Adobe Premiere Pro

Direct competitors would be iMovie and Final Cut Pro.

In terms of iMovie it is night and day what is possible with text, transitions and audio files. iMovie has a very direct and simple interface but it only allows for direct and simple video edits. I would use Premiere Pro because of the ability to edit audio, add music, and add multiple variations of text during the video. A lot of video editing such as color modes also makes it better than iMovie.

Final Cut Pro is very similar to Adobe Premiere Pro. However, as a designer it comes down to industry standard tools. Final Cut is great for college students and adults that want to do their own video editing on a Macbook. When it comes to industry level, the entire industry is standardized with the Adobe Creative Suite... that includes Adobe Premiere. In order to have me choose Final Cut Pro it would need to become an industry leader and right now it is not.

Adobe PP is much easier to use and learn than Snagit. While some colleagues preferred and were able to get Snagit to work it would not launch on my computer and therefore was un-useable. The trial subscription ticked down without every being able to get it to work properly. I love how Adobe give you 30 days plus all the resources you need to learn and use their products. A true try before you buy company.

Premiere, to me, feels more modern and flexible than Avid, and more powerful than Final Cut. I find it to be the best of both worlds. I've spent years using Final Cut 7, X, and Avid Media Composer and Premiere is by far my favorite tool. While it often feels like Final Cut gets worse and worse, Premiere gets better and better.

Adobe products, in general, are our first choice when it comes to creative solutions so Premiere Pro was really a no-brainer. For a very short time, I did use Final Cut Pro X, but found that it lacked many of the features (transitions and audio editing effects) that Premiere Pro had as a standard. With reliable products that always produce high-quality results (and a great support community in case we run into any issues), I doubt we'll be using any other platforms in the future.

iMovie: great for home videos, putting together quick, simple projects. I truly love it for its simplicity and ability to learn with almost no knowledge of nonlinear video editing, easily publishing to YouTube or Vimeo, etc.

Premiere Pro: this (or something of similar scale) is what's truly required for any sort of professional video editing that is more involved than simply splicing a few clips together.

Camtasia is great for screen-recording and beginner video editing. It is a powerful tool that I recommend to several colleagues. However, it does not have the same robust functionality as Premiere Pro for special effects, sound quality, and color correction.

Camtasia is much better for desktop/lecture capture -- it doesn't really have the horsepower to do handle large video clips and the .camproj file format (which is basically xml) doesn't integrate well with any other programs. There are also inconsistent features between the MAC and PC version.

Flash was a great program but it seems to have almost completely died out and is not supported on mobile devices or modern browsers such as Chrome. It's no longer viable.

Final Cut is a great program but it's not part of the Adobe Creative Cloud. I used it for years prior to Adobe releasing the subscription model, after which it made little financial sense to continue buying Final Cut, which is still a good program though. Some people just prefer the interface over Adobe. They have nearly identical features.

Again, this comes down to integrations with other Adobe products. Premiere Pro alone isn't enough to produce a professional video. You need other solutions for effects, audio editing, and color correction. Adobe has a full suite of solutions to assist in the professional editing process.

In the main thing I think that the Adobe company develops products of very good quality. I am an fan of the brand and, therefore, we use all of their products. Previously we started using Camtasia, but we did not adapt to it and we believe that it has neither the tools nor the quality that we were looking for. In contrast, Adobe Premiere Pro is the perfect video editing tool that has helped us boost our business.

I used Final Cut Pro X many years ago. It wasn't as user friendly from what I can remember. Before Adobe Premiere Pro I was using iMovie and Quicktime Pro to edit my videos. Although they were sufficient for what I needed, Adobe Premiere Pro allows for more creativity with the vast array of visual effects, text effects, etc.

I like it because it's simple and intuitive. Sometimes a user interface or update can be scary, but Premiere is simple.

Compared to Final Cut Pro X and iMovie, Adobe Premiere is the only software available for Mac and PC. Premiere also provides a much more complete and extensive set of editing tools and utilities compared to other software. Alternatively, iMovie provides the most user-friendly experience of the three, closely followed by Final Cut Pro. Since our organization has migrated to primarily Windows-based computers, Final Cut Pro X and iMovie are no longer options for us, and iMovie did not provide sufficient tools to deliver the final outcome we desired.

Adobe Premiere Pro, for me, is the one with better workflow and easier to learn user interface. One of the reasons for that, is that it takes the same UI/UX path of other Adobe tools that we already use, so the mastery of using it is integrated with the mastery of using these other tools.

I have learned editing through both Final Cut and Avid but eventually found Premier Pro and settled on it as the only editing software I would ever need. The seamless way it integrates with the rest of the Adobe creative suite is sensationally powerful and time-saving. At this stage in the game I couldn't even fathom switching to something else.

Premiere has many more features for the power user than either of these alternatives, and is available cross platform unlike iMovie. It can handle more formats than Camtasia and gives more exporting options than either.

Adobe Premiere Pro has given us more editing options and a better integration with other Adobe products

Obviously, Premiere Pro has so many more features than iMovie and is better for professional use. But iMovie is a free service. Final Cut Pro would be more difficult to start with than APP.

Adobe Premiere Pro is truly its own program that doesn't really compare. I wish that it was combined with After Effects instead of needing both programs to truly create quality material. But it's a strong program for basic cutting and editing of videos, and I'm able to use it for the marketing purposes I need.

I previously edited on a Mac, so I used Final Cut Pro. I found FCP easier to learn at the start, but I believe APP has more features.

I haven't used a product like Premiere Pro. The big competitor is Final Cut Pro, which I'd like to try out sometime.

In my opinion, recent times there is an equal competition between those two. If you want to decrease the cost of machine acquisition on windows that can decrease your investment cost since Macs are pretty expensive.

I used to use Final Cut Pro. But shortly after Final Cut Pro X came out, I switched to Premiere Pro. Mainly because I graduated college and used Windows PCs instead of using the Macs available to me in college. However, I quickly got comfortable in Premiere and found that I liked it way more than Final Cut Pro X. Both have their special features but I feel that Premiere is more accepted in the video editing industry and has more robust features.

I feel the most comfortable using Adobe Premiere Pro because of how frequent I use it. I do think that all Adobe programs are easy to use and widely used by the general public which makes it easy if you have questions.