Emplifi's Social Commerce Cloud (including technology from the former Go In Store, acquired by Emplifi in September 2021, as well as functionality from Pixlee TurnTo in late 2022) is a solution to increase social media sales by providing instantaneous shopping experiences natively within popular social shops like Facebook, Instagram, and Pinterest.
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Yotpo
Score 8.5 out of 10
N/A
Yotpo, an eCommerce marketing platform, helps brands accelerate direct-to-consumer growth. The single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more. The vendor states that brands with Yotpo are empowered to create smarter, higher-converting experiences that spark and sustain customer relationships. Yotpo integrates with everyday tools including Google, Instagram, top eCommerce platforms, and other tools in the tech stack.
$799
per month
Pricing
Emplifi Social Commerce Cloud
Yotpo
Editions & Modules
No answers on this topic
Premium
$799
per month
Free
Free
Includes 50 Monthly Orders
Offerings
Pricing Offerings
Emplifi Social Commerce Cloud
Yotpo
Free Trial
Yes
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
Yes
Yes
Entry-level Setup Fee
Required
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Emplifi Social Commerce Cloud
Yotpo
Considered Both Products
Emplifi Social Commerce Cloud
Verified User
Program Manager
Chose Emplifi Social Commerce Cloud
We find the suite of products from Emplifi more diverse for our needs. Cost is fairly similar, depending on your needs, but we have come back to Emplifi Social Commerce Cloud time and time again.
Emplifi's support and commercial teams are always available and ready to give support. Emplifi is also open to test new use cases, even though they are beyond contractual terms. That is amazing. They need to work on the processes to guarantee a streamlined integration with customers' technology, offering more options to those willing to develop in-house their solutions, and to keep an accurate reporting on time.
If you need an excellent mechanism to collect and publish customer reviews, Yotpo is the best that we have found. We love the feature set that is provided, even if you are using the basic membership to get started. Where it is really good is the collection and managing of reviews. The email request setup is simple and easy to use. The publishing and commenting on reviews can be managed easily in the backend. It syncs up nicely to our website providers, and we have used it on a few different platforms without any problems. The pricing on it is also very competitive when you price it out against so of the other big-name players in the space.
Our organization is very lean and agile and does not have the resources to staff either a Marketing or Customer Service Team member on reviews full time. We know and understand the value of such an individual but are unable to staff a position at this point. This reduces the value of the tool in our eyes.
We found the UGC component of Emplifi to be relatively intuitive and easy for new users to adopt, resulting in increased usage and efficient time spent on the platform. Increased adoption impacted our overall marketing programs because we are able to find better/more images and use them to support our messages and campaigns.
I think the platform back end could be easier and more intuitive, but we are able to get around and accomplish what we need to with minimal training or guidance. Specifically, we had complications with trying to do something as simple as sending ourselves test emails and adjusting image sizes pulling from our product catalog so that the review request email images would be clear.
Live chat is always ready to help. Even when they do not have an immediate answer, we hear back from them within a reasonable time frame. Communication from the account manager is great as well. The team has been very supportive in listening to new ideas, needs, and updates based on real-time on-site data.
We selected Live Advisor Go In Store because at that moment, it was complete and more useful. However now our brands are looking for something different, something that will help the Live Advisor to make things better and easier. We are looking for solutions more into 1 to 1 chat and AI and customer care. We expect to have new technologies that give more personalized experiences to our customers while also helping our live advisors to sell more without interrupting their work in the stores.
I have only used one other service prior to Yotpo (I don't remember what it was) and Yotpo outperforms them. Yotpo is really intuitive and easy to navigate/install from a Shopify user perspective. When Pixel union releases their customer review service I may try it out since they are my theme provider and it may integrate more seamlessly.
Live stream even if we have it included, we are not using it which is very sad, this is because our business does not have the time to create new content and we are not getting inspiration nor ideas
Live advisor is great to get more users and more traffic however in terms of CR and ROI is very low. We are considering not having it because it is giving more work to our in-store assistants and is not returning any investment.