Emplifi offers a platform that enables brands to manage social marketing, commerce, and care. At the core of this platform is Emplifi Fuel — the outcome and enablement layer that connects all modules across marketing, commerce, and care. Fuel empowers brands to optimize the customer journey, unifying data, automation, and AI-driven insights to ensure every interaction drives meaningful business outcomes. The platform's core capabilities include:…
N/A
Yotpo
Score 7.7 out of 10
N/A
Yotpo, an eCommerce marketing platform, helps brands accelerate direct-to-consumer growth. The single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more. The vendor states that brands with Yotpo are empowered to create smarter, higher-converting experiences that spark and sustain customer relationships. Yotpo integrates with everyday tools including Google, Instagram, top eCommerce platforms, and other tools in the tech stack.
$799
per month
Pricing
Emplifi
Yotpo
Editions & Modules
No answers on this topic
Premium
$799
per month
Free
Free
Includes 50 Monthly Orders
Offerings
Pricing Offerings
Emplifi
Yotpo
Free Trial
No
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
Yes
Yes
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
—
More Pricing Information
Community Pulse
Emplifi
Yotpo
Features
Emplifi
Yotpo
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Emplifi
6.4
7 Ratings
17% below category average
Yotpo
-
Ratings
Boolean keyword searches
6.75 Ratings
00 Ratings
Filtering out noise/spam
6.46 Ratings
00 Ratings
Sentiment analysis
5.55 Ratings
00 Ratings
Broad channel coverage
7.07 Ratings
00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Emplifi
7.3
8 Ratings
10% below category average
Yotpo
-
Ratings
Content planning and scheduling
7.38 Ratings
00 Ratings
Audience targeting
7.07 Ratings
00 Ratings
Content optimization
7.38 Ratings
00 Ratings
Workflow management
7.67 Ratings
00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Emplifi
7.3
7 Ratings
10% below category average
Yotpo
-
Ratings
Automated routing and prioritization
7.37 Ratings
00 Ratings
Customer interaction histories
8.25 Ratings
00 Ratings
Bulk actions
6.46 Ratings
00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Emplifi
7.6
6 Ratings
1% below category average
Yotpo
-
Ratings
Lead generation
8.01 Ratings
00 Ratings
Content marketing
7.66 Ratings
00 Ratings
Paid media management
7.74 Ratings
00 Ratings
Campaigns and promotions
7.34 Ratings
00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Emplifi
5.8
8 Ratings
36% below category average
Yotpo
-
Ratings
Twitter
6.18 Ratings
00 Ratings
Facebook
7.98 Ratings
00 Ratings
LinkedIn
4.17 Ratings
00 Ratings
Google+
8.01 Ratings
00 Ratings
Instagram
7.38 Ratings
00 Ratings
Pinterest
3.25 Ratings
00 Ratings
YouTube
3.95 Ratings
00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Emplifi
6.4
8 Ratings
19% below category average
Yotpo
-
Ratings
Campaign success analytics
7.07 Ratings
00 Ratings
Real-time tracking
6.78 Ratings
00 Ratings
Competitor analysis
5.57 Ratings
00 Ratings
Account management
Comparison of Account management features of Product A and Product B
- Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.
If you need an excellent mechanism to collect and publish customer reviews, Yotpo is the best that we have found. We love the feature set that is provided, even if you are using the basic membership to get started. Where it is really good is the collection and managing of reviews. The email request setup is simple and easy to use. The publishing and commenting on reviews can be managed easily in the backend. It syncs up nicely to our website providers, and we have used it on a few different platforms without any problems. The pricing on it is also very competitive when you price it out against so of the other big-name players in the space.
Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators
the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy
Our organization is very lean and agile and does not have the resources to staff either a Marketing or Customer Service Team member on reviews full time. We know and understand the value of such an individual but are unable to staff a position at this point. This reduces the value of the tool in our eyes.
Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.
I think the platform back end could be easier and more intuitive, but we are able to get around and accomplish what we need to with minimal training or guidance. Specifically, we had complications with trying to do something as simple as sending ourselves test emails and adjusting image sizes pulling from our product catalog so that the review request email images would be clear.
We have a dedicated Customer Success manager, and that is very helpful. Anytime we have questions or need support, they are always there to answer. If thety do not know the solution, they always go around the bend to find one and provide it to us. They are always very kind.
Live chat is always ready to help. Even when they do not have an immediate answer, we hear back from them within a reasonable time frame. Communication from the account manager is great as well. The team has been very supportive in listening to new ideas, needs, and updates based on real-time on-site data.
We have used Sprinklr to source UGC content as well, but found the platform to be much more time intensive when searching for the desired images. Additionally, Emplifi's UGC tool has incremental tools the other platforms do not provide, including the ability to share images on digital screens within the property and put carousels on our websites.
I have only used one other service prior to Yotpo (I don't remember what it was) and Yotpo outperforms them. Yotpo is really intuitive and easy to navigate/install from a Shopify user perspective. When Pixel union releases their customer review service I may try it out since they are my theme provider and it may integrate more seamlessly.