Fathom vs. Zoho Analytics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Fathom
Score 9.1 out of 10
N/A
Fathom is a management reporting, forecasting and financial analysis tool from the Access Group. It helps users to assess business performance, monitor trends and identify improvement opportunities. Fathom combines business planning with simple three-way cash flow forecasting.
$44
per month
Zoho Analytics
Score 8.3 out of 10
Small Businesses (1-50 employees)
Zoho Analytics (formerly Zoho Reports) is a self-service BI and analytics platform that allows users to analyze their business data and create reports and dashboards. It is designed to help users create and share reports quickly, without IT assistance.
$30
per month 2 users
Pricing
FathomZoho Analytics
Editions & Modules
Starter
$44
per month
Silver
$225
per month
Gold
$325
per month
Platinum
$575
per month
Basic
$30
0.5M rows, 2 users
Professional
$30
per user per month billed annually
Standard
$60
1M rows, 5 users
Premium
$145
5M rows, 15 users
Enterprise
$575
50M rows, 50 users
Offerings
Pricing Offerings
FathomZoho Analytics
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsThere is a 20% discount for all plans if subscribed yearly. Customers can buy add-on rows and users, in addition to the plans listed above.
More Pricing Information
Community Pulse
FathomZoho Analytics
Top Pros
Top Cons

