D&B Hoovers vs. Similarweb

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
D&B Hoovers
Score 8.8 out of 10
N/A
D&B Hoovers delivers sales intelligence data for millions of companies globally.N/A
Similarweb
Score 8.1 out of 10
N/A
Similarweb PRO is a marketing intelligence platform from UK company SimilarWeb.
$0
per month
Pricing
D&B HooversSimilarweb
Editions & Modules
No answers on this topic
Free
$0
per month
Enterprise
Contact sales team
Offerings
Pricing Offerings
D&B HooversSimilarweb
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
D&B HooversSimilarweb
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
D&B HooversSimilarweb
Prospecting
Comparison of Prospecting features of Product A and Product B
D&B Hoovers
8.1
99 Ratings
5% above category average
Similarweb
-
Ratings
Advanced search8.195 Ratings00 Ratings
Identification of new leads7.789 Ratings00 Ratings
List quality8.296 Ratings00 Ratings
List upload/download8.389 Ratings00 Ratings
Ideal customer targeting8.086 Ratings00 Ratings
Load time/data access8.595 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
D&B Hoovers
8.1
98 Ratings
5% above category average
Similarweb
6.9
8 Ratings
23% below category average
Contact information7.390 Ratings6.85 Ratings
Company information8.698 Ratings6.56 Ratings
Industry information8.596 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
D&B Hoovers
8.0
95 Ratings
7% above category average
Similarweb
-
Ratings
Lead qualification process7.662 Ratings00 Ratings
Smart lists and recommendations7.870 Ratings00 Ratings
Salesforce integration7.849 Ratings00 Ratings
Company/business profiles8.390 Ratings00 Ratings
Alerts and reminders8.065 Ratings00 Ratings
Data hygiene7.876 Ratings00 Ratings
Automatic data refresh7.568 Ratings00 Ratings
Tags8.756 Ratings00 Ratings
Filters and segmentation8.875 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
D&B Hoovers
9.6
43 Ratings
26% above category average
Similarweb
-
Ratings
Sales email templates10.07 Ratings00 Ratings
Append emails to records9.143 Ratings00 Ratings
SEO
Comparison of SEO features of Product A and Product B
D&B Hoovers
-
Ratings
Similarweb
7.5
13 Ratings
0% above category average
Keyword analysis00 Ratings7.413 Ratings
SERP ranking tracking00 Ratings6.89 Ratings
Competitive analysis00 Ratings8.312 Ratings
Financial Research
Comparison of Financial Research features of Product A and Product B
D&B Hoovers
-
Ratings
Similarweb
5.5
10 Ratings
1% above category average
Industry-Specific Information00 Ratings5.67 Ratings
Independent Research Access00 Ratings5.84 Ratings
Macroeconomic News00 Ratings4.85 Ratings
Search Tools00 Ratings7.59 Ratings
Market Research
Comparison of Market Research features of Product A and Product B
D&B Hoovers
-
Ratings
Similarweb
7.1
14 Ratings
0% below category average
Competitor Research00 Ratings7.914 Ratings
Consumer Feedback00 Ratings6.14 Ratings
Competitor alerts00 Ratings7.08 Ratings
Market Insights and Reports00 Ratings7.55 Ratings
Best Alternatives
D&B HooversSimilarweb
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.1 out of 10
D&B Hoovers
D&B Hoovers
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
D&B HooversSimilarweb
Likelihood to Recommend
9.2
(104 ratings)
8.2
(118 ratings)
Likelihood to Renew
9.9
(11 ratings)
9.1
(1 ratings)
Usability
8.4
(5 ratings)
7.3
(4 ratings)
Availability
9.0
(3 ratings)
-
(0 ratings)
Performance
7.0
(2 ratings)
-
(0 ratings)
Support Rating
7.1
(9 ratings)
6.8
(4 ratings)
Online Training
10.0
(1 ratings)
-
(0 ratings)
Implementation Rating
7.4
(6 ratings)
8.2
(1 ratings)
Configurability
8.0
(1 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
7.0
(1 ratings)
-
(0 ratings)
Ease of integration
10.0
(1 ratings)
-
(0 ratings)
Product Scalability
8.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
8.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
D&B HooversSimilarweb
Likelihood to Recommend
Dun & Bradstreet
It is well suited for pulling company lists. For example, if you need to pull a list of the top Automotive manufacturing companies. It is less appropriate if you need lists that are super detailed, as there are only so many filters available. I would suggest D&B Hoovers makes a more 'advanced' function.
