Commun.it vs. Emplifi Social Marketing Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Commun.it
Score 7.6 out of 10
N/A
Commun.it is a social media management solution built around features such as analytics, automated insights through campaigns, and influencer marketing.N/A
Emplifi Social Marketing Cloud
Score 8.9 out of 10
Mid-Size Companies (51-1,000 employees)
Brands can use Emplifi Social Marketing Cloud to elevate their social media presence, engage with customers, and gather insights for real-time business decisions. With solutions covering content creation, scheduling and publishing, analytics, UGC, social listening, influencer marketing, community management, and social care, Emplifi provides a suite of tools to meet social media needs. Data and Automated workflows: Emplifi unifies teams across social media marketing,…N/A
Pricing
Commun.itEmplifi Social Marketing Cloud
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Commun.itEmplifi Social Marketing Cloud
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsA monthly billing contract is also available.
More Pricing Information
Community Pulse
Commun.itEmplifi Social Marketing Cloud
Top Pros
Top Cons
Features
Commun.itEmplifi Social Marketing Cloud
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Commun.it
6.1
5 Ratings
22% below category average
Emplifi Social Marketing Cloud
-
Ratings
Boolean keyword searches6.92 Ratings00 Ratings
Filtering out noise/spam7.05 Ratings00 Ratings
Sentiment analysis5.44 Ratings00 Ratings
Broad channel coverage5.04 Ratings00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Commun.it
5.6
5 Ratings
35% below category average
Emplifi Social Marketing Cloud
-
Ratings
Content planning and scheduling8.84 Ratings00 Ratings
Audience targeting6.34 Ratings00 Ratings
Content optimization4.04 Ratings00 Ratings
Workflow management3.44 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Commun.it
6.9
4 Ratings
16% below category average
Emplifi Social Marketing Cloud
-
Ratings
Automated routing and prioritization7.24 Ratings00 Ratings
Customer interaction histories7.24 Ratings00 Ratings
Bulk actions6.33 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Commun.it
5.8
5 Ratings
28% below category average
Emplifi Social Marketing Cloud
-
Ratings
Lead generation4.95 Ratings00 Ratings
Content marketing9.75 Ratings00 Ratings
Paid media management2.32 Ratings00 Ratings
Campaigns and promotions6.14 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Commun.it
7.5
5 Ratings
13% below category average
Emplifi Social Marketing Cloud
-
Ratings
Twitter9.85 Ratings00 Ratings
Facebook7.04 Ratings00 Ratings
LinkedIn6.92 Ratings00 Ratings
Instagram6.13 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Commun.it
5.6
5 Ratings
34% below category average
Emplifi Social Marketing Cloud
-
Ratings
Campaign success analytics7.85 Ratings00 Ratings
Real-time tracking4.94 Ratings00 Ratings
Competitor analysis4.03 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Commun.it
5.6
3 Ratings
37% below category average
Emplifi Social Marketing Cloud
-
Ratings
Role-based user permissions & privileges3.83 Ratings00 Ratings
Mobile access7.32 Ratings00 Ratings
Best Alternatives
Commun.itEmplifi Social Marketing Cloud
Small Businesses
Publer
Publer
Score 9.8 out of 10
Growave
Growave
Score 9.4 out of 10
Medium-sized Companies
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
monday marketer
monday marketer
Score 8.6 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Sprout Social
Sprout Social
Score 8.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Commun.itEmplifi Social Marketing Cloud
Likelihood to Recommend
7.0
(5 ratings)
9.2
(73 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(6 ratings)
Usability
-
(0 ratings)
7.3
(2 ratings)
Support Rating
-
(0 ratings)
9.5
(42 ratings)
Online Training
-
(0 ratings)
6.0
(1 ratings)
Implementation Rating
-
(0 ratings)
9.1
(2 ratings)
User Testimonials
Commun.itEmplifi Social Marketing Cloud
Likelihood to Recommend
Commun.it Inc.
