What users are saying about

AdRoll

70 Ratings

AdStage

5 Ratings

AdRoll

70 Ratings
Score 7.4 out of 101

AdStage

5 Ratings
Score 8.2 out of 101

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Likelihood to Recommend

AdRoll

AdRoll is great for more advanced Marketing organizations with a robust CRM and Marketing Automation platform as it provides a scalable platform for targeting multiple different audiences along their entire customer journey. Those just starting out may not be able to leverage the tool to its potential without robust training/support
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AdStage

AdStage is great for bringing together all of your channels into one place for analytics. They now have easy API access into multiple channels which allows you to really deep dive and get the most out of the data that you often can't without that API access. They also have great ways to surface this data that is easy to digest for leadership.If you already have this internally or want to build it out internally, AdStage may not be a fit outside of some great automation tools, but it's not easy to have this data done and built out internally so this is a great place to start.
Matthew Lloyd profile photo

Feature Rating Comparison

Ad Network Integration

AdRoll
7.4
AdStage
9.0
Data Transfer
AdRoll
7.6
AdStage
9.0
DSP integration
AdRoll
7.2
AdStage
9.0

Ad Campaigns

AdRoll
7.8
AdStage
7.8
Ad campaign creation
AdRoll
8.2
AdStage
8.0
Ad deployment
AdRoll
8.4
AdStage
8.0
Display advertising
AdRoll
8.2
AdStage
7.0
Ad display and retargeting segmentation
AdRoll
8.1
AdStage
7.0
Sequence targeting
AdRoll
6.3
AdStage
9.0

Ad Reporting & Analytics

AdRoll
6.9
AdStage
7.8
Ad dashboards
AdRoll
7.5
AdStage
9.0
Ad performance reports
AdRoll
7.4
AdStage
9.0
Ad conversion tracking
AdRoll
6.5
AdStage
9.0
Ad attribution reporting
AdRoll
6.7
AdStage
6.0
Cross-channel ad management
AdRoll
7.3
AdStage
8.0
Ad forecasting and optimization
AdRoll
6.0
AdStage
6.0

Pros

  • Simple retargeting via integration with Marketing Automation platforms
  • Cross-platform ad personalization capabilities
  • Simplified campaign management and optimization
No photo available
  • Easily pulling together API access for multiple channels into one area for in-depth reporting
  • Automation. They helped a bunch with features that LinkedIn didn't have.
  • The team. They were always super responsive and on the ball with any questions or concerns we had. The customer service was great.
  • General reporting and tieing data together.
Matthew Lloyd profile photo

Cons

  • Management of old campaigns
  • Ability to delete drafts
  • More social integration
Stefanie Cash profile photo
  • We were with them in the earlier days and when they were growing larger. We experienced some of that pain with pricing changes that didn't feel quite right. But, they've fixed this now.
  • We didn't really see the usefulness at times of optimizing some of the channels through AdStage, but we loved the reporting features they had for the channels.
  • Better tiers for payment and what fits into those. Again, these are being addressed much better now.
Matthew Lloyd profile photo

Likelihood to Renew

AdRoll6.5
Based on 4 answers
Account management is a big issue for us, its something we were looking for but we didn't get too many big ideas or big strategies to move the needle.
No photo available
AdStage8.0
Based on 1 answer
AdStage has been great and the only reason we wouldn't renew is if we decided to build this all out internally for API access. But, customer services is great, the product is great and I'd definitely recommend it.
Matthew Lloyd profile photo

Usability

AdRoll10.0
Based on 3 answers
I find most of the functions usable, but can see room for improvement in some areas
Adam Sabados profile photo
No score
No answers yet
No answers on this topic

Support

AdRoll10.0
Based on 3 answers
Really reliable support. Dependable, easy to understand billing. I rarely have any issues, but if I do they are super quick to respond
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AdStage10.0
Based on 1 answer
AdStage had great support. They got back to me quickly every time, they always had or found an answer for what I was looking for, they took my feedback well, and they were knowledgeable with the platform and any issues I had. I have worked with a lot of other companies that are slow and AdStage definitely isn't one of them.
Matthew Lloyd profile photo

Implementation

AdRoll6.0
Based on 1 answer
It was easy to implement.
Alya Grinberg profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

AdRoll offers an easy campaign management system and with the ability to segment via website pages and audience targeting, AdRoll is superb for retargeting. Conversions can be set up in numerous ways and offer solid tracking/accountability. You also do not need to worry about tracking via Google Analytics (GA) as AdRoll as spot-on reporting and what you see in AdRoll does reflect nearly identical to what GA shows.
Stefanie Cash profile photo
I'm actually not aware of a ton of direct competitors for what AdStage is doing right now. As mentioned before, they have some great integrations for deep analytics, they bring all of the different vendors together in one central place and they have some awesome automation tools that I have not seen around.
Matthew Lloyd profile photo

Return on Investment

  • ROI
  • Social Growth
  • Database Growth
Stefanie Cash profile photo
  • It's saved time for me to easily build out campaigns in Facebook and LinkedIn quickly and in scale
  • It gives people the option to get direct API access to multiple channels without having to build it all in-house
  • It allowed some great optimizations for LinkedIn which allowed us to use our spend there better
Matthew Lloyd profile photo

Screenshots

AdRoll
AdStage

Pricing Details

AdRoll

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

AdStage

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details