Item: Airship
Rating: 9
Author: Mike Mehlmann

Overall Satisfaction with Airship

Use Cases and Deployment Scope

We use Airship to deliver targeted messages and surveys using email, push and in-app notifications to customer journey's and cohorts. Our messages deliver product information and marketing beneficial to customer satisfaction and retention.

Pros and Cons

Pros

Audience Segmentation
Customer Journey segmentation
Customer Support

Cons

Email functionality - Search by customer name
Creative portal to design and layout notifications and emails. Saving drafts sometimes does not work
In box delivery rates in e-mail need improving

Return on Investment

improvements in subscription conversion rates
vast improvements in understanding our customer base via in-app surveys

Key Insights

Do you think Airship delivers good value for the price?

Yes

Are you happy with Airship's feature set?

Yes

Did Airship live up to sales and marketing promises?

Yes

Did implementation of Airship go as expected?

Yes

Would you buy Airship again?

Yes

Other Software Used

Canva, Slack, Mixpanel

Likelihood to Recommend

Very well suited to push and in-app notifications. Needs to add more easy to use email functions

Comments

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Founder and Managing Member

Modules Used