Criteo vs. Yahoo DSP
Criteo vs. Yahoo DSP
Product | Rating | Most Used By | Product Summary | Starting Price |
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Criteo | N/A | Criteo Commerce Growth (formerly Criteo Marketing Solutions) helps users to achieve customer acquisition and retention objectives with simple yet powerful automated advertising for the open internet. It features an open commerce dataset to target continuously refreshed, high-intent audiences. The user's first-party datais enriched with commerce data from 22k advertisers & thousands of publishers to up-level how to engage existing customers. The solution enables users to… | $1 per month | |
Yahoo DSP | N/A | Yahoo DSP (formerly the Verizon Media DSP, and formerly Oath) combines the former services and technologies of the companies it comprises including the former Brightroll, One by AOL, Right Media Exchange, and ADTECH, as well as Yahoo!'s own ad tech. The solution currently includes Yahoo's premium content access, Yahoo's identity services and cookieless advertising, and internal machine learning based analytics tools. | N/A |
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Editions & Modules |
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Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
Additional Details | Pricing is based on a CPC model and is dependent on traffic generated to a site | — | ||||||||||||||
More Pricing Information |
Criteo | Yahoo DSP | |
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Ask people about this product | See helpful people who have experience with this product | |
Top Pros |
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Top Cons |
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Criteo | Yahoo DSP | |
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Small Businesses | No answers on this topic | Adobe Advertising Cloud Score 8.9 out of 10 |
Medium-sized Companies | No answers on this topic | The Trade Desk Score 8.1 out of 10 |
Enterprises | No answers on this topic | Adobe Advertising Cloud Score 8.9 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Criteo | Yahoo DSP | |
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Likelihood to Recommend | 8.5 (58 ratings) | 7.3 (10 ratings) |
Likelihood to Renew | 10.0 (1 ratings) | - (0 ratings) |
Usability | 8.0 (12 ratings) | - (0 ratings) |
Support Rating | 8.6 (12 ratings) | - (0 ratings) |
Criteo | Yahoo DSP | |
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Likelihood to Recommend | Criteo | Yahoo (Verizon Media) |
Pros | Criteo | Yahoo (Verizon Media) |
Cons | Criteo | Yahoo (Verizon Media) |
Likelihood to Renew | Criteo | Yahoo (Verizon Media) No answers on this topic |
Usability | Criteo | Yahoo (Verizon Media) No answers on this topic |
Support Rating | Criteo | Yahoo (Verizon Media) No answers on this topic |
Alternatives Considered | Criteo | Yahoo (Verizon Media) |
Return on Investment | Criteo | Yahoo (Verizon Media) |
ScreenShots | Criteo Screenshots |