Likelihood to Recommend I think it's a great tool to be used by any brand. The interface is user friendly, creating a safe space for account managers and social media managers alike. The only instance in where it wouldn't be optimal is if you're looking at very historical data, or tracking additional influencers (not competitors) or if you have multiple profiles (within 1 channel) to track.. But this suits our needs very well.
Read full review Yoast Wordpress SEO Plugins is really great for any application - home pages, blogs, etc. It saves a lot of time researching keywords, but it is time-consuming crafting content, which I think is a necessary evil. I wasn't really seeing the immediate results I had hoped for, but there could be a variety of reasons for that (cookies, caches, etc.). Overall, if you have the time to dedicate and utilize the tool, it's awesome!
Read full review Pros Competitive analysis Data visualization Historical data Read full review Evaluate the SEO score of any given page's content. Makes it simple to manage the title and description for a page (what shows up on Google search results). Boils down complicated topics such as canonical URLs for non-technical users. Easy explanations for any and all options, including why to use or not use an option. Read full review Cons Managing companies within your installation aren't always easy. You can map companies to landscapes, but if you run out of slots for companies (based on your subscription tier) you end up having to swap companies frequently to get the reporting you need. RivalIQ is competitively priced on a tiered structure, but if you want to add small sets of additional data within tiers, such as additional companies, the pricing is prohibitive as to force you into the next tier up. Read full review Density: Because even the free, basic Yoast SEO tool has SO MANY FEATURES, if you're brand new to SEO as a concept/practice, you might feel a little overwhelmed at first. Just go watch the training videos! Bulk Title Editing: I'm sure this tool can be useful, but I've never found it to be particularly intuitive or helpful. Limitations: I'm grasping at straws here, but it would be nice if some of the premium (paid) features- specifically the social media previews- were available in the free version. Like I said, grasping. Read full review Likelihood to Renew I see no reason to discontinue using Yoast as it has been very beneficial for my website and my business.
Read full review Usability This is a really easy package to use and understand, once you've walked thru the interface. Onboarding is a must.
Read full review All the information is integrated on-screen while writing content and the scores and related score elements (i.e. paragraph/sentence length, transition words, keyphrase density, etc.) are all updated live as I write which I think is amazingly helpful.
Read full review Support Rating Support is continuous and very helpful. Email, phone, and chat support are always on and someone is always there to help. Your CSR will contact you quarterly to take your temperature and offer assistance or training, if necessary. Feature requests are taken seriously. They share their product development roadmap, which is a major plus.
Read full review There are plenty of amazing articles published on their site, however, I don't rate their actual support team as being particularly helpful. I made multiple points of contact regarding the internal link counter not working and even though they began troubleshooting I think when it became too hard it was just forgotten about and so is still unresolved.
Read full review Alternatives Considered I demoed this platform as an alternative to Rival IQ and it has some of the similar features but the cost is much higher so it wasn't in our budget. If I had the choice, I might choose Falcon over Rival IQ because the visuals are much better than they are in Rival IQ.
Read full review This is my go-to plugin for SEO. It is easy, and I trust Yoast will give me solid results. In a short time period, our website has seen measurable results in organic search traffic. Our previous website didn't use page level SEO tools to this extent. We are systematically updating each page using the Yoast
WordPress SEO Plugin. We are pleased with the results
Read full review Return on Investment 80% increase in commercial proposals from clients due to the incorporation of Rival IQ data. Read full review Yoast Wordpress SEO Plugin along with other SEO investments we have made with our new website has extremely paid off on new business opportunity creation. Since August 2018 we have added over $100K of new business opps solely sourced from SEO searches on pages and posts that Yoast has helped us optimize. Yoast Wordpress SEO Plugin saves our marketing team a lot of time. Since the plugin lives in WordPress and provides live tips we can make to the page or post, our team doesn't have to guess on what keyword, or meta-tag, or how many internal and external links a page or post should have using an additional platform. It is just conveniently there for us to use regularly. Yoast Wordpress SEO Plugin cannot be the only piece of software your website relies on to obtain SEO optimization with search engines. It is a piece of the puzzle, and you can only maximize its' value by making sure your website is scam free, the code under the hood is healthy, and the load time and page weight is light. Read full review ScreenShots