Looker Studio vs. SAS Visual Analytics

Fantastic for detailed data, especially for tracking user journeys from social media onto the website, for example. Great for use across multiple people in teams, even where only one or two people have a full understanding of the tool, as it is user-friendly once set up. Not hugely appropriate for presenting in and of itself, best as a source of raw data versus a tool to convey findings.

Incentivized

SAS Business Intelligence is more suited to organizations which are already using SAS as the primary software for their analytics needs. Learning curve is relatively shorter for teams already skilled in BASE SAS. For organizations already working with open source software like Julia and Python, it doesn't make much sense to use SAS BI.

Incentivized

• Self-service
• Easy to use, point and click
• Little to no training required
• Easy to share internally and externally
• Rich visualizations
• Canned reports
• Easy to copy/paste/dupe existing reports
• Ability to join data sets
• Easy integration with various data sources
• Flexible data integrations, including lowest common denominator (CSV, XLS, G-Sheets)
• Wide range of APIs
• Secure / authentication via Google SSO
• Easy to share / re-assign ownership of reports and data sources

Incentivized

• SAS BI makes it very easy to create interactive dashboards even for someone who is not from an IT background. For some specific requirements, basic knowledge of SQL is good enough.
• A lot of functions have been predefined which makes it very convenient to create dashboards and reports. One doesn't need to be from an IT or a programming background to understand and create dashboards.
• It supports other programming languages like R and also has a seamless API integration with various data management platforms.

Incentivized

• There are several limitations to data manipulation - especially with different scopes.
• Limited functionality on pivoting data, etc - ie, cannot create segments.
• Data has to be refreshed if new dataLayer elements are added often manually.
• A limited number of charts, graphics, etc.
• Limited design abilities (cannot bring in custom fonts, etc).

Incentivized

• Business Objects should provide a more consistent mobile/desktop interface so operation between the two is seamless
• Business Objects needs to make it easier to query across disparate data sets such as Oracle to SQL to Mongo DB
• Our installation of Business Objects does not natively allow the export of XLSX documents, only XLS

Incentivized

It is the simplest and least expensive way for us to automate our reporting at this time. I like the ability to customize literally everything about each report, and the ability to send out reports automatically in emails. The only issue we have been having recently is a technical glitch in the automatic email report. Sadly, there is almost no support for this tool from Google, but is also free, so that is important to take into consideration

Incentivized

There is no other product that can match SAS. There are some products that can compare to ETL but lack the analytics that SAS has. Others can perform a limited set of analytical procedures but lack the data processing that comes with SAS. Using thin client allows users to access data whenever they have an internet connection.

Looker Studio is easy to use, and it offers a sufficient variety of predefined visualizations to choose from. It's easy for us, and anyone can set up basic reporting without extensive data visualization skills. The interface layout is easy to understand, and it doesn't take long to get used to.

Incentivized

SAS BI is good for creating reports and dashboards and then sharing it with the users. It also has ability to manage access to the reports and dashboards but somehow with most of the world moving to open source languages R, Python and Julia, SAS BI feels to be archaic in terms of feature set and integrations it allow[s]. Also, comparing it with other Business Intelligence tools like Tableau and Microsoft BI, the functionality of SAS BI is very limited and doesn't justify the pricing.

Incentivized

I give it a lower support rating because it seems like our Dev team hasn't gotten the support they need to set up our database to connect. Seems like we hit a roadblock and the project got put on pause for dev. That sucks for me because it is harder to get the dev team to focus on it if they don't get the help they need to set it up.

Incentivized

When you call tech support, you are immediately routed to a person who can answer your question. Often they can answer on the spot. However, if they cannot, you are given a track number and then followed up with. There have been times when I have had multiple track numbers open and they will actually TRACK YOU DOWN to ensure that your problem has been resolved. Issues do not fall into black holes with SAS. They are also willing to do a WebEx with you to diagnose the problem by seeing your environment, which is always helpful.

Looker Studio is great for free, simple Google-centric dashboards, while Power BI offers strong Microsoft integration, AI, and deep data prep (Power Query/DAX) for corporate users. Tableau excels in advanced visual exploration for complex data, though often much pricier. Fullstory is a different beast, focusing on user experience (UX) session replay for product teams, not traditional BI

Incentivized

I have chosen SAS Visual Analytics because one of my colleagues suggests using the software for the same for our work. As earlier, we use to take a lot of time in analyzing the data but after using the SAS Visual Analytics software our work has improved and time has decreased. It's very helpful for us.

Incentivized

• It has reduced the manual reporting effort we were putting into compiling Excel spreadsheets. It saved us hours of our daily work.
• Given its cost-effectiveness, time savings, and operational viability, we can say it has a positive ROI with minimal overhead.

Incentivized

• SAS Visual Analytics licensing cost should be reduced to enable users to use it in mass scale.
• More statistical and mathematical equations and theories should be converted into SAS functions for reusing.
• Because of enriched ETL and reporting capabilities SAS Visual Analytics is most preferred by business users.

Incentivized