Amazon SES vs Campaign Monitor

• DKIM signing for all messages. This absolutely maximizes the probability of a message reaching a user's inbox, and not the spam folder.
• API *and* SMTP access, making it possible to connect any system to SES. No matter what programming language or what server, there is always a library for sending e-mail messages that is compatible with SES.
• SES makes it trivial to send thousands of e-mails from known mail servers. No longer do you have to worry about your server's IP address being blacklisted because it originated too many e-mails.
• Incredible credential management for increased security. With IAM, you can create API keys (or SMTP credentials) for each individual piece of an infrastructure, making debugging very easy.

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• The visual email builder is great for anyone that is not comfortable with code. It gives you great flexibility, the visual builder is easy to use and and learn.
• Though this is a feature in most all email marketing platforms, but utilizing this to manage our email lists is a great tool and helps save a lot of time.
• The feature that you can test your email through various platforms before you send is a great feature and offers some great insight.
• The customer service is great, I have had some issues in the past but have always received quality assistance.

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• Improve performance when accessed from outside AWS
• Improve web interface capabilities

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• Strong overall
• Raisers edge integration

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• Email marketing has better ROI than social media marketing
• At least 3x ROI

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• Reached new customers
• Opened up new sales channels
• Re-Connect with long lost customers

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