Wunderkind vs. Wyng

BounceX is well suited if you want to boost list/customer base growth, but a tricky aspect of it for me is that I don't know the benefit smaller companies would get from BounceX to accelerate growth without having an existing customer base.

Incentivized

They have a variety of offerings so the best approach is to have a clear idea of what type of results you're looking to achieve. They can offer advice on which modules will help you achieve those goals.

• Personalization in email - they have a great ability to surface products in email directly tied to what a past customer was browsing on the site
• Great account management and fast turnaround times to address evolving needs we have
• Very robust site experience capabilities to accommodate a lot of different use cases

Incentivized

• The cost for Offerpop was what drew me in. I got a lot of bang for my buck.
• Contests were easy to set up.
• Linking to products from user generated content was a plus.

Incentivized

• Support is awful
• Management will not work with you to make things right
• Tool is buggy. It went down for 50 hours during our Black Friday sale resulting in substantial amount of lost revenue.

• My role is mostly involved with social media analytics; measuring campaigns. Offerpop could improve in how they track views. I would like to see the number of views and unique views captured each day versus just the total number of views since the start of the campaign.
• For our Facebook sign up campaigns, I would like to see more reporting on the information captured in the form fields. For example: the total number of entries, unique entries, bounce rate (how many people viewed the form but didn't complete/submit it).
• In addition, I would like to see reporting on how some of our questions within the lead form were answered. The number of entrants who selected various options from our drop down lists.

I dont get a lot of great feedback from our social media department. I dont think the issues and concerns where addressed in detail before signing up and before launch

Beware if you buy from them you are committed for a year. It is too expensive for the offering and they offer no solutions for you to manage the process/tool at a discounted rate. Will not renew my contract, that’s for sure.

We've used both Emarsys and Klaviyo as our ESP, while using Wunderkind to handle email/SMS acquisition and abandonment emails. Wunderkind has proven to be able to capture more emails and send more behavioral emails with the contact matching technology.

Incentivized

While Rafflecopter was free to use, I didn't like the bulky box that sat in the middle of our web pages. Wildfire rates were just too high to justify continuing to use them, especially as OfferPop interface was so simple and streamlined

• For the email campaigns we had an original agreement for them to produce a 5X return on ad spend and thus far they have produced a greater than 8X return

Incentivized

• We've been able to execute more campaigns internally because of the cost saving.
• Increased fan acquisition.
• Engaging experiences for our current customers.