Oracle ATG vs SAP Hybris

Oracle ATG

I would say that Oracle ATG Web Commerce is most likely better suited for companies that have a wide selection of products online as well as a customer base that is robust enough to justify this software. We were managing several stores and so we needed this software to create an atmosphere of quick and efficient searching from customers as well as some sort of guidance for products that they would like based on their searches

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Joseph R. Sweeney

Senior Analyst

The TJX Companies, Inc.Information Services, 501-1000 employees

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SAP Hybris

For a large scale, multi-national eCommerce application where a solution needs to be built with heavy customizations, I believe Hybris is the way to go. It provides a great starting point and scales well with proper development practices. Though be prepared to adopt supplementary solutions for things such as CMS and/or product search/indexing to achieve the most out of this product. Future releases of Hybris are improving on these two things though so it could be the case that these have been updated to leading industry standards, be sure to inquire appropriately

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Carter Lathrop

Java Web Developer

Hero Digital, LLCApparel & Fashion, 51-200 employees

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Feature Rating Comparison

Oracle ATG

6.8

SAP Hybris

9.5

Product catalog & listings

7.7

9.6

Product management

8.5

9.8

Bulk product upload

5.9

9.3

Branding

7.0

9.4

Mobile storefront

5.9

9.6

Product variations

7.7

9.8

Website integration

6.4

10.0

Visual customization

7.4

9.0

CMS

4.9

9.0

Oracle ATG

5.1

SAP Hybris

9.3

Abandoned cart recovery

4.4

9.1

Checkout user experience

5.8

9.4

Oracle ATG

4.7

SAP Hybris

9.8

eCommerce security

4.7

9.8

Oracle ATG

5.5

SAP Hybris

9.3

Promotions & discounts

7.3

9.1

Personalized recommendations

4.3

8.9

SEO

4.8

10.0

Oracle ATG

5.3

SAP Hybris

9.6

Multi-site management

7.3

9.9

Order processing

6.0

9.6

Inventory management

4.0

9.2

Shipping

4.4

9.5

Custom functionality

4.9

9.8

Pros

Easily customizable dashboards that are versatile and fit the needs of different departments within a company.
Search tool is unparalleled and provides multiple parameters for narrowing down your query in a jiffy.
Customer service is always available and can be accessed through both email and phone around the clock.

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Joseph R. Sweeney

Senior Analyst

The TJX Companies, Inc.Information Services, 501-1000 employees

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Large scale product and user data management.
Out of the box support for common eCommerce functionality.
Robust platform that is supported well and consistently by the Hybris team who are available for direct support if needed.
Integrates well with other services if Hybris does not meet all business needs.
Localization for multi-national support was easy to implement.

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Carter Lathrop

Java Web Developer

Hero Digital, LLCApparel & Fashion, 51-200 employees

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Cons

More administrative control would be helpful in regards to estimates and quoting as this was something we did regularly in legal but had to go outside the system.

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Joseph R. Sweeney

Senior Analyst

The TJX Companies, Inc.Information Services, 501-1000 employees

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Some modules were written a long time ago and it's very hard to customise them (WCMS, CS, old promo engine).

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Oleksandr Sholokh

Senior Software Engineer

EPAM SystemsRetail, 10,001+ employees

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Likelihood to Renew

No score

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SAP Hybris9.3

Based on 2 answers

I truly enjoy leading Hybris development projects and participating in new feature development for the platform. I see huge potential for growth and hope to be instrumental in bringing Hybris to the bleeding edge of presentation layer technology.

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Erin Riggers

Presentation Layer Architect & Development Manager

RazorfishMarketing and Advertising, 1001-5000 employees

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Usability

No score

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SAP Hybris7.0

Based on 2 answers

Figuring out the CMS tools took some time. Supporting documentation is sparse.I also found the tools to be slow at times, making simple template edits an arduous process.

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Erin Riggers

Presentation Layer Architect & Development Manager

RazorfishMarketing and Advertising, 1001-5000 employees

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Implementation

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SAP Hybris8.0

Based on 1 answer

I give this an 8 instead of a 10 because in hindsight, while I am extremely happy with the platform and the things I've learned through my exposure to it, I also see so many areas for improvement in the outcome of my efforts. My advice to front end developers working with Hybris and/or the Java stack for the first time, is to not be intimidated by it. Question everything. Trust your intuition. Do not be afraid to refactor or completely replace something that appears integral to the platform if you see a clear benefit to doing so. It's much less far reaching than you think and the core system will not come crumbling to its knees if you make broad sweeping alterations. In fact, the energy you will expend to retool your site with a new framework will grow in tandem with the amount of time you spend hesitating, and at some point may become critical enough to force your hand while simultaneously becoming risky enough to destabilize your entire project delivery. If you don't like JQuery UI, punt it. If you don't care for the Blueprint CSS framework, burn it down. Making the strategic decision to adopt the toolset that best fits your organization from the very beginning will pay off in spades.

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Erin Riggers

Presentation Layer Architect & Development Manager

RazorfishMarketing and Advertising, 1001-5000 employees

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Alternatives Considered

We're married to Oracle ATG Web Commerce for the time being, and have been users for about six years now. We are slowly moving auxiliary features out of ATG and into custom in house solutions that give us purpose built, more responsive, and more appropriate functionality. Eventually, ATG will serve only core features like catalog management and order processing. All other activities will be handled externally as microservices that we control, rather than relying on the black box of ATG.

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Sean Scott

Oracle Database Administrator

Bodybuilding.comRetail, 201-500 employees

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In terms of price is not comparable with Open Source platforms, but not in capabilities, functionality, security, customization and many other things either. I use this system for different clients, and I can assure you that every project has his right solution. Sometimes SAP Hybris is the best, and sometimes small systems are right for you. In terms of other big systems, I can tell you that if you have SAP ERP / S4HANA there is no other E-commerce Platform that you can consider, and if you don't have SAP ERP / S4HANA there is a lot of chance that you would choose SAP Hybris over other systems.

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Ivan Boada

Jefe de Consultoría

LUBO ConsultingComputer Software, 1-10 employees

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Return on Investment

We were able to drive sales for one of our clients up by 50% over the course of a 6 month window by revamping their online web store with Oracle ATG.
Sharing data and communication improved greatly between legal/finance and marketing.

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Joseph R. Sweeney

Senior Analyst

The TJX Companies, Inc.Information Services, 501-1000 employees

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With the latest growing architectural features, customers are getting more benefits out of it, which ultimately gives a positive ROI.
It has good architecture and with the use of its full features, customers and vendors are getting more out of it.

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