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Similarweb LTD
Similarweb is our go-to tool for SEO research. We can identify high-value keywords, track our rankings, and monitor changes in our website's traffic. This data is invaluable for optimizing our content and ensuring we rank high on search engine results pages.
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Pros
Dun & Bradstreet
  • I use the visitor intelligence and it will tell me what office from a company has visited our site. I'll, in turn, go through D&B Hoovers to find the relevant contacts that we would benefit from speaking with at that company. I will call or email them, and it's just in a few months we've been using visitor intelligence has led to several ongoing conversations of companies who will become clients and it's an annual calculation to due. It's an ongoing relationship.
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Similarweb LTD
  • Competitive Analysis: Similarweb has provided us with a comprehensive toolkit for analyzing web traffic and audience behavior for various sports teams, leagues, and players. We can compare and contrast their online presence, helping us gain a competitive edge by understanding their digital strategies.
  • Sponsorship Decisions: Making informed sponsorship decisions is vital in sports. Similarweb assists us in evaluating potential sponsorships by providing insights into the online presence and reach of potential partners.
  • Audience Demographics: One of the standout features of Similarweb is its ability to provide detailed audience demographics. We can pinpoint the age groups, locations, and interests of online visitors, which is crucial for tailoring content, promotions, and sponsorship deals effectively.
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Cons
Dun & Bradstreet
  • I'd prefer if the company size estimates were omitted when there is no data behind it to work off of
  • I've never heard from an account rep
  • Training resources? These could already exist but just connecting the dots to them for user would be helpful
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Similarweb LTD
  • Sometimes I find it takes time to find exactly where a certain analysis I had looked at previously is when I go to replicated. Website could be streamlined that way.
  • You can only compare 5 companies at a time on the website but often I'd like to compare more. You can always download the data to compare two different searches, but that adds time.
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Likelihood to Renew
Dun & Bradstreet
We have been D&B Hoovers customers for a long time. We know the good and bad, and we have learned to utilize D&B Hoovers for the good and unfortunately we have to look at other data sources to compensate for the areas where they are bad. If D&B Hoovers can get better in these other areas as mentioned in other places in the review, they could get a larger dollar spend from my company
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Similarweb LTD
I use it every single day and its essential to succeeding in my role
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Usability
Dun & Bradstreet
Whenever I had to use D&B hoovers, I never had a hard time with getting what I need. Additionally, when I show the tool to others, they tend to understand the platform quite quickly. The tool itself is very good and straightforward when I use it to help me put analyses together.
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Similarweb LTD
Similarweb is a very easy to use tool and gives us data on the go. It takes only a few clicks to get the relevant data. However, I have deducted 2 points as it only allows us to add 5 websites at a time on the platform, and data availability is only for the last 37 months.
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Reliability and Availability
Dun & Bradstreet
The platform is generally reliable and accessible when needed, with minimal application errors or unplanned outages. There may be occasional maintenance or minor disruptions, but these are usually communicated in advance and handled efficiently. Overall, it offers a high level of availability, ensuring that you can count on it for your daily operations.
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Similarweb LTD
No answers on this topic
Performance
Dun & Bradstreet
While the platform generally functions well, with pages loading in a reasonable time and reports completing within a satisfactory timeframe, there is room for improvement. Performance can sometimes lag with more complex queries or during peak usage times. Additionally, when integrated with other software or systems, there can be occasional slowdowns. Overall, while it performs adequately, optimizing speed and integration efficiency could enhance the user experience.
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Similarweb LTD
No answers on this topic
Support Rating
Dun & Bradstreet
I think it could be better, easier and faster. Whenever I chat with someone it takes so long to get to an actual agent, and then when I finally get to one, they oftentimes don't have the answers for me or do not understand what I am asking, which is very frustrating.