For a small business or individual Commun.it could be used to quickly and efficiently grow an audience. Using the featured hashtag functionality in particular means that, instead of wading through various searches on Twitter, all the information is at your finger-tips and you can act on it accordingly. I think it would have benefits for businesses of multiple sizes however a smaller business might find the price-point prohibitive.
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Emplifi Inc
For all general Direct Message management, Emplifi Social Marketing Cloud is great. It keeps conversations organized and allows team members to do all their work in one platform. For public facing social management, there may be some gaps when you are not the top level poster of content, and sometimes gaining context in lengthy exchanges can be easier read on native platforms.
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Pros
Commun.it Inc.
  • Commun.it recommends good content to Tweet if you provide the right hashtags or topics to search.
  • Commun.it makes it really easy to thank each now Twitter follower and to reach out to influencers that you may have neglected.
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Emplifi Inc
  • Publishing - takes a bit of time, but publishing all content together makes planning and execution much more efective
  • Community - really simple one board collecting of all our social messages makes replying simple
  • dashboards - widgets and customisation allow for multiple dashboards tracking various campaigns and goals
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Cons
Commun.it Inc.
  • Be prepared, you'll receive a lot of emails from commun.it. They keep you engaged by reminding you to return to your dashboard. But they also will send several emails trying to get you to upgrade.
  • "Thanks for the retweet" and "Thanks to the high-value members" aren't tactics I like to use on Twitter.
  • On the free version, you are only allowed 20 actions a day. This goes by in a flash, would love to have a few more.
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Emplifi Inc
  • We would like to add more public profiles at no cost
  • In the approval workflow, it would be great if one person could serve 2 roles such as both Content Creator and Publisher.
  • When our Publisher changes the posting date, it has to run through the approval workflow all over again. This is unnecessary as she is merely changing the date.
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Likelihood to Renew
Commun.it Inc.
No answers on this topic
Emplifi Inc
the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy
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Usability
Commun.it Inc.
No answers on this topic
Emplifi Inc
In common features, using daily, it's pretty easy to understand what to do. But when it's about creating dashboards and analysing metrics, not everything it's easy to understand.
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Support Rating
Commun.it Inc.
No answers on this topic
Emplifi Inc
We have a dedicated Customer Success manager, and that is very helpful. Anytime we have questions or need support, they are always there to answer. If thety do not know the solution, they always go around the bend to find one and provide it to us. They are always very kind.
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Online Training
Commun.it Inc.
No answers on this topic
Emplifi Inc
The online training was fine but, in the end, the best way to learn any product is by actually using it.
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Implementation Rating
Commun.it Inc.
No answers on this topic
Emplifi Inc
The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!
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Alternatives Considered
Commun.it Inc.
Tweepsmap's audience and engagement tools aren't as powerful as Commun.it's, but they're far more trustworthy. I also like their tool for detecting inactive users (followed accounts who haven't tweeted in 2 or 6 months). I would actually consider shelling out for their paid tools, which sound quite useful (for instance, location-based statistics).
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Emplifi Inc
Not only have we used other tools, we reviewed a few tools before deciding to move forward with Emplifi Social Marketing Cloud. Cost was definitely a factor, but also account management and responsiveness. The fact TikTok was available for community management was a key consideration at the time we decided to go with Emplifi Social Marketing Cloud as well. Overall, it was the comprehensiveness of the tool vs. competitors that led us to choose Emplifi Social Marketing Cloud. Its AI and unified management capabilities have been great for our needs.
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Return on Investment
Commun.it Inc.
  • Brand awareness
  • Lead generation
  • Prospect nurturing and ongoing customer support
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Emplifi Inc
  • We are still new to the product, but we anticipate a very positive ROI in regard to our sponsored content and being able to accurately report to clients.
  • We also anticipate a very positive ROI internally as we will be much more equipped with data, allowing us to focus resources on content that is performing well.
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ScreenShots

Emplifi Social Marketing Cloud Screenshots

Screenshot of Advanced AnalyticsScreenshot of Content HubScreenshot of AI-Powered Content InspirationScreenshot of Unified Content CalendarScreenshot of Multi-platform PublisherScreenshot of Integrated UGC Suite