Oracle ATG vs SAP Hybris

Oracle ATG

I would say that Oracle ATG Web Commerce is most likely better suited for companies that have a wide selection of products online as well as a customer base that is robust enough to justify this software. We were managing several stores and so we needed this software to create an atmosphere of quick and efficient searching from customers as well as some sort of guidance for products that they would like based on their searches

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Joseph R. Sweeney

Senior Analyst

The TJX Companies, Inc.Information Services, 501-1000 employees

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SAP Hybris

Hybris fits well into a large development organization and will need many disciplines to fully leverage. It should fit very well into SAP heavy environments and recent roadmaps indicate a tighter and tighter integration in the future. It would be a challenge for a smaller shop to cultivate the kind of knowledge diversity necessary. Getting the initial momentum may also be a challenge if you do not have a good implementation partner, at least in the early stages.

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Verified User

Director in Information Technology

Automotive Company, 1001-5000 employees

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Feature Rating Comparison

Oracle ATG

6.8

SAP Hybris

9.1

Product catalog & listings

7.7

9.9

Product management

8.5

9.0

Bulk product upload

5.9

7.0

Branding

7.0

8.9

Mobile storefront

5.9

9.9

Product variations

7.7

9.0

Website integration

6.4

9.9

Visual customization

7.4

9.0

CMS

4.9

9.0

Oracle ATG

5.1

SAP Hybris

8.7

Abandoned cart recovery

4.4

9.9

Checkout user experience

5.8

7.5

Oracle ATG

4.7

SAP Hybris

9.0

eCommerce security

4.7

9.0

Oracle ATG

5.5

SAP Hybris

7.8

Promotions & discounts

7.3

6.4

Personalized recommendations

4.3

6.9

SEO

4.8

10.0

Oracle ATG

5.3

SAP Hybris

8.3

Multi-site management

7.3

9.5

Order processing

6.0

8.5

Inventory management

4.0

6.5

Shipping

4.4

8.0

Custom functionality

4.9

8.9

Pros

Easily customizable dashboards that are versatile and fit the needs of different departments within a company.
Search tool is unparalleled and provides multiple parameters for narrowing down your query in a jiffy.
Customer service is always available and can be accessed through both email and phone around the clock.

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Joseph R. Sweeney

Senior Analyst

The TJX Companies, Inc.Information Services, 501-1000 employees

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Solid architecture upon the Java Spring framework
Clear, efficient separation of presentation and data layers
Easy to setup and maintain local development environment
UI layer easy to extend, or re-tool to fold in preferred frameworks and utilities.

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Erin Riggers

Presentation Layer Architect & Development Manager

RazorfishMarketing and Advertising, 1001-5000 employees

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Cons

More administrative control would be helpful in regards to estimates and quoting as this was something we did regularly in legal but had to go outside the system.

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Joseph R. Sweeney

Senior Analyst

The TJX Companies, Inc.Information Services, 501-1000 employees

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Promotion management is not flexible. It comes with a few out of the box promotions, but if you need to do something advanced you need to customize it.
Customization of the promotions is very painful.
The object-relational mapping framework (aka items.xml) is a bottleneck. It stores all meta-information in a database which causes migration problems. Hope they allow you to build a persistence layer with standard JPA.
It's difficult to get help from official support. Last time I had to file a ticket through teh SAP system which wasn't user-friendly.

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Verified User

Engineer in Engineering

Internet Company, 51-200 employees

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Likelihood to Renew

No score

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SAP Hybris9.3

Based on 2 answers

I truly enjoy leading Hybris development projects and participating in new feature development for the platform. I see huge potential for growth and hope to be instrumental in bringing Hybris to the bleeding edge of presentation layer technology.

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Erin Riggers

Presentation Layer Architect & Development Manager

RazorfishMarketing and Advertising, 1001-5000 employees

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Usability

No score

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SAP Hybris7.0

Based on 2 answers

Figuring out the CMS tools took some time. Supporting documentation is sparse.I also found the tools to be slow at times, making simple template edits an arduous process.

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Erin Riggers

Presentation Layer Architect & Development Manager

RazorfishMarketing and Advertising, 1001-5000 employees

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Implementation

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SAP Hybris8.0

Based on 1 answer

I give this an 8 instead of a 10 because in hindsight, while I am extremely happy with the platform and the things I've learned through my exposure to it, I also see so many areas for improvement in the outcome of my efforts. My advice to front end developers working with Hybris and/or the Java stack for the first time, is to not be intimidated by it. Question everything. Trust your intuition. Do not be afraid to refactor or completely replace something that appears integral to the platform if you see a clear benefit to doing so. It's much less far reaching than you think and the core system will not come crumbling to its knees if you make broad sweeping alterations. In fact, the energy you will expend to retool your site with a new framework will grow in tandem with the amount of time you spend hesitating, and at some point may become critical enough to force your hand while simultaneously becoming risky enough to destabilize your entire project delivery. If you don't like JQuery UI, punt it. If you don't care for the Blueprint CSS framework, burn it down. Making the strategic decision to adopt the toolset that best fits your organization from the very beginning will pay off in spades.

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Erin Riggers

Presentation Layer Architect & Development Manager

RazorfishMarketing and Advertising, 1001-5000 employees

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Alternatives Considered

We're married to Oracle ATG Web Commerce for the time being, and have been users for about six years now. We are slowly moving auxiliary features out of ATG and into custom in house solutions that give us purpose built, more responsive, and more appropriate functionality. Eventually, ATG will serve only core features like catalog management and order processing. All other activities will be handled externally as microservices that we control, rather than relying on the black box of ATG.

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Sean Scott

Oracle Database Administrator

Bodybuilding.comRetail, 201-500 employees

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Hybris becomes a leader in e-commerce platforms as SAP continuously improves it. Each half year we can see a new version for a lot of solutions for the most rerecent-commerce challenges: configurable promotions, coupons, wish lists, unbounded carts, live edits, responsive design, mobile app, etc. Other [products] could also be good for specific cases, but hybris looks better for mid-sized and big retailers.

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Oleksandr Sholokh

Senior Software Engineer

EPAM SystemsRetail, 10,001+ employees

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Return on Investment

We were able to drive sales for one of our clients up by 50% over the course of a 6 month window by revamping their online web store with Oracle ATG.
Sharing data and communication improved greatly between legal/finance and marketing.

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Joseph R. Sweeney

Senior Analyst

The TJX Companies, Inc.Information Services, 501-1000 employees

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Hybris allows you to increase your sales, pay with different promo content and conversion of your business.
Requires initial investments. [Might] not be very suitable for small business.

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Oleksandr Sholokh

Senior Software Engineer

EPAM SystemsRetail, 10,001+ employees

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