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Similarweb LTD
Support is just helpful and effective when you need them; we have only needed to contact them once about a misunderstanding while setting up our Market Analysis. Since we don't really contact them too often, it's hard to offer anything but a positive rating from the single positive experience we had with tech support.
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Online Training
Dun & Bradstreet
The training sessions were well-structured and covered the key functionalities of the platform, making it easy to get up to speed. The trainers were knowledgeable and responsive to questions, which added value to the learning experience. However, a bit more in-depth coverage of advanced features and use cases would have made the training even more beneficial.
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Similarweb LTD
No answers on this topic
Implementation Rating
Dun & Bradstreet
for our use case, the implementation was minimal and we did not need a lot of help. The D&B Hoovers platform is pretty intuitive and our account manager was ready for any questions that came up when we use the D&B Hoovers platform
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Similarweb LTD
We liked it, things can always be better
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Alternatives Considered
Dun & Bradstreet
Finance Analytics provides a more thorough company credit report and is more in-depth than Hoovers. However, I use Hoovers for instances where I do not need that information because it allows unlimited queries, whereas you pay for a limited number of reports from Finance Analytics. Hoovers provides a better link between corporate family trees and finance analytics.
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Similarweb LTD
Whilst data.ai has strong app competitor intelligence data, Similarweb do a better job of showing the upstream and downstair behaviour across desktop and mobile web. Additionally, Similarweb's channel marketing mix goes deeper and allows us to understand a wider set of channels and be able to get a holistic understanding of our overall marketing strategy performance
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Contract Terms and Pricing Model
Dun & Bradstreet
The pricing model is generally clear and competitive, but there could be more flexibility in terms of unit pricing or billing frequency to better accommodate varying needs. While the contract terms are straightforward, exploring more options or customizable plans might enhance the overall value.
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Similarweb LTD
No answers on this topic
Scalability
Dun & Bradstreet
D&B Hoovers is quite effective at adapting to the needs of different departments and locations, allowing for flexible deployment and integration across various parts of an organization. While it scales well and supports a broad range of users and functions, there might be some limitations depending on the size and complexity of the organization’s requirements. Overall, it provides a robust solution that can grow with your needs.4o mini
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Similarweb LTD
No answers on this topic
Professional Services
Dun & Bradstreet
do not use
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Similarweb LTD
No answers on this topic
Return on Investment
Dun & Bradstreet
  • D&B Hoovers allows me to make the most of my time when searching for companies within specific industries. Once I find a company and examine their profile, I can then generate a list of employees in the purchasing and engineering departments. The profiles for each listed employee contain cell phone, Email address and LinkedIn profile. This information helps me to bypass the companies front desk and get directly to the people I need to speak with.
  • By knowing the specific job title for the people that I am contacting and then being able to click on their LinkedIn link to learn a little about them before I make the call, I come across as a sales professional instead of an impersonal cold-caller.
  • In cases where I do need to go through a front desk receptionist whose primary mission is to screen out sales people, I find that three out of four times the receptionist will connect me to the specific employee because I know their name, department, and job title. The Intel provided by D&B Hoovers makes it possible for me to get to the people I need to speak with.
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Similarweb LTD
  • Boosting Organic Search Traffic: By leveraging the data and insights provided by Similarweb PRO, we have helped several businesses significantly improve their traffic from organic search. The platform's keyword research, competitor analysis, and market trend identification capabilities have enabled us to create tailored and effective SEO strategies for our clients, resulting in increased visibility and traffic growth.
  • Securing New Projects: Similarweb PRO's unique insights have given us a competitive edge in the consulting space, allowing us to secure projects by offering valuable information that other firms could not provide. Our ability to analyze competitors' strategies, track market trends, and assess marketing channel effectiveness using Similarweb PRO's data has made us stand out among other consulting firms, ultimately leading to new business opportunities and project wins.
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ScreenShots

D&B Hoovers Screenshots

Screenshot of the D&B Hoovers dashboardScreenshot of a D&B Hoovers company profileScreenshot of D&B Hoovers contact resultsScreenshot of D&B Hoovers Visitor Intelligence