A robust all-in-one social media management solution
May 29, 2018
A robust all-in-one social media management solution
Score 8 out of 10
Vetted Review
Verified User
Software Version
Falcon.io (legacy)
Overall Satisfaction with Brandwatch
Falcon is being used by our organic social team to consolidate scheduling and community management. It's a very robust tool that allows us to organize social effort across multiple stakeholders.
- Bulk upload for FB and TW. We post 4-5 times per day, per channel in some cases.
- Scheduling. Very convenient to see everything aggregated into a calendar view.
- Community management. Engage is probably one of the strongest modules. It aggregates everything from all channels.
- Better support for Instagram community management. We'd like to be able to reply directly to comments.
- Instagram bulk upload. This is a big channel for us, so we'd love to be able to bulk upload. It would save us a lot of time.
- Platform speed. Occasional lag, especially in Engage.
- Positive: workflow improvements and efficiencies resulting from having everything in one place.
- Positive: Community team communication has improved, as all team members are on the same platform and can more quickly coordinate campaigns and community management.
- ROI: Having all features consolidated saved us additional fees on extra services we'd need if we didn't use Falcon
Falcon is a much more robust tool, with significantly better scheduling and community management. Their Engage module is miles ahead.
Brandwatch Feature Ratings
Using Brandwatch
50 - Organic social media