What users are saying about
18 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 9.7 out of 100
Based on 18 reviews and ratings
35 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 6.1 out of 100
Based on 35 reviews and ratings
Feature Set Ratings
SEO
7.3
ContentKing
73%

Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
Feature Set Not Supported
N/A
ContentKing ranks higher in 4/4 features
ContentKing ranks higher in 4/4 features
Page grader
7.7
77%
11 Ratings

N/A
0 Ratings
Competitive analysis
5.3
53%
3 Ratings

N/A
0 Ratings
Site audit / diagnostics
8.2
82%
14 Ratings

N/A
0 Ratings
Site recommendations
7.9
79%
12 Ratings

N/A
0 Ratings
SEO Channels
7.8
ContentKing
78%

Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
Feature Set Not Supported
N/A
ContentKing ranks higher in 2/2 features
ContentKing ranks higher in 2/2 features
Local SEO
7.2
72%
3 Ratings

N/A
0 Ratings
Global SEO
8.4
84%
8 Ratings

N/A
0 Ratings
SEO Platform & Account Management
8.8
ContentKing
88%

Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
Feature Set Not Supported
N/A
ContentKing ranks higher in 2/2 features
ContentKing ranks higher in 2/2 features
Multi-domain support
9.1
91%
10 Ratings

N/A
0 Ratings
Integration with web analytics tools
8.6
86%
11 Ratings

N/A
0 Ratings
Attribute Ratings
- ContentKing is rated higher in 3 areas: Likelihood to Recommend, Usability, Support Rating
Likelihood to Recommend
8.8
ContentKing
88%
14 Ratings

5.5
Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
55%
15 Ratings
Likelihood to Renew
9.1
ContentKing
91%
1 Rating

Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
N/A
0 Ratings
Usability
8.1
ContentKing
81%
6 Ratings

5.4
Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
54%
3 Ratings
Support Rating
9.1
ContentKing
91%
6 Ratings

6.5
Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
65%
8 Ratings
Implementation Rating
8.2
ContentKing
82%
1 Rating

Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
N/A
0 Ratings
Likelihood to Recommend
ContentKing
The times when [ContentKing] is most useful is when working with migrations, or changing dynamic websites that you want to continuously monitor fix and rapidly resolve issues. Because you can share URLs to key issues and create segments out of them it is very easy to highlight issues. Because it isn't charged a per user level this does mean you can give access to clients and their development teams.
SEO Director
Rise at SevenMarketing & Advertising, 51-200 employees
Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
Good for instances where search campaigns are driving poor overall traffic. Campaigns for awareness work well, and you have pretty good control of how your ads look without having to do too much work. We've used this successfully for law, financial services, and political campaigns effectively. With Twitter banning political ads, and Facebook becoming increasingly strict on their approval guidelines, this may turn into the best alternative. Would not necessarily recommend for ecommerce campaigns, or lead based campaign where keeping cost per conversion down is a primary objective.
Sr. Search Engine Marketing Analyst
Traffic Digital AgencyMarketing and Advertising, 11-50 employees
Pros
ContentKing
- Proactive monitoring of the website on a broad spectrum of on-page and technical issues.
- Insights for page-specific action points based on different data streams.
- Identifying technical and on-page website issues.
Sr. SEO consultant & Owner
SmartRankingMarketing & Advertising, 11-50 employees
Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
- Offers extensive solutions to reach a high volume of users and create new reach outside of major networks like Google and Bing.
- Provides unique ways to differentiate advertisers in top positions on search results pages.
- Creates unique tactics to utilize on display networks (carousel and video takeovers).
Associate Director
PerformicsConsumer Electronics, 1001-5000 employees
Cons
ContentKing
- It is a single host only, which means that if your website spans mulitple subdomains it falls down
- It isn't as easy to control as desktop crawlers, the continuous nature means you can't just give it a set of URLs to monitor.
- Some of the issues it highlights aren't always issues, and so you need an expert user
SEO Director
Rise at SevenMarketing & Advertising, 51-200 employees
Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
- No traffic -- despite a high ROI, the lack of overall spend led to us eventually remove support for the channel from our services.
- Nothing to differentiate it from other paid platforms -- Gemini didn't particularly offer anything new or novel that made it worth using over Bing and Google.
Digital Platform Marketing Analyst
Vizergy Digital MarketingHospitality, 51-200 employees
Pricing Details
ContentKing
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
Starting Price
—ContentKing Editions & Modules
—
Additional Pricing Details
—Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
$25 per month
Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising) Editions & Modules
Edition
Yahoo Gemini! | $25.001 |
---|
- per month
Additional Pricing Details
—Likelihood to Renew
ContentKing
ContentKing 9.1
Based on 1 answer
Because it does its job very well.

