What users are saying about

Aptean CRM

2 Ratings

LeadSquared

41 Ratings

Aptean CRM

2 Ratings
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Score 7.3 out of 101

LeadSquared

41 Ratings
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Score 8.1 out of 101

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Likelihood to Recommend

Aptean CRM

This is a solid basic platform. It's not Salesforce but it IS integrated with IntuitiveERP and is included in the price. For the cost, you certainly can't get this type of functionality in other small CRM packages. If you have IntuitiveERP already and are looking to move towards a CRM package it's certainly a way to help you get your footing before deciding you need a larger scale package, but I don't know that you'd want to invest in Intuitive JUST for their CRM cycle.
Craig Cormier profile photo

LeadSquared

Small and medium enterprises and teams would benefit with the value proposition that LeadSquared brings to the table. It provides a one-stop shop for a majority of your marketing-sales requirements. Its integrated solution provides salesforce, leads and customer automation at your fingertips.
Sanju Mathew George profile photo

Feature Rating Comparison

Sales Force Automation

Aptean CRM
4.4
LeadSquared
Customer data management / contact management
Aptean CRM
7.0
LeadSquared
Workflow management
Aptean CRM
5.0
LeadSquared
Territory management
Aptean CRM
1.0
LeadSquared
Opportunity management
Aptean CRM
7.0
LeadSquared
Integration with email client (e.g., Outlook or Gmail)
Aptean CRM
6.0
LeadSquared
Contract management
Aptean CRM
1.0
LeadSquared
Quote & order management
Aptean CRM
6.0
LeadSquared
Interaction tracking
Aptean CRM
5.0
LeadSquared
Channel / partner relationship management
Aptean CRM
2.0
LeadSquared

Customer Service & Support

Aptean CRM
6.5
LeadSquared
Case management
Aptean CRM
7.0
LeadSquared
Call center management
Aptean CRM
6.0
LeadSquared

Marketing Automation

Aptean CRM
5.5
LeadSquared
Lead management
Aptean CRM
6.0
LeadSquared
Email marketing
Aptean CRM
5.0
LeadSquared

CRM Project Management

Aptean CRM
2.7
LeadSquared
Task management
Aptean CRM
4.0
LeadSquared
Billing and invoicing management
Aptean CRM
1.0
LeadSquared
Reporting
Aptean CRM
3.0
LeadSquared

CRM Reporting & Analytics

Aptean CRM
5.3
LeadSquared
Forecasting
Aptean CRM
4.0
LeadSquared
Pipeline visualization
Aptean CRM
4.0
LeadSquared
Customizable reports
Aptean CRM
8.0
LeadSquared

Customization

Aptean CRM
6.5
LeadSquared
Custom fields
Aptean CRM
10.0
LeadSquared
Custom objects
Aptean CRM
3.0
LeadSquared

Security

Aptean CRM
9.0
LeadSquared
Single sign-on capability
Aptean CRM
9.0
LeadSquared
Role-based user permissions
Aptean CRM
9.0
LeadSquared

Email & Online Marketing

Aptean CRM
LeadSquared
7.1
WYSIWYG email editor
Aptean CRM
LeadSquared
6.3
Dynamic content
Aptean CRM
LeadSquared
6.9
Ability to test dynamic content
Aptean CRM
LeadSquared
7.1
Landing pages
Aptean CRM
LeadSquared
6.7
A/B testing
Aptean CRM
LeadSquared
8.1
Mobile optimization
Aptean CRM
LeadSquared
6.4
Email deliverability
Aptean CRM
LeadSquared
6.9
List management
Aptean CRM
LeadSquared
7.4
Triggered drip sequences
Aptean CRM
LeadSquared
7.8

Lead Management

Aptean CRM
LeadSquared
6.5
Lead nurturing
Aptean CRM
LeadSquared
7.2
Lead scoring and grading
Aptean CRM
LeadSquared
6.8
Data quality management
Aptean CRM
LeadSquared
5.2
Automated sales alerts and tasks
Aptean CRM
LeadSquared
6.8

Campaign Management

Aptean CRM
LeadSquared
4.8
Calendaring
Aptean CRM
LeadSquared
2.3
Event/webinar marketing
Aptean CRM
LeadSquared
7.2