No answers on this topic

Features
FathomZoho Analytics
Budgeting, Planning, and Forecasting
Comparison of Budgeting, Planning, and Forecasting features of Product A and Product B
Fathom
7.8
1 Ratings
16% below category average
Zoho Analytics
-
Ratings
Long-term financial planning7.01 Ratings00 Ratings
Financial budgeting9.01 Ratings00 Ratings
Forecasting6.01 Ratings00 Ratings
Management reporting9.01 Ratings00 Ratings
Analytics and Reporting
Comparison of Analytics and Reporting features of Product A and Product B
Fathom
8.0
1 Ratings
2% below category average
Zoho Analytics
-
Ratings
KPIs8.01 Ratings00 Ratings
Cost and profitability analysis8.01 Ratings00 Ratings
Key Performance Indicator setting8.01 Ratings00 Ratings
Revenue Forecasting8.01 Ratings00 Ratings
Budgeting Tools
Comparison of Budgeting Tools features of Product A and Product B
Fathom
6.5
1 Ratings
26% below category average
Zoho Analytics
-
Ratings
Financial Planning Collaboration7.01 Ratings00 Ratings
Budget Customization8.01 Ratings00 Ratings
Departmental Budgeting4.01 Ratings00 Ratings
Import & Export Tools7.01 Ratings00 Ratings
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Fathom
-
Ratings
Zoho Analytics
8.8
134 Ratings
8% above category average
Pixel Perfect reports00 Ratings8.8105 Ratings
Customizable dashboards00 Ratings8.8134 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Fathom
-
Ratings
Zoho Analytics
8.2
136 Ratings
2% above category average
Drill-down analysis00 Ratings8.3130 Ratings
Formatting capabilities00 Ratings7.7135 Ratings
Report sharing and collaboration00 Ratings8.8136 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Fathom
-
Ratings
Zoho Analytics
8.7
128 Ratings
5% above category average
Publish to Web00 Ratings8.7107 Ratings
Publish to PDF00 Ratings8.7126 Ratings
Report Delivery Scheduling00 Ratings8.8111 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Fathom
-
Ratings
Zoho Analytics
8.3
83 Ratings
5% above category average
Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.579 Ratings
Location Analytics / Geographic Visualization00 Ratings8.771 Ratings
Predictive Analytics00 Ratings7.665 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Fathom
-
Ratings
Zoho Analytics
8.6
128 Ratings
1% above category average
Multi-User Support (named login)00 Ratings8.9126 Ratings
Role-Based Security Model00 Ratings8.971 Ratings
Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.7121 Ratings
Report-Level Access Control00 Ratings7.929 Ratings
Single Sign-On (SSO)00 Ratings8.573 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Fathom
-
Ratings
Zoho Analytics
7.4
96 Ratings
6% below category average
Responsive Design for Web Access00 Ratings7.970 Ratings
Mobile Application00 Ratings6.672 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.285 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Fathom
-
Ratings
Zoho Analytics
8.1
64 Ratings
4% above category average
REST API00 Ratings8.260 Ratings
iFrames00 Ratings8.152 Ratings
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FathomZoho Analytics
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Centage
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Score 10.0 out of 10
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All AlternativesView all alternativesView all alternatives
User Ratings
FathomZoho Analytics
Likelihood to Recommend
9.0
(3 ratings)
8.2
(138 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(9 ratings)
Usability
10.0
(1 ratings)
8.3
(82 ratings)
Availability
-
(0 ratings)
9.1
(1 ratings)
Performance
-
(0 ratings)
9.1
(2 ratings)
Support Rating
10.0
(1 ratings)
6.6
(18 ratings)
Implementation Rating
-
(0 ratings)
5.6
(3 ratings)
Ease of integration
-
(0 ratings)
7.3
(1 ratings)
Product Scalability
-
(0 ratings)
8.1
(70 ratings)
Vendor post-sale
-
(0 ratings)
7.3
(1 ratings)
Vendor pre-sale
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
FathomZoho Analytics
Likelihood to Recommend
The Access Group
I always ask if the other attendees are ok with my using the app. If they were not comfortable, I would turn it off. This is likely over-cautious, but I also am hesitant to use it in extremely sensitive and confidential conversations. I use it as often as possible and am heavily reliant on it for any status meetings where there might be action items for any attendee, etc
Read full review
Zoho
Zoho Analytics is the best way to consume data created by Zoho products . It's robust and quick build formula libraries and auto generated reports. A data source can be integrated and be ready for consumption within minutes. This gives a well developed baseline for organizing to develop advance analytics. It's mobile dashboards are very intuitive and useful for leaders who are on the move.
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Pros
The Access Group
  • Xero Integration
  • Instant Financials Reports
Read full review
Zoho
  • Zoho Analytics’ predictive analytics capabilities can help forecast future trends, allowing for proactive planning and risk management.
  • Performance Monitoring: We can track key performance indicators (KPIs) across departments, such as sales, marketing, finance, and HR. This aids in identifying bottlenecks and areas for improvement.
  • Decision making regarding resource allocation.
Read full review
Cons
The Access Group
  • Honestly I do not have any Cons to add.
Read full review
Zoho
  • I'm guessing it's out there somewhere but I really could have used a 'quick start guide' or guided start.
  • Once I figured it out, it makes sense how to make sure the right data is provided in order to make dashboards quite flexible--- but without examples, I found it quite a challenge
  • The initial organization of Analytics is NOT intuitive. Once in context, the organizational features make sense, but (at least initially) it would have been most useful if the organization of Analytics reports in Zoho Analytics had saved me a lot of time.
Read full review
Likelihood to Renew
The Access Group
No answers on this topic
Zoho
I'd give this an 11 if I could! As our business moves forward we hope to use Zoho Analytics more then we do now. Creating better reports and dashboards for our management team to evaluate the health of our business and to provide more insightful reports for our customers. The possibilities are endless with this tool
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Usability
The Access Group
Great dashboards and very easy to use.
Read full review
Zoho
For an end user, Zoho Analytics is pretty easy to use and very easy to access the dashboard. Linking data from multiple sources is very convenient. Multiple people can work on preparing and publishing the dashboards simultaneously, which helps delegate tasks.
Read full review
Reliability and Availability
The Access Group
No answers on this topic
Zoho
ZOHO is a very reliable company/product. We never had any issues with downtime or inaccessibility to our data. Any type of maintenance that they had to perform was clearly communicated and never an issue. We use a lot of external hooks and we've never had any issues with getting ZOHO to communicate with any of those hooks.
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Performance
The Access Group
No answers on this topic
Zoho
ZOHO has obviously invested a lot of time effort and money in to creating a reliable infrastructure with high availability. We've never had any issues with performance and all of our data crunching small to large has always been well within reason. We have come to appreciate the performance of ZOHO and will continue to use it for all of our data needs.
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Support Rating
The Access Group
I have not used customer support.
Read full review
Zoho
The support team is honestly not that great. At times, it seems as if members of our own team know more about the product than the support team. They must not have a lot of training or the turnaround is quick
Read full review
Implementation Rating
The Access Group
No answers on this topic
Zoho
If your external data sources are previously organized and correlated (e.g.: in your datawarehouse or database) your implementation will be easier. Of cource some not previously predicted correlation would be necessary to be done during the implementation, but if your organization let it to be all done into Zoho Analytics, it will take more time from your team.
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Alternatives Considered
The Access Group
otter is audio only, and doesn't monitor things like talk time. Both systems have great (relatively new) AI features. Fathom's is a little more functional (templates for notes that can be swapped out after the meeting. Otter's is a little more useful with the AI chat feature and the summaries are a bit stronger
Read full review
Zoho
Zoho Analytics has the best UI and user friendly to create reports and dashboard along with features like Zia Assistance that guide in creating reports and dashboard and also help in the forecasting of the data based on the past records.
Read full review
Scalability
The Access Group
No answers on this topic
Zoho
As far as I know, Zoho Analytics has been able to fulfill every need we've had for it. Our reports have gotten better and more detailed with pretty much every new issue of our magazine. It just keeps getting better, and we keep feeding it more data to digest and present to us.
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Return on Investment
The Access Group
  • it saved us few hours a month to prepare consolidated reports.
  • it made is easy to understand the financials with visuals
  • Integration with Xero also made it much accurate
Read full review
Zoho
  • Analytics has been the foundation of my role. I manage 2000 accounts myself, so I need analytics to help me know whom to serve first.
  • Analytics provides a lot of visualization options that I need to serve my customers.
  • Analytics has excellent options for accountability with our training team to know where each account is in their customer journey.
Read full review
ScreenShots

Zoho Analytics Screenshots

Screenshot of Zia Insights, which provides contextual intelligence with detailed diagnostics.Screenshot of where OpenAI's large language models (LLMs) are leveraged within Ask Zia to build complex queries, construct metrics and formulas, and discover public datasets.Screenshot of key metrics with KPI charts.Screenshot of streaming data, which is available for real-time insights. Users can process streams from Google Pub/Sub, Kafka, PubNub and APIs.Screenshot of reports accessed from iPad and Android tablets.Screenshot of custom machine learning models, available with a no-code assistant.