Verified User
Director in Marketing
Health, Wellness and Fitness Company, 51-200 employeesYahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
No score
No answers yet
No answers on this topic
Usability
ContentKing
ContentKing 8.1
Based on 6 answers
Really like the walkthrough onboarding of the app to get your bearings when you sign up. You can quickly glance at the interface and understand where everything is located and what each feature is used for. The dashboard is incredibly useful to understand the health of your site and address any persistent issues on your site quickly.
Senior Growth Marketing Manager
MouseflowComputer Software, 11-50 employees
Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising) 5.4
Based on 3 answers
One of my main pain points with yahoo gemini is that the product is very difficult to use and the UI seems like they took a skeleton of a similar product and made it bare bones functional for the purpose of generating ad spend. It is a huge barrier for new customers and I feel one of the main reasons they have new customers at all is all the free trial dollars they offer.

Verified User
Partner in Marketing
Marketing and Advertising Company, 11-50 employeesSupport Rating
ContentKing
ContentKing 9.1
Based on 6 answers
They respond very quickly and have deep technical knowledge so they will always find a solution to your problem. They are based in Europe but are planning to open offices soon in the USA that will help with time-difference issues. If you are based in Europe, you will get an answer in 15 minutes.
Senior Technical SEO Analyst
HomefieldMarketing and Advertising, 11-50 employees
Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising) 6.5
Based on 8 answers
They were always super helpful during training and demoing and would answer any questions we had.We didn't have a direct account manager, which would have been nice, but I just don't think their size accommodates for that type of set up.They are very knowledgeable and help guide you through a set up for each particular client.

Verified User
Manager in Marketing
Marketing and Advertising Company, 501-1000 employeesImplementation Rating
ContentKing
ContentKing 8.2
Based on 1 answer
Very easy to set up.

Verified User
Director in Marketing
Health, Wellness and Fitness Company, 51-200 employeesYahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
No score
No answers yet
No answers on this topic
Alternatives Considered
ContentKing
Content King provides a much more immersive dashboard. Additionally, the reports offered by Content king give us much more granular data allowing management to see the results country site by country site. The other tool would have required us to hire an external developer to create a custom dashboard to provide reporting. This to, us made the decision easy.

Verified User
Manager in Information Technology
Health, Wellness and Fitness Company, 1001-5000 employeesYahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
Yahoo Gemini! does stack up well against its competitors in the smaller spending realms. We've never been able to justify the ROI when we try to scale it up to even 10% - 15% of our spend. No, we've found that it's much better as a tangential win than a mainstream channel.
SEO Analyst
BambooHRComputer Software, 501-1000 employees
Return on Investment
ContentKing
- My website health score went from 700 tot 986/1,00 in three years time.
- The authority of my website went from 1,9 to 2,6 in three years time.
- The visitors to my website climbed from 10/day to 60/day in three years time.
Copywriter
C'bonPublic Relations & Communications, 1-10 employees
Yahoo Gemini! (Verizon Media Native) (formerly Yahoo! Advertising)
- It has created a more comprehensive understanding of the audience to whom a client is marketing.
- It allows clients to target and reach audience members on all major search platforms.
- It provides data and reporting to understand and analyze campaign success and optimize campaigns towards client goals.
Senior Analyst
MerkleMarketing and Advertising, 5001-10,000 employees