a software as a service business, a mobile app, or an ecommerce brand, Autopilot can help ensure you are sending the right message to the right customer at the right time. If all you are doing right now is sending occasional email newsletters, then Autopilot isn't necessary. When you are ready to take that next step though and optimize your marketing funnels, Autopilot is the best solution.
Bryan McAnulty profile photo

Feature Rating Comparison

Ad Network Integration

AdHawk
10.0
Autopilot
Data Transfer
AdHawk
10.0
Autopilot

Ad Reporting & Analytics

AdHawk
10.0
Autopilot
Ad dashboards
AdHawk
10.0
Autopilot
Ad conversion tracking
AdHawk
10.0
Autopilot
Cross-channel ad management
AdHawk
10.0
Autopilot
Ad forecasting and optimization
AdHawk
10.0
Autopilot

Email & Online Marketing

AdHawk
Autopilot
8.5
WYSIWYG email editor
AdHawk
Autopilot
8.7
Dynamic content
AdHawk
Autopilot
8.4
Ability to test dynamic content
AdHawk
Autopilot
8.3
A/B testing
AdHawk
Autopilot
8.2
Mobile optimization
AdHawk
Autopilot
9.0
Email deliverability
AdHawk
Autopilot
8.3
List management
AdHawk
Autopilot
8.2
Triggered drip sequences
AdHawk
Autopilot
8.8

Lead Management

AdHawk
Autopilot
7.9
Lead nurturing
AdHawk
Autopilot
8.8
Data quality management
AdHawk
Autopilot
6.9
Automated sales alerts and tasks
AdHawk
Autopilot
7.8

Campaign Management

AdHawk
Autopilot
9.0
Event/webinar marketing
AdHawk
Autopilot
9.0

Social Media Marketing

AdHawk
Autopilot
9.0
Social profile integration
AdHawk
Autopilot
9.0

Reporting & Analytics

AdHawk
Autopilot
7.4
Dashboards
AdHawk
Autopilot
7.4
Standard reports
AdHawk
Autopilot
7.5

Platform & Infrastructure

AdHawk
Autopilot
7.8
API
AdHawk
Autopilot
8.0
Customizability
AdHawk
Autopilot
8.0
Integration with Salesforce.com
AdHawk
Autopilot
7.5

Pros

AdHawk

  • Great UI
  • Accurate reporting
  • Strong data points
Stefanie Cash profile photo

Autopilot

  • Intuitive: Anyone can use this product. I've used similar (more expensive) products where making workflows felt like rocket science. Autopilot enables a team with any level of knowledge to make a cohesive marketing funnel.
  • Feature-Rich: For the price point, Autopilot is STACKED with features. It has hundreds of integrations, chat functionality, email marketing, forms, etc.
  • Inexpensive: Autopilot offers a 30 day free trial, and their entry package is solely based on number of contacts, so it's incredibly affordable for new and scaling teams.
Emily Muhoberac profile photo

Cons

AdHawk

  • Ability to look at two campaigns at once (comparative stats)
  • Only available for Facebook or G+
  • No export feature for reporting
Stefanie Cash profile photo

Autopilot

  • There really isn't much. If you're looking for a system that has everything from landing pages to NPS and complex lead scoring built-in rather than tightly integrated, Autopilot may not be your best option.
Megan Kratzman profile photo

Usability

AdHawk

AdHawk 10.0
Based on 1 answer
AdHawk is extremely easy to use. Not many buttons to click to get to any area of importance. It's also very clean and sophisticated in design which makes for a pleasant experience. The optimization features even explain to you the value of going with the suggested strategy. Overall, AdHawk is a great software for managing Facebook and Google Ads
Stefanie Cash profile photo

Autopilot

No score
No answers yet
No answers on this topic

Alternatives Considered

AdHawk

AdHawk is far better than the other products regarding how simplified the reporting of ad results are. AdHawk is cleaner and easier to understand. Allows for easy comparing of conversion points within a campaign. Other products are simply not as easy to use. Also, optimization is not a feature available with many services
Stefanie Cash profile photo

Autopilot

Autopilot is the only visual journey builder in comparison to a lot of text-based journey builders available in the market. The visual journey builder helps so much to break down complicated journeys.
Nivas Ravichandran profile photo

Return on Investment

AdHawk

  • Ad optimization data
  • Simplified ad management
  • Audience understanding
Stefanie Cash profile photo

Autopilot

  • Autopilot has helped our agency build and segment our email database like never before. This has allowed us to nurture readers of blog posts to real clients.
  • Autopilot has helped clients also achieve better ROI. For example, in one instance it has helped an e-commerce client encourage repeat sales.
Quentin Aisbett profile photo

Pricing Details

AdHawk

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Autopilot

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

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