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2 Ratings
43 Ratings
2 Ratings
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Score 7.2 out of 101
43 Ratings
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Score 7.8 out of 101

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Likelihood to Recommend

Aptean CRM

This is a solid basic platform. It's not Salesforce but it IS integrated with IntuitiveERP and is included in the price. For the cost, you certainly can't get this type of functionality in other small CRM packages. If you have IntuitiveERP already and are looking to move towards a CRM package it's certainly a way to help you get your footing before deciding you need a larger scale package, but I don't know that you'd want to invest in Intuitive JUST for their CRM cycle.
Craig Cormier profile photo

LeadSquared

Its an ideal platform for quick setup and gets your business going as it is very powerful and allows a lot of customization and adapts to your use case unlike large CRM's.
Prasad Subramanian profile photo

Feature Rating Comparison

Sales Force Automation

Aptean CRM
4.4
LeadSquared
Customer data management / contact management
Aptean CRM
7.0
LeadSquared
Workflow management
Aptean CRM
5.0
LeadSquared
Territory management
Aptean CRM
1.0
LeadSquared
Opportunity management
Aptean CRM
7.0
LeadSquared
Integration with email client (e.g., Outlook or Gmail)
Aptean CRM
6.0
LeadSquared
Contract management
Aptean CRM
1.0
LeadSquared
Quote & order management
Aptean CRM
6.0
LeadSquared
Interaction tracking
Aptean CRM
5.0
LeadSquared
Channel / partner relationship management
Aptean CRM
2.0
LeadSquared

Customer Service & Support

Aptean CRM
6.5
LeadSquared
Case management
Aptean CRM
7.0
LeadSquared
Call center management
Aptean CRM
6.0
LeadSquared

Marketing Automation

Aptean CRM
5.5
LeadSquared
Lead management
Aptean CRM
6.0
LeadSquared
Email marketing
Aptean CRM
5.0
LeadSquared

CRM Project Management

Aptean CRM
2.7
LeadSquared
Task management
Aptean CRM
4.0
LeadSquared
Billing and invoicing management
Aptean CRM
1.0
LeadSquared
Reporting
Aptean CRM
3.0
LeadSquared

CRM Reporting & Analytics

Aptean CRM
5.3
LeadSquared
Forecasting
Aptean CRM
4.0
LeadSquared
Pipeline visualization
Aptean CRM
4.0
LeadSquared
Customizable reports
Aptean CRM
8.0
LeadSquared

Customization

Aptean CRM
6.5
LeadSquared
Custom fields
Aptean CRM
10.0
LeadSquared
Custom objects
Aptean CRM
3.0
LeadSquared

Security

Aptean CRM
9.0
LeadSquared
Single sign-on capability
Aptean CRM
9.0
LeadSquared
Role-based user permissions
Aptean CRM
9.0
LeadSquared

Email & Online Marketing

Aptean CRM
LeadSquared
7.0
WYSIWYG email editor
Aptean CRM
LeadSquared
6.2
Dynamic content
Aptean CRM
LeadSquared
6.9
Ability to test dynamic content
Aptean CRM
LeadSquared
7.1
Landing pages
Aptean CRM
LeadSquared
6.4
A/B testing
Aptean CRM
LeadSquared
8.1
Mobile optimization
Aptean CRM
LeadSquared
6.4
Email deliverability
Aptean CRM
LeadSquared
6.9
List management
Aptean CRM
LeadSquared
7.3
Triggered drip sequences
Aptean CRM
LeadSquared
7.9

Lead Management

Aptean CRM
LeadSquared
6.5
Lead nurturing
Aptean CRM
LeadSquared
7.3
Lead scoring and grading
Aptean CRM
LeadSquared
6.8
Data quality management
Aptean CRM
LeadSquared
5.1
Automated sales alerts and tasks
Aptean CRM
LeadSquared
6.8

Campaign Management

Aptean CRM
LeadSquared
4.7
Calendaring
Aptean CRM
LeadSquared
2.2
Event/webinar marketing
Aptean CRM
LeadSquared
7.2

Social Media Marketing

Aptean CRM
LeadSquared
6.6
Social sharing and campaigns
Aptean CRM
LeadSquared
6.8
Social profile integration
Aptean CRM
LeadSquared
6.4

Reporting & Analytics

Aptean CRM
LeadSquared
6.2
Dashboards
Aptean CRM
LeadSquared
6.2
Standard reports
Aptean CRM
LeadSquared
6.6
Custom reports
Aptean CRM
LeadSquared
5.8

Platform & Infrastructure

Aptean CRM
LeadSquared
8.0
API
Aptean CRM
LeadSquared
7.7
Role-based workflow & approvals
Aptean CRM
LeadSquared
7.1
Customizability
Aptean CRM
LeadSquared
6.9
Integration with Salesforce.com
Aptean CRM
LeadSquared
8.5
Integration with Microsoft Dynamics CRM
Aptean CRM
LeadSquared
8.7
Integration with SugarCRM
Aptean CRM
LeadSquared
8.6

Pros

  • Simple: it isn't too convoluted with too many features
  • Flexible: user-defined fields are able to be added to every segment of both opportunities and incidents
  • Dynamic: Integrates with the existing ERP system to pass customer and vendor data back and forth
Craig Cormier profile photo
  • Easy Marketing Drip Automation.
  • Helps us move prospects through the sales funnel 50 percent faster.
  • Support staff helped us reduce bounce rate of our emails by 10 percent.
Robert Evans profile photo

Cons

  • There is currently no web portal or mobile front for this CRM package
  • The simplicity sometimes can be a hindrance to deeper data dives.
  • The tracking of contacts if a bit complicated as far as database design goes, making cross-platform integration more difficult.
Craig Cormier profile photo
  • Individual click tracking on their drip emails would be helpful for success evaluation.
Robert Evans profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
LeadSquared8.8
Based on 9 answers
"Change for Better" LeadSquared always tries to make better changes and provide the best solution.
Mukesh Sharma profile photo

Support

No score
No answers yet
No answers on this topic
LeadSquared9.0
Based on 2 answers
Never faced any problems with LeadSquared's support team.
Imran Baig profile photo

Alternatives Considered

IntuitiveERP included this CRM package with our license, so there was no extra cost to implement it. Salesforce is expensive so we felt that we could use this package to justify our need for CRM by implementing this package, and if it was improving our sales we could say that a larger package would give the ROI we expect.
Craig Cormier profile photo
According to me LeadSquared is a complete package for any one who does marketing and needs to manage multiple leads from different sources, and I am one of them. I felt LeadSquared was the best platform for me to work on without facing any difficulties.
So I started using LeadSquared and I will recommend it to everyone.
Rupesh Kumar profile photo

Return on Investment

  • Improved interaction with customers for incident management.
  • Greatly improved opportunity management.
  • Lead management for marketing is improved and centralized.
Craig Cormier profile photo
  • Increased employee efficiency is definitely one big reason to use LeadSquared.
  • Customer support is awesome.
  • Sales and marketing is easily linked on this platform.
Vignesh Sekar profile photo

Pricing Details

Aptean CRM

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Aptean CRM Editions & Modules
Aptean CRM
Additional Pricing Details

LeadSquared

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
$100*
1.  Per Account
LeadSquared Editions & Modules
LeadSquared
Edition
Basic-Marketing Automation
$1501
Standard-Marketing Automation
$4002
Enterprise-Marketing Automation
$1,2003
Lite - Sales +Mobile CRM
$154
Pro - Sales +Mobile CRM
$304
1. per month (5,000 contacts)
2. per month (25,000 contacts)
3. per month (100,000 contacts)
4. per month
Additional Pricing Details