Social Media Marketing

Aptean CRM
LeadSquared
6.6
Social sharing and campaigns
Aptean CRM
LeadSquared
6.7
Social profile integration
Aptean CRM
LeadSquared
6.5

Reporting & Analytics

Aptean CRM
LeadSquared
6.3
Dashboards
Aptean CRM
LeadSquared
6.3
Standard reports
Aptean CRM
LeadSquared
6.7
Custom reports
Aptean CRM
LeadSquared
5.9

Platform & Infrastructure

Aptean CRM
LeadSquared
8.0
API
Aptean CRM
LeadSquared
7.7
Role-based workflow & approvals
Aptean CRM
LeadSquared
7.2
Customizability
Aptean CRM
LeadSquared
7.0
Integration with Salesforce.com
Aptean CRM
LeadSquared
8.5
Integration with Microsoft Dynamics CRM
Aptean CRM
LeadSquared
8.7
Integration with SugarCRM
Aptean CRM
LeadSquared
8.6

Pros

  • Simple: it isn't too convoluted with too many features
  • Flexible: user-defined fields are able to be added to every segment of both opportunities and incidents
  • Dynamic: Integrates with the existing ERP system to pass customer and vendor data back and forth
Craig Cormier profile photo
  • All in one package for your marketing needs. Flexibility in setting up stages and whole customer lifecycle.
  • Drip Campaigns, Rules & Notifications - it would be awesome if emails could be sent to customers via Rules & Notifications.
  • API & Webhook Integration and Help pages are well explained.
  • Landing Pages have been a great help and integration is straightforward.
  • Lists have been very useful. I like the advanced search feature.
  • Support team is very active and found them very helpful.
Akhil Sikri profile photo

Cons

  • There is currently no web portal or mobile front for this CRM package
  • The simplicity sometimes can be a hindrance to deeper data dives.
  • The tracking of contacts if a bit complicated as far as database design goes, making cross-platform integration more difficult.
Craig Cormier profile photo
  • Features like website widget need to be improved.
  • Design/UX for email editing needs to be improved.
  • It loads quite slowly and hampers the work sometimes.
  • Reports could be improved, and Excel attachment instead of PDF for saved reports will help a lot.
Akhil Sikri profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
LeadSquared8.8
Based on 9 answers
- UI is intuitive & easy to start but more importantly product grew with us as we upgraded to advance features to optimize our campaigns.
- One of the best support. Whenever I contacted them I heard back almost immediately. Now with their improved selfhelp guides, I rarely have to
- Though this was not & shouldn't be reason to use LS, but their low pricing does help
Mahesh Murarka profile photo

Support

No score
No answers yet
No answers on this topic
LeadSquared9.0
Based on 2 answers
Never faced any problems with LeadSquared's support team.
Imran Baig profile photo

Alternatives Considered

IntuitiveERP included this CRM package with our license, so there was no extra cost to implement it. Salesforce is expensive so we felt that we could use this package to justify our need for CRM by implementing this package, and if it was improving our sales we could say that a larger package would give the ROI we expect.
Craig Cormier profile photo
We tried integrating Zoho CRM but couldn't integrate it well and get our agents to use it. So, we looked at many other options and finalized on LeadSquared
Akhil Sikri profile photo

Return on Investment

  • Improved interaction with customers for incident management.
  • Greatly improved opportunity management.
  • Lead management for marketing is improved and centralized.
Craig Cormier profile photo
  • Conversion increased by 35%.
  • Sales Revenue and Product wise sales transactions saved duplication of accounting for sales activities.
  • CRM + Landing Pages + AutoResonders + And a lot more - Hence as a marketer I feel like I have a nuclear weapon in a war of competition.
Viral Jadhav profile photo

Pricing Details

Aptean CRM

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Aptean CRM Editions & Modules
Aptean CRM
Additional Pricing Details

LeadSquared

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
$100*
1.  Per Account
LeadSquared Editions & Modules
LeadSquared
Edition
Basic-Marketing Automation
$1501
Standard-Marketing Automation
$4002
Enterprise-Marketing Automation
$1,2003
Lite - Sales +Mobile CRM
$154
Pro - Sales +Mobile CRM
$304
1. per month (5,000 contacts)
2. per month (25,000 contacts)
3. per month (100,000 contacts)
4. per month
Additional Pricing Details