Item: Constant Contact
Rating: 8
Author: Verified User

Use Cases and Deployment Scope

We use Constant Contact as our CRM and email marketing tool. It is also used occasionally for surveys. We design our email templates within Constant Contact and use Constant Contact to send the emails to our contact lists. Constant Contact is also where we manage our email lists and segments.

Pros and Cons

Easy to use templates
Email deliverability
Uploading contacts

User management
Custom HTML blocks
Organization of campaigns

Return on Investment

Allows us to reach our customers with important messages
Allows us to reach prospective customers with marketing messages
Maintains contact lists and adheres to all regulations

Key Insights

Do you think Constant Contact delivers good value for the price?

Not sure

Are you happy with Constant Contact's feature set?

Did Constant Contact live up to sales and marketing promises?

Yes

Did implementation of Constant Contact go as expected?

Yes

Would you buy Constant Contact again?

Likelihood to Recommend

I love Constant Contact for making my emails look fantastic! The templates are great and it's super easy to customize everything. Sending out newsletters or promotions is a breeze. Where it gets a bit frustrating is managing my contacts. If you have a lot of lists or need to sort people in really specific ways, it can feel clunky. Overall, it's a lifesaver if you want to up your email game, but not the best if you're a contact organization fanatic.

Good tool for email marketing

Software Version

Overall Satisfaction with Constant Contact